Ecommerce

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  • Mobile Laggards Beware - Google Is Exposing Your Shortcomings

    eBusiness Strategy
    Peter Sheldon
    21 Nov 2014 | 8:36 am
    This week Google started promoting mobile optimized websites in their search results: Frankly I'm amazed it's taken Google this long to implement, however for mobile users it's a welcome addition to the search experience that alleviates the pain of clicking on a link only to find a desktop site at the other end. Now the consumer is in control and armed upfront with a Google endorsement of mobile readiness. This strategy is part of an evolution of preemptive warnings for mobile search users. Earlier this year Google started warning mobile users of destinations using Flash or…
  • How to optimize your pricing and assortment during the holidays

    The Bigcommerce Blog
    Angelica Valentine
    20 Nov 2014 | 12:46 pm
    The holidays are around the corner, but as an online retailer, that doesn’t mean it’s time to start sweating. Instead, it’s time to nail down your selling strategies to make sure you’re prepared for whatever comes your way. From out of stock situations to late deliveries, the holidays are the time when stakes (and sales) are usually the highest. Don’t let small oversights cost you a fortune. Instead, follow this short checklist to get your pricing and assortment in order just in time. Assortment: Do you have it all? Assortment is one of the main reasons many shoppers flock to online…
  • The Digital Store Platform Will Support The Retail Store Of The Future

    eBusiness Strategy
    Adam Silverman
    19 Nov 2014 | 7:35 am
    The in-store shopping experience is increasingly being transformed into a digitally enhanced experience for both the customer and retailer. Technologies such as beacons, retail store analytics, and store fulfillment programs are rapidly changing the definition of how a retail store operates and engages with customers. While 68% of customers use a mobile device while in a store, retailers are just beginning to take an active role in that in-store digital experience. Forrester believes that, in the future, retail stores that drive convenience, service, and relevant personalized experiences…
  • Cyber Five Frenzy: Test CBT and Look Beyond Google Shopping

    Comparison Shopping Engine Strategies
    Delisa Reavis
    7 Nov 2014 | 9:00 am
    Selling internationally and exploring additional comparison shopping engines (CSEs) will stretch your products' reach this holiday season. Click here for tips!
  • Is Your Mobile Campaign Working?

    E-Commerce Times
    Santi Pierini
    21 Nov 2014 | 7:05 am
    Mobile advertising is booming. Revenues increased by 92 percent to $19.3 billion in 2013 over 2012, based on global figures IAB, IAB Europe and IHS Technology released this summer. More and more marketers are eager to engage with consumers on the devices they use for just about everything these days -- from connecting with friends and colleagues to consuming and creating content, playing games and, of course, shopping. But are the billions of dollars now being invested in mobile advertising paying off?
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    E-Commerce Times

  • The Intangibles: 5 Things That Aren't on the CRM Data Sheets

    Christopher J. Bucholtz
    21 Nov 2014 | 4:03 pm
    CRM has been around for a long time now -- more than 25 years. Amazingly, many businesses, including large businesses with revenue in excess of US$100 million, still operate without it. That's amazing, because to many business leaders, CRM has become table stakes when it comes to creating a software infrastructure. Within CRM, many of the features have become table stakes, too: creation of the customer record, tracking the history of lead acquisition, the ability to segment customers -- even social media capabilities.
  • Nintendo Launches Super Smash Bros Charm Offensive

    Peter Suciu
    21 Nov 2014 | 2:37 pm
    Nintendo on Friday released what is expected to be its biggest title for the upcoming holiday season, and it also made a play in the collectible toy market with a line of interactive figurines. Since the release of its Wii U console, the company has found itself in much the same position as its signature characters -- an underdog fighting for survival against much bigger rivals. Sales of the Nintendo Wii U have been underwhelming -- only 7.29 million units since its November 2012 release.
  • Google Dips a Toe in Ad-Free Waters

    Katherine Noyes
    21 Nov 2014 | 12:42 pm
    Google on Friday unveiled Contributor, an experimental service that lets users make a donation to support the websites they visit instead of viewing ads. Currently available only by invitation, Contributor begins by asking users to set a monthly contribution amount between $1 and $3. Then, when they visit a participating website, part of their contribution goes to the creators of that site. Instead of an ad, the user will see a thank you message, perhaps accompanied by a pixel pattern, in its place.
  • Firefox Sheds Google for Yahoo

    Richard Adhikari
    21 Nov 2014 | 10:53 am
    Mozilla on Wednesday announced that Yahoo would replace Google as its global default search option, in a move that has set the tech media abuzz. Pointing out that Google has been the Firefox global search default since 2004, Mozilla painted the move as seizing the opportunity to review its competitive strategy and explore its options when the agreement came up for renewal this year. Yahoo will be the Firefox browser's global default for search in the United States for the next five years.
  • Is Your Mobile Campaign Working?

    Santi Pierini
    21 Nov 2014 | 7:05 am
    Mobile advertising is booming. Revenues increased by 92 percent to $19.3 billion in 2013 over 2012, based on global figures IAB, IAB Europe and IHS Technology released this summer. More and more marketers are eager to engage with consumers on the devices they use for just about everything these days -- from connecting with friends and colleagues to consuming and creating content, playing games and, of course, shopping. But are the billions of dollars now being invested in mobile advertising paying off?
 
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    E-Commerce Law

  • This Week in Law, Episode #280

    Jonathan Frieden
    27 Oct 2014 | 6:20 am
    Last Friday, I had the pleasure of appearing on Episode 280 of This Week in Law with host Denise Howell and fellow guests Lindsey Rogers Cook, a data report for US News & World Report, and Professor Greg Vetter, of the University of Houston Law Center.  You can view the podcast below or download it from iTunes.   One of the episode's "Resources of the Week" was my seven-part series on the essential elements of effective Terms of Use or Terms of Service.  You can find more information about the topics we discussed here. It was great to be back on the show (I previously appeared on…
  • Today at 2 p.m. Eastern Time - This Week in Law, Episode # 280

    Jonathan Frieden
    24 Oct 2014 | 8:33 am
    Today, I will be returning as a guest on This Week in Law . The show streams live  at http://live.twit.tv/ from 2:00 p.m. to 3:15 p.m. ET and will be produced as a podcast thereafter.The show is hosted by Denise Howell and Evan Brown.  I'll be appearing with Lindsey Rogers Cook, a data report for US News & World Report, and Professor Greg Vetter, of the University of Houston Law Center. You can find our possible discussion topics here.
  • 7 Key Elements of Effective Terms of Use: Amendment

    Jonathan Frieden
    23 Oct 2014 | 8:40 am
    In earlier posts in this series, we discussed the first six oessential elements of website Terms of Use or Terms of Service (TOS), a website operator's contract with its website users.  The next and final key element of such contracts is: 7.  Amendment.  A website operator must have the ability to amend Terms of Use to accomodate changes in the law and business.  However, such amendments - like the original Terms of Use - must be supported by the assent of the website user. Mutual assent is the foundation of every express contract and amendment, whether it is formed offline or online.
  • This Week in Law, Episode #280

    Jonathan Frieden
    22 Oct 2014 | 6:57 am
    On Friday, after an absence of more than two and a half years, I will be returning as a guest on This Week in Law . The show streams live  at http://live.twit.tv/ from 2:00 p.m. to 3:15 p.m. ET and will be produced as a podcast thereafter.The show is hosted by Denise Howell and Evan Brown.  I'll provide details about the other guests and the topics we will be discussing as I receive them.
  • 7 Key Elements of Effective Terms of Use: Governing Law and Choice of Forum

    Jonathan Frieden
    30 Sep 2014 | 8:00 am
    There are seven essential concepts which must be addressed in effective website Terms of Use or Terms of Service (TOS):  (1) permitted use – that is, the specific uses to which the website may be put and any restrictions on use imposed by the website operator; (2) the treatment of user-created content; (3) a disclaimer of warranties; (4) the limitation, in whole or in part, of the website operator’s liability; (5) a privacy policy; (6) governing law and choice of forum; and (7) how the Terms of Use may be modified.  In earlier posts in this series, we discussed the first five of these…
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    Shopify Blog - Company

  • 5 Promotional Campaign Ideas to Boost Sales This Holiday Season

    Humayun Khan
    20 Nov 2014 | 6:36 am
    This is a guest post from Shilpi Tomar.  Whether you're preparing for Black Friday, Small Business Saturday or Cyber Monday, the weekend after Thanksgiving is the biggest shopping weekend of the year. The National Retail Federation predicts holiday sales to increase 4.1% (to $616.9 billion) this year, a full percentage higher from last year. With a huge opportunity for profit, large retailers are fighting tooth and nail for consumers to spend their holiday budgets on their businesses. The Black Friday craze is so competitive that some of these retailers have started announcing their Black…
  • The 10 Step Local SEO Audit That You Can Do On Your Own

    Humayun Khan
    13 Nov 2014 | 7:23 am
    This is a guest post from Ashwin Ramesh, cofounder of Synup.  When starting to do SEO for your physical retail business, it is important for you to be able to audit your website and campaign to see whether all of the important factors are in place. Even if you have a consultant doing this for you, it makes sense to audit some of these things yourself just to be sure you have all your tracks covered. In this article, we'll go over ten of the most important steps you should take when auditing your Local SEO campaign. The actual audit by itself isn’t going to be easy to follow unless you…
  • How to Make Your First $1,000 With Reddit Ads

    Mark Macdonald
    11 Nov 2014 | 6:33 am
    This is a guest post by Ryan Luedecke. My name is Ryan Luedecke and I’m the CEO of a subscription service for jerky lovers called Sumo Jerky. As sole proprietor of a small bootstrapped business, I’m constantly looking for affordable opportunities to grow sales. Therefore, I was pleasantly surprised to learn I could run ads on Reddit for as little as $5. Reddit is a gigantic online forum with over 5 BILLION pageviews a month. It’s divided into smaller forums, called subreddits, where people with shared interests can post questions, vote on topics, submit cool pictures, etc. I use Reddit,…
  • Google Rolls Out Enhanced Ecommerce for Google Analytics

    Humayun Khan
    6 Nov 2014 | 7:24 am
    Yesterday, Google announced Enhanced Ecommerce for Google Analytics, giving ecommerce store owners quick access to more data-driven insights about how customers are behaving on their sites.  By enabling the new features, online stores oweners can gain insight into the entirety of the customers' journey from when they first arrive to when they make a purchase or end up abandoning their cart. With greater insight into the "why" behind each touch point, Google hopes you'll be better equipped for a well thought-out remarketing or funnel optimization strategy to cash in on those lost…
  • The Insider's Guide to Running a Successful Retail Store [Video Series]

    Humayun Khan
    3 Nov 2014 | 8:00 am
    What exactly does it take to conceptualize, open, run, and promote a successful retail store? Chances are if you've ever looked into it, you'll know that it's a pretty large undertaking, with very few shortcuts for those who've never done it before.  There's also plenty of rookie mistakes that not only end up costing a fortune but could derail the entire operation. Luckily for you, we've partnered with Mercedes Gonzalez, a seasoned industry expert with 20+ years of experience under her belt who's been consulting with retailers both small and large through her company Global Purchasing. …
 
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    Get Elastic Ecommerce Blog

  • Why Consumers Showroom and Webroom [Infographics]

    Linda Bustos
    21 Nov 2014 | 12:06 am
    Last post we looked at the showrooming threat and what you can do about it. This week’s infographics cover both showrooming and webrooming, from WisePricer and Merchant Warehouse.TweetablesOver 50% of smartphone owners have researched prices while in store Tweet this1 in 5 consumers practice showrooming, 96% plan on doing so in the future Tweet thisThe top reason consumers showroom is ecommerce merchants offer free shipping Tweet thisRetailers estimate 5% of sales are lost to showrooming Tweet this Tweetables75% of men and 63% of women “webroom” (research online, purchase…
  • The Showrooming Threat: 5 Ways to Fight Back

    Linda Bustos
    19 Nov 2014 | 12:04 am
    With 71% of US mobile users owning smartphones, hundreds of thousands of consumers are carrying the Internet in their pockets, and 81% of them use their devices in-store.While some retailers are exploring iBeacon and other in-store digital goodness, most physical retailers are concerned about the threat of showrooming — when customers visit the physical store with the intent to order online (which increasingly involves a mobile touch).The threat of showroomingConsumers showroom in hopes of finding a lower price online, and of course, when it comes to low prices, the road often leads to…
  • The End of Facebook Like-gating and What it Means for Marketers

    Linda Bustos
    17 Nov 2014 | 12:50 am
    The practice of “Like-gating” has been a social strategy for many brands for a handful of years, with some social marketing vendors offering their own solutions for implementing Like-our-page-to-get-access to Facebook Pages.Image credit: Jack AshmanBut the Like-gate party is now officially over. As of November 5, Facebook has updated its SDK and API, removing the ability to require a Page Like to view content, participate in contests or receive coupons and other special offers. (Facebook also laid the smackdown on asking for Likes on individual Timeline posts in April. Humbug!)From the…
  • 2014 Holiday Online Retail Stats [Infographic]

    Linda Bustos
    14 Nov 2014 | 12:05 am
    What’s “in store” for the 2014 holiday online shopping season? Invesp Consulting dishes in this week’s infographic: Holiday shopping: statistics and trends.TweetablesThis holiday season will have only 26 days between Black Friday and Xmas (+1 more than last year, -5 than 2012) Tweet thisUS retail commerce is expected to grow 16.6% this year, up from 15.3% growth last year Tweet thisThis year’s holiday sales are estimated to account for 23.7% of total retail ecommerce sales in the US Tweet thisMobile commerce is expected to account for 33% of US online holiday sales…
  • 7 Critical Success Factors for Ecommerce This Holiday

    Linda Bustos
    13 Nov 2014 | 12:03 am
    While for most ecommerce sites, the holiday shopping season is the “most wonderful time of the year,” there’s no other time of the year when consumers are more bombarded with email and ads promising door-crashing (and site-crashing) low prices and free shipping offers, both in-store and online. With competition fiercer than fierce, what makes or breaks your holiday selling success?Site performanceThe average cost of downtime for an ecommerce website is an estimated $4700/minute. There’s nothing more critical than website uptime and performance during peak periods.It’s not just…
 
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    Practical Ecommerce » Columns

  • 5 tips for more holiday ecommerce sales

    david sasson
    19 Nov 2014 | 7:32 pm
    There is a saying I’ve heard since moving to Kansas: “You make hay when the sun shines.” Well, for virtually all retailers in the U.S., ...
  • How I detect ecommerce fraud

    Erica Tevis
    17 Nov 2014 | 11:08 am
    I read an article the other day that said online fraud is at its highest during the Black Friday to Cyber Monday timeframe. It’s no ...
  • 8 ways to attract customers and boost sales

    elizabeth ball
    4 Nov 2014 | 7:43 am
    With the holiday period underway, you may be looking for ways to win new customers and boost sales. Here are eight ideas to consider adding ...
  • Wanted: crystal ball for inventory demand

    Richard Stubbings
    2 Nov 2014 | 7:40 am
    The vast majority of articles and blogs regarding ecommerce focus on selling. They discuss the importance of marketing, search engine optimization, site design and navigation, ...
  • 5 off-page SEO tactics, from a do-it-yourself merchant

    Erica Tevis
    27 Oct 2014 | 4:03 pm
    In “11 ecommerce SEO tips, from the trenches,” my post in August, I discussed how I manage on-page search engine optimization. But even the best ...
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    Comparison Shopping Engine Strategies

  • New Blog Announcement

    Delisa Reavis
    19 Nov 2014 | 1:45 pm
    Dear Subscribers, We’re excited to announce the launch of our brand new blog! Not only will you notice a vibrant new look and feel, but you'll also have an overall better user experience. The new blog is equipped with categories, tags and a robust search feature so you can easily pinpoint the content you’re looking for. Also, given the growth of ChannelAdvisor’s global presence and readers, we wanted to tailor our content to you. Localized and relevant content will now be delivered to each region. IMPORTANT: In order to keep following our blog, you will need to re-subscribe. Please…
  • Cyber Five Frenzy: Test CBT and Look Beyond Google Shopping

    Delisa Reavis
    7 Nov 2014 | 9:00 am
    Selling internationally and exploring additional comparison shopping engines (CSEs) will stretch your products' reach this holiday season. Click here for tips!
  • 5 Reasons to Stick with Comparison Shopping Engines

    Delisa Reavis
    20 Aug 2014 | 12:54 pm
    Recently, a lot of online merchants with tight marketing budgets have been abandoning comparison shopping engines (CSEs) and instead diverting their marketing budgets to the ‘big three’ (Google, Amazon and eBay). At the same time, savvy retailers are capitalizing on this opportunity and seeing some stellar results — proving that there's still life in traditional CSEs yet. Need more convincing? Below are five of the top reasons it’s worth staying with CSEs. 1. You Don’t Want All Your Eggs in One Basket Though it’s true that most online sales are made through one of the big three…
  • Set Your Sights on Success: ChannelAdvisor Insite Auckland 2014 Conference

    Delisa Reavis
    3 Aug 2014 | 6:07 pm
    Educational opportunities and actionable takeaways abound at ChannelAdvisor Insite Auckland 2014: our annual half-day conference. Attend expert presentations on the state of local and global e-commerce, followed by a networking lunch and after-hours reception, where you can mingle with colleagues in the industry and speak with visionaries from companies such as Google, Trade Me and SLI Systems. In the span of a few short hours, you’ll hear about current and upcoming industry trends and learn practical tips for refining your multichannel strategy and growing your business. The Agenda This…
  • Expanding on Marketplaces Beyond Amazon and eBay — Sears

    Delisa Reavis
    9 Jun 2014 | 12:43 pm
    When you think of Sears, what product categories come to mind? It may not be surprising that on the Sears Marketplace, Apparel is up 36% and Auto is up 35%. But consider how unique it is for any marketplace to have cultivated a buyer audience in both these categories. For apparel sellers who want a boost in sales, look no further than Sears, whose long established brand has attracted loyal buyers for many years. And the same goes for auto retailers. The data we’re about to unveil about Sears.com may throw you for a loop, so fasten up. Sears.com is the third-largest online mass-merchant in…
 
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    Ecommerce Partners Blog

  • Upgrade Your Mobile Strategy This Movember

    ECP
    17 Nov 2014 | 10:30 pm
    “Movember” is the annual celebration of moustaches during the month of November, in order to raise awareness of male-specific cancers and their associated charities. Since inception 2004, a simple public relations act on the part of cancer research organizations has spiraled into a nationwide appreciation for “changing the face of men’s health.” The phenomenon has even spread south … with many men growing extra long beards in November, too. While several members of the ECommerce Partners team are participating in Movember festivities – namely,…
  • How to Use Google Analytics Data to Boost Sales

    ECP
    10 Nov 2014 | 1:51 pm
    Google Analytics is an indispensable part of the modern marketer’s repertoire. With Google’s ubiquity in online search, advertising, and sales, this is to be expected. But the tool’s superior interface, data tools, and metrics make it an easy choice for the savvy salesperson. Whether you are looking to uncover traffic sources, mobile optimization, or white hat SEO tactics, Google Analytics can be the source of all your ecommerce solutions. No matter what industry you are competing in, Google Analytics is a vital tool to understanding and interpreting the vast stores of data to which…
  • What’s Happening in ECP June/July 2014

    ECP
    30 Jul 2014 | 1:12 pm
    WHAT’S HAPPENING IN ECP JUNE/JULY? The most fundamental goal of ECommerce Partners is to grow our clients’ businesses, and this month, ECP applied that goal to its own business. Not only did the team net one additional staff member, we welcomed new clients and explored different ways to interact with our associates. Departure Lounge ECommerce Partners knows why it rained so much in NYC this June; it was time for everyone’s favorite Irish co-workers to depart the consulting company! Lisa Donnellan and Kerrie McGee moved to the United States nine months ago and were driving…
  • Self-Diagnose: Which Search Bar Resulted In More Conversions?

    ECP
    21 Jul 2014 | 9:11 am
    Topshop tested two search bar variations that had different call-to-actions. Test your ecommerce intuition by guessing which variation converted better.   Which search bar resulted in more conversions? Sample1 “Enter product name or code” Sample2 “I’m looking for …”   The Winner: “I’m looking for …” The text “I’m looking for…” within a closed search box was the winner, with an increase in conversions of 5.8% over the original design. Importance of Advanced Site Search: Shoppers who use site search convert two to three times as often as those who don’t.
  • Self-Diagnose: Which Offer Gained More Subscribers?

    ECP
    30 May 2014 | 12:58 pm
    We tested two different types of promotions in a light-box pop-up to gain more newsletter subscribers for BabyBlankets.com. One promotion offered $10 off, while the other offered 20% off. Sample1   Sample2   Which offer gained more subscribers? With this example from BabyBlankets.com, the first pop-up gave the incentive to receive $10 off their order if they signed up for the email newsletter. The second pop-up gave the incentive to receive 20% off their order. If you guessed the $10 off offer would perform better, you’re right! Out of a sample of 5,000 users, this promotion…
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    Blue Acorn

  • Blue Acorn Brings Google’s Enhanced Ecommerce to the Magento Masses

    Justin Poole
    5 Nov 2014 | 6:37 am
    When Google released Universal Analytics in beta last year, we were impressed, but not surprised. Google stays ahead of the curve, and we knew the ability to track visitors across multiple devices would soon become the standard. As expected, they did it first, and they did it well. However, when they announced Enhanced Ecommerce earlier this year, we began looking at the godfather of analytics in a whole new light. Click HERE to view this extension on Magento Connect. Enhanced Ecommerce – in our eyes – represents Google’s strongest commitment to eCommerce analytics to date.
  • Blue Acorn Launches New Website for Curtain Call

    Bethany Kelley
    3 Nov 2014 | 5:19 am
    This week, Blue Acorn announced the launch of a new website for Curtain Call, a premiere supplier of dance recital apparel, owned by Perform Group, LLC, the industry leader in gymnastics and dance apparel. The new site is built on Magento Enterprise Edition 1.14. Perform Group selected Blue Acorn to upgrade their family of websites from an outdated proprietary platform to provide their customers (primarily dance studio owners) with a streamlined shopping experience. The unique requirements gave Blue Acorn the opportunity to integrate several custom modules. “Selecting Blue Acorn as our…
  • Meet Blue Acorn at Fashion Digital New York

    Justin Poole
    15 Oct 2014 | 6:53 am
    Blue Acorn is proud to be sponsoring this year’s Fashion Digital New York, October 20-21, and will be actively involved in both days of workshops and discussions surrounding eCommerce strategies and solutions for the fashion retail industry. The workshops on Day 1 will take place in the Digital Sandbox at 55 Broad Street. We’re excited to join our client, Rebecca Minkoff, for “Rethinking Mobile Engagement with Responsive Web Design” at 11:25 a.m. in Room B. Rebecca Minkoff’s SVP of eCommerce, Emily Culp, will join Blue Acorn’s Founder & CEO, Kevin Eichelberger, and eBay…
  • The Dangers of Quick A/B Tests

    Matt Rickerby
    7 Oct 2014 | 7:23 am
    Testing is a science, and scientists go to great lengths to obtain accurate results. They ensure accuracy by writing a solid hypothesis, creating clean environments, minimizing outliers, and waiting for enough data to collect. You may not be looking for a cure or an answer regarding the cosmos, but if you want accurate results, you have to take a similar scientific approach. A Solid Hypothesis Sure, tests that rely on your gut instinct save time because they require little to no time to come up with a solid hypothesis, but there is a good chance that such a hypothesis is too weak. As an…
  • Blue Acorn Launches Responsive Site for VIETRI, Inc.

    Bethany Kelley
    6 Oct 2014 | 7:24 am
    Blue Acorn has just launched a responsive website for VIETRI, Inc., the largest importer of handcrafted Italian tableware and home décor products in the United States. The new VIETRI website is built on Magento Enterprise Edition 1.14. VIETRI began more than 30 years ago with three women’s passion for entertaining and love of all things Italian. Sensing a need for an immersive digital experience, VIETRI engaged Blue Acorn to share their lifestyle through a website redesign to give their customers a seamless Italian experience across all electronic devices.
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    Dynamic Pricing Strategies

  • Optimize Your Landing Page to Boost Conversion Rates

    Min-Jee Hwang
    19 Nov 2014 | 9:44 am
    How did you feel the first time you first went on your favorite retailer’s website? Your landing pages are often shoppers’ first introductions to you so you’ll want to make sure they have a good experience. After all, a well thought out webpage can turn a one time clicker into a lifelong customer. And isn’t that the point of online retail? You don’t want someone to simply visit your website, you want to make them feel comfortable and provide them with an understanding of what you are all about. The average shopper will leave a website after eight seconds, leaving you…
  • 4 Things Retailers Should NOT Do this Holiday Season

    Arie Shpanya
    17 Nov 2014 | 9:43 am
    Unless you live under a rock, you are probably aware that it’s crunch time for the holiday season. Black Friday is only a couple of weeks away, and everyone is talking about how you can prepare for the big day, and the weeks that follow. But, before you take off sprinting for the top spot this holiday season, we want to do a little bit of damage control for you. You’re probably close to being all set up for the holidays, armed with statistics and tips to get the most out of the season. Sales are expected to increase by 8-11% from 2013, but don’t let that get to your head. We all…
  • Revenue Boosting Tips for Ecommerce: Digitizing the Brick and Mortar Experience

    Min-Jee Hwang
    11 Nov 2014 | 12:46 pm
    It is easy to see the flaws in brick and mortar retailing solved by ecommerce; spending less on overhead, getting infinite shelf space, working in your pajamas, among others. But brick and mortar can’t be all bad, can it? Merchants have been peddling goods since before currency existed, so there must be some lessons to learn from thousands of years’ experience. It may be counterintuitive, but one of the first steps online stores can take to increase revenue is going back to the basics–namely, incorporating the enjoyable parts of brick and mortar shopping into your online store.
  • 5 Ways to Increase Mobile Conversions

    Arie Shpanya
    7 Nov 2014 | 12:29 pm
    *The following article was originally posted on the Echidna, Inc blog and is published with permission. Mobile’s growing enormously every year While it’s true that mobile commerce is a relatively small portion of all retail sales, it’s also one of the fastest growing segments. And it’s quickly becoming quite a significant chunk of all eCommerce sales, which indicates that companies large and small would be wise to give some serious care and attention to their mobile strategies. With that in mind, here are several ways to make the mobile shopping experience easier on your customers,…
  • David vs Goliath: How Retailers are Competing with Amazon’s Pricing Strategy

    Arie Shpanya
    5 Nov 2014 | 12:34 pm
    The Amazon marketplace has become a staple not only in the world of ecommerce, but all forms of retail. The company is ranked as one of the top 10 retailers in the world, and its revenue is greater than its next nine online competitors–combined. It’s even expanding beyond the internet and opening a brick and mortar store in New York City. Its innovation and efficiency have placed it at the top of the online retail industry, and retailers of all kinds feel the ripple effect. Amazon’s business model is incredibly beneficial for shoppers, offering low prices and fast, free shipping has…
 
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    Sitecore Commerce Server Blog

  • Sitecore Commerce 7.5 now available!

    Ryan Donovan [Sitecore]
    28 Oct 2014 | 12:39 pm
    Sitecore Commerce 7.5 is now available immediately from the Sitecore Developer Network. Building upon the strong foundation set with 7.2, Sitecore Commerce 7.5 adds: Support for Sitecore Experience Platform 7.5, including leveraging the Experience Database...(read more)
  • Sitecore Commerce 7.2 Performance Whitepaper now available!

    Ryan Donovan [Sitecore]
    26 Sep 2014 | 12:23 pm
    We have just completed and posted on the Sitecore Developer Network the Sitecore Commerce 7.2, powered by Commerce Server Performance Whitepaper. With extensive testing conducted using Azure Infrastructure-as-a-Service technologies, this guide will help...(read more)
  • Sitecore Commerce at Symposium Europe Barcelona 2014

    Ryan Donovan [Sitecore]
    15 Sep 2014 | 4:07 am
    Greetings from Barcelona! We wanted to provide an overview of the Sitecore Commerce coverage at Symposium Europe 2014: PROT1D – Content + Digital Marketing + Commerce = The Total brand buying experience When: Tuesday, September 16th at 17:30-18:30 in...(read more)
  • Sitecore Commerce at Symposium Las Vegas 2014

    Ryan Donovan [Sitecore]
    3 Sep 2014 | 5:12 pm
    We wanted to highlight some of the great content that is commerce-related at Sitecore Symposium Las Vegas next week: PROT2A Content + Digital Marketing + Commerce = The Total Brand Buying Experience o When: Tuesday, September 9, 2014 at 11:30 AM-12:30...(read more)
  • Unwrapping Sitecore Commerce 7.2

    Ryan Donovan [Sitecore]
    29 Aug 2014 | 10:19 am
    For this blog, we wanted to provide some pragmatic advice on how to get going with Sitecore Commerce 7.2 and make sure that customers and partners know where to go to get the various pieces of information required to properly setup the product. At a glance...(read more)
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    Retail, in the eyes of the everyday customer

  • The Best Conversion Trick of All

    betterretail
    17 Nov 2014 | 2:17 am
    There are many tactics to improve website conversion rates (here, here and here).But that’s what they are, tactics.If your aim is to actually change the way site visitors think there is only on true way to do it— dulcet copywriting.Here is an example from zingermans.com were they are talking about their spicy cashews (posted below)— Spicy Cashews with Lime Leaves Amazing Indondesian cashews. Cyrilla Suwarsa and her family make one of my favorite food finds of the last few years. It’s a big Indonesian family affair— Cyrilla’s sister made the recipe, her family grows the lime…
  • Banner Ads of eCommerce Site 2 on eCommerce Site 1

    betterretail
    10 Nov 2014 | 2:50 am
    There is something that’s bothered me for years. Some ecommerce sites (example http://www.fast-growing-trees.com) have banner ads promoting other businesses. This is the banner ad that’s currently on display at the footer of http://www.fast-growing-trees.com — Mind you, http://www.fast-growing-trees.com isn’t a low traffic site, their traffic is impressive— I can see why a tiny ecommerce site would have link-sharing with other sites, they are looking to boost SEO rankings. I can ‘somewhat’ see why a giant like Amazon would have links to other sites, Amazon’s ranking are so…
  • Exit Popup

    betterretail
    3 Nov 2014 | 2:09 am
    I saw this example on mageworx.com (http://blog.mageworx.com/2014/10/pop-up-forms/). They describe an example where when visitors to GetResponse.com close their browser window this sweet popup appears— Shoppers hate popups and will close them as soon as they can. But there are scenarios (like design concept above) where popups can work.
  • Reducing Checkout Friction

    betterretail
    27 Oct 2014 | 2:16 am
    An incredibly large number of shoppers abandon during checkout. On the first half of their visit (homepage, category page, product page and add to cart click) shoppers are building a mental case for buying an item.During second half of visit (cart page, shipping and billing page) they’re building a case to not buy.During this phase even the slightest inconvenience could derail the purchase process. Typing out shipping/billing info is a pain.Every typed letter adds friction.This is why this address field was so great (screenshot below).I just started typing the first 10 alphabets and an…
  • No Michigan Sales Tax

    betterretail
    20 Oct 2014 | 2:18 am
    Personalization works— When I see a message like screenshot above (pointed by blue arrow) the thought that crosses my mind is, “Michigan residents don’t have to pay sales tax.I’m a Michigan resident.Awesome.” Turns out, this kind of location based targeting is pretty simple.  Just add a piece of free javascript code (https://freegeoip.net/) to your site and then the code will know the visitor’s state by looking up their IP address.
 
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    eBusiness Strategy

  • Mobile Laggards Beware - Google Is Exposing Your Shortcomings

    Peter Sheldon
    21 Nov 2014 | 8:36 am
    This week Google started promoting mobile optimized websites in their search results: Frankly I'm amazed it's taken Google this long to implement, however for mobile users it's a welcome addition to the search experience that alleviates the pain of clicking on a link only to find a desktop site at the other end. Now the consumer is in control and armed upfront with a Google endorsement of mobile readiness. This strategy is part of an evolution of preemptive warnings for mobile search users. Earlier this year Google started warning mobile users of destinations using Flash or…
  • The Digital Store Platform Will Support The Retail Store Of The Future

    Adam Silverman
    19 Nov 2014 | 7:35 am
    The in-store shopping experience is increasingly being transformed into a digitally enhanced experience for both the customer and retailer. Technologies such as beacons, retail store analytics, and store fulfillment programs are rapidly changing the definition of how a retail store operates and engages with customers. While 68% of customers use a mobile device while in a store, retailers are just beginning to take an active role in that in-store digital experience. Forrester believes that, in the future, retail stores that drive convenience, service, and relevant personalized experiences…
  • Insurers Will Pour Capital Into New Digital Innovation Ventures In 2015

    Ellen Carney
    18 Nov 2014 | 7:29 am
    Think that insurance is a sleepy industry? Think again. In 2014, global insurance companies raced to out-innovate each other. They turned to new digital innovations to fend off threats from insurance start-ups like MetroMile and PolicyGenius and sorted out new ways to remain relevant as a host of well-known brands like Google and AT&T crept into realms historically owned by insurance firms. We noted this innovation urgency among European and North American insurance firms earlier this year. In casting an eye forward, we predicted seven events that would change the insurance landscape in…
  • US Mobile Payments Will Reach $142B By 2019

    Denée Carrington
    17 Nov 2014 | 7:11 am
    The media frenzy around mobile payments -- most recently Apple Pay -- has reached fever pitch and led some industry spectators to conclude that a payments revolution is at hand. Not so. The adoption of mobile payments is an evolution -- not a revolution -- and the evolution is well underway. Although the landscape of mobile payment providers is in an ongoing state of flux, the ecosystem and mobile capabilities are maturing and consumer and merchant adoption is accelerating. Over the next five years, US mobile payments will grow from $52 billion in 2014 to $142 billion by 2019 with both…
  • Ready to Write Your Digital Strategy? Read This First.

    Martin Gill
    17 Nov 2014 | 2:42 am
    Two weeks ago today I was in Chicago preparing for Forrester's Forum For eBusiness & Channel Strategy Professionals Our theme was movies - about the shift from the monolithic studio system of the golden age of Hollywood to the dynamic ecosystems combine then disburse to make movies these days, and also of the shift from epic, multi-year productions to iterative content development demonstrated by the likes of Netflix and Amazon Studios Chicago isn't the world's most renowned movie town, but it has provided the backdrop for some memorable on-screen moments. I went on my own little…
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    Solid Cactus, Inc

  • Is Your WordPress Blog or Website Up-to-Date?

    Scott Sanfilippo
    3 Nov 2014 | 12:53 pm
    Behind every good eCommerce store lies a blog, right? Of course! After all, blogging is an important component to an overall search engine optimization (SEO) strategy. If you’re like most online store owners, you’re probably running your blog on WordPress. With its robust features, an endless supply of plug-ins and ease-of-use, WordPress quickly became the most popular platform for bloggers. However, with popularity comes attention. In the case of WordPress, there are always individuals trying to crack the code and break into websites and blogs running on the platform. When…
  • Frequently Asked Questions About Responsive Design

    Scott Sanfilippo
    19 Aug 2014 | 10:46 am
    Since writing about our new Responsive Design offering for Yahoo! Store and Monster Commerce (Network Solutions) a few weeks ago, I’ve received several emails asking questions about what responsive design is all about. Today, I’ll answer some of the most frequent ones: Q: What exactly is responsive design? A: Simply put, responsive design is a way to program a website or eCommerce store so that it provides the user with an optimum browsing experience on whatever device they are viewing the website on. In other words, the website “responds” to the window size of the computer,…
  • Introducing Responsive Website Design for Your eCommerce Store

    Scott Sanfilippo
    23 Jun 2014 | 10:36 am
    Around this time of the year, as an eCommerce merchant, I start thinking about the upcoming holiday season.  While Christmas and Chanukah are probably the last things many of you are thinking about right now, online store owners are starting to plan for the busiest selling season of the year. In order to capture the most sales possible in the short period that kicks off on Black Friday and ends a few weeks later, store owners have to begin preparing their websites and getting their marketing efforts in check now. One of the hottest topics being talked about in eCommerce circles at the moment…
  • Reduce Your Abandonment Rate with our Shopping Cart Abandonment Tool

    Scott Sanfilippo
    13 May 2014 | 9:45 am
    Over the past several weeks we’ve been burning the midnight oil in the Solid Cactus Development Lab to bring you several new and updated features for your eCommerce store. In February we introduced our Mega Top Nav for Yahoo! Store that has proven to be a winner with store owners looking to provide their customers with an easy, not to mention eye-catching, way to navigate. In March, our Facebook fan building app, Get Me Likes, received an upgrade that allows for more screen placement options and some “under the hood” improvements. Since then, it’s quickly become one of our…
  • (Re)Introducing Scratch & Save for Your eCommerce Store!

    Scott Sanfilippo
    15 Apr 2014 | 10:30 am
    A few years ago we introduced an eCommerce store feature that I really got excited about. When our lead developer came to me with the idea for a virtual scratch-off coupon for the item page, I knew right away this was going to be something that store owners would want to have on their site for special sales and promotions. We built a prototype and selected about a dozen store owners to be part of a beta test to gauge coupon usage, customer comments, feedback on usability, etc. We made some tweaks and released “Scratch & Save” which quickly skyrocketed to be one of our top selling…
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    The Bigcommerce Blog

  • Kim Kardashian’s 3 pointers to product marketing that breaks the Internet

    Harrison Dromgoole
    22 Nov 2014 | 11:30 am
    Love her or hate her, there are lessons to be learned from reality star Kim Kardashian’s rise to fame, especially when it comes to product marketing. She’s her own product, and she’s been marketing herself from the very beginning. Let’s take a quick look at her most recent “break the internet” stunt, and highlight what to avoid when you market your products online. Follow the following three tips and you may find yourself with a plenty of assets, just like Kim K herself. Product marketing must be realistic Unmet expectations are the first nail in the coffin…
  • How to prevent the 6 most common Google Shopping mistakes

    Jessica Malnik
    21 Nov 2014 | 4:10 pm
    Google Shopping can have magical powers for your business and supercharge your sales.  Because it’s like a mini product page in search results, it can help you boost your traffic, improve your product visibility and increase your store’s conversion rate. However, it can also be daunting for new and even veteran ecommerce shops. If you aren’t careful, there’s a lot of pitfalls and traps that a shop owner can stumble into. We compiled six tips from ecommerce entrepreneurs, so that you avoid some of the most common traps. Do use Google Adwords Client Center Google provides a whole host…
  • How to optimize your pricing and assortment during the holidays

    Angelica Valentine
    20 Nov 2014 | 12:46 pm
    The holidays are around the corner, but as an online retailer, that doesn’t mean it’s time to start sweating. Instead, it’s time to nail down your selling strategies to make sure you’re prepared for whatever comes your way. From out of stock situations to late deliveries, the holidays are the time when stakes (and sales) are usually the highest. Don’t let small oversights cost you a fortune. Instead, follow this short checklist to get your pricing and assortment in order just in time. Assortment: Do you have it all? Assortment is one of the main reasons many shoppers flock to online…
  • Print USPS shipping labels in Bigcommerce

    Tim Schulz
    20 Nov 2014 | 8:30 am
    We regularly talk to our clients to identify the biggest ecommerce pain points so we can build new features that help you succeed. One of the problem areas you tell us about over and over again is shipping and fulfillment. It’s complicated, it’s confusing, and many of you have to rely on third-party apps to get it done. To help simplify shipping, we’ve integrated with Endicia to offer real-time USPS quotes and easy label printing right from your control panel. We chose to partner with Endicia because they’ve been in the ecommerce shipping business for over 15 years and have printed…
  • 7 unbelievably simple ways Orchard Corset increased their conversion rate

    Katey Ferenzi
    19 Nov 2014 | 10:02 am
    How to increase conversion rate is a question every ecommerce store owner chases daily. Although it varies by vertical, conversion rate averages slightly under 2%. By optimizing his checkout experience, Austin Kurpuis from Orchard Corset boosted his conversion rate to a whopping 5%! In this week’s #SellMore video, we’ll share his 7 tips to help you reshape your store’s checkout process and transform every last shopper into a customer! After the video, scroll down for a deeper dive. How to optimize your checkout experience and improve your ecommerce conversion rate How…
 
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    3dcart's Ecommerce Blog

  • 3dCart Releasing 20 New Professionally Designed Responsive Themes for FREE

    Dan Gerrell
    19 Nov 2014 | 2:28 pm
    Being responsive to our customer base is important to us so 3dCart is listening. One of the requests that we get on a regular basis is for new themes to choose from that are current and responsive. We are happy to announce that by the end of 2014, we will have more FREE professionally designed HTML5 themes [...]
  • 3dCart Named One of the Top 50 Florida Companies to Watch

    Dan Gerrell
    18 Nov 2014 | 5:48 am
    Launched in 1997, 3dCart, located in Tamarac, FL was recently named on the Florida’s “Companies to Watch” list, developed by the Edward Lowe Foundation as a unique way to recognize and honor second-stage companies that demonstrate high performance in the marketplace with innovative strategies and processes, making them “worth watching”. In order to determine the top [...]
  • Google Shopping: The Shelves of the Ultimate Digital Store

    Dan Gerrell
    13 Nov 2014 | 12:46 pm
    Get Your Products on the Shelves of the Ultimate Digital Store One of the best internet marketing investments you can make is ensuring that your online store inventory is properly setup, optimized and monitored to be added to the most searched website worldwide, Google Shopping. The challenge is that it is difficult for you to [...]
  • New Merchants Must Balance Form with Function

    Kevin Lough
    5 Nov 2014 | 12:49 pm
    Starting a new online store is a very exciting and hectic time for Merchants. Whether you are an eCommerce veteran or starting your very first website, 3dcart offers a platform that is robust and flexible. 3dcart’s Technical Support Team often speaks with new customers who are excited about the many features available to them, but [...]
  • 3dCart Selected First Hosted eCommerce Platform to Offer Visa Checkout

    Dan Gerrell
    5 Nov 2014 | 7:53 am
    3dCart has been selected by Visa as the first hosted eCommerce shopping cart platform to provide our current and future merchants with access to one of the newest payment service options available, Visa Checkout. As a business owner, you know time is money, especially in today’s hyper-digital on the go world. The faster and more [...]
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    The Official LexiConn Blog

  • ShopSite Tip – Fixing Failed Searches

    Rich A.
    19 Nov 2014 | 10:17 am
    Tweet Getting customers to your website is one of the most difficult things to do when running an online store, so don’t risk losing them once they arrive because they can’t find a product on your store – especially if it’s one you carry! Enable Search Logging If it’s not already enabled, turn on “Enable Search Logging” on the Preferences > Search Settings > Search Logging > Search Log Config screen in ShopSite.  It’s most likely already set to save history for 30 days, but you can adjust that setting on the same screen.  30 days…
  • Magento Store Slow? Here’s How it can Hurt and How You Can Fix it

    Robert Mangiafico
    12 Nov 2014 | 8:16 am
    Tweet A slow online shopping experience for your customers is not a good thing. These days, it not only angers your customers, it also gets the attention of Google in a not-so-good way. Luckily it can be fixed with a proper set up and a host that knows Magento well. Before we dig into the perils of a slow Magento store, let’s look at a few myths about page speed… Myths of Speed 1. If my site is fast, it will make people buy my products Unfortunately, speed alone is a not a cure-all. What makes people purchase your products or services is just that – Your products and…
  • Top Ecommerce Blog Posts and Articles for October 2014

    Robert Mangiafico
    5 Nov 2014 | 1:49 pm
    Tweet With Black Friday and the holiday shopping season looming ahead, here are a few posts you may want to take a look at as a final tune-up… 10 Scariest Things That Can Happen to Your Checkout – Get Elastic Don’t make these mistakes this year. 5 Ecommerce Mistakes to Avoid During the Holiday Season – Entrepeneur In case the 10 listed in the link above this one was not enough… Optimize your online store for holiday season in 6 steps – Inchoo Simple but true. Drive Ecommerce Conversions with First-person Statements - Practical Ecommerce Different way of…
  • POODLE SSLv3 Vulnerability – A Recap

    Robert Mangiafico
    29 Oct 2014 | 11:13 am
    Tweet Earlier this month, Google announced the discovery of a potential vulnerability in the SSLv3 protocol that is used in many web servers for secure page delivery. This was hot on the heels of the latest vulnerabilities to be announced, Heartbleed and Shell Shock, both of which were actually major security holes. Why isn’t POODLE the same level of severity as Heartbleed and Shell Shock? With the previous security issues, both Heartbleed and Shell Shock could be exploited remotely without the need to either have direct access to the server, or be able to intercept the traffic flowing…
  • ShopSite Tip – Merchant Alerts and Shipping Errors

    Rich A.
    22 Oct 2014 | 9:45 am
    Tweet A while back, we wrote about Payment Processor Errors and how they can be easily reviewed with the addition of the Merchant Alerts feature in ShopSite Pro v11 SP2.  Today we’re going to review another common alert tracked in Merchant Alerts – Shipping Errors. Where Is It? Merchant Alerts is in ShopSite Pro starting with v11 SP2 and it’s available on the Commerce Setup screen.  You can configure what alerts to track, whether to email you when an error occurs, and you can view prior error details. Email Alerts While sometimes they can be a little overwhelming on larger…
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    eCommerceCircle

  • The Complete Approach To E-Commerce Marketing On A Budget

    Mark Ditteaux
    30 Oct 2014 | 2:43 pm
    You know your new business isn’t going to survive without some marketing, but after getting everything started, the funds aren’t exactly flowing. Don’t worry; you are not alone. Maintaining a strong marketing campaign while just starting out is a challenge many e-commerce companies face. It’s not easy, but if you have some time to spare, it can definitely be done. Of course, you should take some time to optimize your website for the search engines with high-quality content and keywords, but there are a lot of other things you should be doing if you really want your business to succeed…
  • Big B2C Ecommerce Targets B2B Ecommerce Franken-sites

    Steve Sassi
    20 Oct 2014 | 2:07 pm
    What does your B2B e-commerce website look like today? Is it unnavigable to all but the heartiest of your customers? Does integration to your order creation system involve spreadsheet dumps? Is it columns and rows of eye-straining part numbers with no pictures and little to no product description? Is it something your IT team duct-taped together with B2C e-commerce apps, hacking, tacking, cutting and customizing until now no one can manage it except the ones who built the Franken-site monster? Here’s the big question: Would you shop there? Honestly? Some big B2C e-commerce players are…
  • The Growth of Online Shopping in the Last Decade

    Menachem Ani
    1 Oct 2014 | 7:36 am
    Did you know that global online retail sales have increased 17% yearly since 2007? It is expected that the United States online retail industry will be worth $279 billion by 2015.   Via www.snapparcel.com
  • Hey Small Businesses! Texting Your Customers Works

    Ben Bakhshi
    22 Sep 2014 | 9:53 am
    My name is Ben Bakhshi, I am one of the founders of Coordinato, a platform for sending phone/text/email messages and reminders for small businesses (eCommerce and physical). I have learned a lot about the Text Message marketing industry while building this business, I’d like to share a tidbit to help small businesses grow. If healthcare companies send text messages to provide better healthcare (proving that in fact, people read text messages from their service providers), shouldn’t you consider using the same channel to help grow your business? The healthcare industry has been…
  • Get Personal To Stand Out from the Competition

    Don Amato
    15 Sep 2014 | 10:37 am
    E-commerce consumers have choices about where they spend their dollars, but your ability to personalize their experience can be a huge competitive advantage. Here’s how you can customize your e-commerce experience, and why it’s so important. Don’t wait to address the customer. Email remains a low-cost and highly efficient marketing channel, but as an e-commerce retailer, you have a superior advantage over offline retailers thanks to your ability to collect relevant online data from e-commerce visitors (even those that don’t order). You’re able to continually hone those analytics and…
 
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    Practical Ecommerce » Columns

  • 5 tips for more holiday ecommerce sales

    david sasson
    19 Nov 2014 | 7:32 pm
    There is a saying I’ve heard since moving to Kansas: “You make hay when the sun shines.” Well, for virtually all retailers in the U.S., ...
  • How I detect ecommerce fraud

    Erica Tevis
    17 Nov 2014 | 11:08 am
    I read an article the other day that said online fraud is at its highest during the Black Friday to Cyber Monday timeframe. It’s no ...
  • 8 ways to attract customers and boost sales

    elizabeth ball
    4 Nov 2014 | 7:43 am
    With the holiday period underway, you may be looking for ways to win new customers and boost sales. Here are eight ideas to consider adding ...
  • Wanted: crystal ball for inventory demand

    Richard Stubbings
    2 Nov 2014 | 7:40 am
    The vast majority of articles and blogs regarding ecommerce focus on selling. They discuss the importance of marketing, search engine optimization, site design and navigation, ...
  • 5 off-page SEO tactics, from a do-it-yourself merchant

    Erica Tevis
    27 Oct 2014 | 4:03 pm
    In “11 ecommerce SEO tips, from the trenches,” my post in August, I discussed how I manage on-page search engine optimization. But even the best ...
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    Fortune3 Blog

  • How to Counteract Showrooming

    Dan
    20 Nov 2014 | 9:57 am
    If you have a physical store, have you ever felt that you are “showrooming” to your customers? Do all indicators look good, and then suddenly, when it’s time to buy, they decide to walk away and go somewhere else? Best Buy was struggling with the “showrooming” effect in late Fall and early Winter of 2012. Its stock price bottomed out at around $11.00 back then, and now it’s made a nice comeback, as it sits around $35.50. It tried an ad campaign that actually encouraged people to use it for showrooming. But what really worked was a guarantee to match any…
  • 15 Amazingly Inspiring Customer Service Quotes

    Dan
    18 Nov 2014 | 12:20 pm
    To consumers, the words “customer service” often take on a negative bent. That brings up thoughts of waiting forever on hold, not getting a good answer, and leaving the situation even more frustrated than before. Customer service can be stressful, draining work. But if you’re doing it right, it shouldn’t be a bad thing. So if you’re having a hard time getting through it, here are some inspiring quotes to pick you back up: 1. The goal as a company is to have customer service that is not just the best but legendary. - Sam Walton, Founder of Wal-Mart 2 In the old…
  • Did You Know Reddit Can Help You Sell?

    Dan
    13 Nov 2014 | 4:58 pm
    You may or may not be familiar with Reddit. It’s certainly well-known among some circles, and it has more than 5 billion monthly pageviews. But it’s not on the radar of the mainstream American like, say, Facebook. If you’re not familiar, it’s basically one gigantic internet forum. And of course they’ve got to make some profit to keep business going, so they let you pay to run ads. These ads are great for the bootstrapping startup because they don’t cost a heck of a lot, and you can get a pretty nice ROI. Here are some tips for making Reddit your next profit…
  • What are Alibaba’s Secret to Success?

    Dan
    11 Nov 2014 | 3:04 pm
    You’ve heard about Chinese e-commerce giant Alibaba, and how it raised $25 billion in its IPO, right? That made it the biggest IPO in history. And it’s responsible for much of Yahoo’s success because Yahoo owns around 23% of Alibaba. So what does Alibaba know that no one else does? We can’t say for sure, but these are some things they do that maybe not all e-commerce companies do themselves: 1. They Combine Many Major Services Into One Company Alibaba is really like eBay, Amazon, Paypal, and WhatsApp (multi-platform mobile messaging that doesn’t use SMS) all…
  • 6 PPC Hacks for New E-Commerce Startups

    Dan
    6 Nov 2014 | 2:07 pm
    You’ve got to get business, and you have to get it now. Wait a minute, doesn’t SEO take 12-18 months before you even see beginning results? Do you really have that long to wait before you can even begin to see profits? How many business owners have that much money sitting inside their bank accounts? 1. Target Keywords with Model Numbers, UPC Codes, Part Names, And So On… Why on earth would you ever do this? Well, people who type these things into Google know what the heck they’re looking for. Not only will you get a good conversion rate, but the ads are cheaper to…
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    cpcstrategy.com

  • SEO vs. PPC: Which one is more important? [Infographic]

    Mary Weinstein
    21 Nov 2014 | 5:19 am
    In June, Jim Yu, a contributor for Search Engine Land, wrote that PPC and SEO are both essential components of most search engine marketing campaigns. But which campaign should you spend more time on- SEO or PPC? Siteber recently created an infographic... > Read More The post SEO vs. PPC: Which one is more important? [Infographic] appeared first on .
  • 7 Key Google Shopping Updates Announced Just in Time for Thanksgiving Weekend

    Mary Weinstein
    19 Nov 2014 | 12:40 pm
    Today, Google announced significant updates to their Shopping program – changes which should positively impact how retailers can leverage their inventory on search for the holiday. Below we cover what the more significant updates actually mean. The 7 Google Shopping Updates Addition of PLA Auction Insights Improved... > Read More The post 7 Key Google Shopping Updates Announced Just in Time for Thanksgiving Weekend appeared first on .
  • This Week in Retail Search News 11/19/2014

    Mary Weinstein
    19 Nov 2014 | 3:58 am
    Retail Search Weekly News Recap Leading, Reliable, and Updated News on Retail, Digital Marketing, Tech and Ecommerce Each week CPC Strategy rounds up the leading Retail Search news on Google, Amazon, Mobile, and other leading verticals in one convenient article. This is a... > Read More The post This Week in Retail Search News 11/19/2014 appeared first on .
  • How to Sell Air Conditioners in January (3 Lessons from Someone Who Does)

    Mary Weinstein
    18 Nov 2014 | 5:22 am
    Last year, Q4 online sales increased 10%, projecting a $41 billion online profit for retailers. Alongside the increase for sales during Q4 is the increasing competition for online sellers during the holiday. Similar to how big box stores open earlier every year for... > Read More The post How to Sell Air Conditioners in January (3 Lessons from Someone Who Does) appeared first on .
  • 4 Branded PPC Lessons From Over 250 Brands in Paid Search

    Mary Weinstein
    17 Nov 2014 | 5:29 am
    This is a guest post by Sam Engel. Sam is the Marketing Manager at BrandVerity, a technology that detects online brand and trademark abuse. You can contact Sam at sengel@brandverity.com.   The State of Branded Keywords in Paid Search: Branded PPC Study After evaluating nearly... > Read More The post 4 Branded PPC Lessons From Over 250 Brands in Paid Search appeared first on .
 
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    Custom Ecommerce Blog by Ydeveloper

  • Sky-high your Small Business with Revamped Yahoo! Store Platform

    18 Nov 2014 | 12:52 am
    Yahoo's venerable Software-as-a-Service (SaaS) eCommerce platform has acquired a new avatar. The new SaaS goal has been reinvented to help small business eCommerce retailers, like you, gain top dollars. The reinvented platform will make you a pro at running your yahoo ecommerce online store business from anywhere, anytime. In other words, you can take your competitors head-on with Yahoo's newly innovated Software-as-a-Service eCommerce platform.According to the vice president and head of Yahoo Small Businesses, the new and revamped Yahoo stores platform is specifically equipped to do four…
  • Why you need a mobile app for your Yahoo! Store

    13 Oct 2014 | 4:23 am
    Mobiles are one of the most remarkable mediums to attract traffic. And with 20 percent of sales being channeled from mobiles, the message is all the more loud and clear to eCommerce owners: adapt mCommerce or die. Small wonder, most of the eCommerce businesses are going the mobile way. However, the big question right now is, what about mobile apps? Is it the right fit for your business or having a responsive web design is good enough?Here are six factors, which would tell you, why a mobile app is a must-have for your Yahoo! Store.1. Regular Purchases: First know the kind of products you…
  • How to Target Millennials with M-Commerce This Holiday Season

    19 Aug 2014 | 11:16 pm
    Target the Millennials is the new buzzword in the eCommerce world? Millennials? Doesn't that ring a bell for you? Okay. Millennials is used in reference to the digitally-driven American teenagers and twenty-somethings who have become prime new targets of eCommerce marketers. And if you happen to run an eCommerce store that's targeted toward the millennial generation, then it's time to make your site mobile-optimized.   Here are three key considerations when optimizing your website for mobile:1. Spotlight On The Site:With the millennials going mobile crazy, Google doesn't wish to…
  • 5 Top eCommerce Trends For 2014

    6 Aug 2014 | 4:27 am
    With the passage of time, eCommerce is getting more advanced and sophisticated. Just take this year's Super Bowl as an example. NFL conducted massive location-based marketing campaign in which the league's wireless transmitters interacted with fans' smartphones. The result: fans could find all the information, including hot dog stalls and T-shirt shops, with a push of a button. If you want to remain a front runner in this made race of eCommerce, you have to offer something outstanding in terms of shopping experience. You have to know what will work in the short term as well as in the long…
  • How to Combat Buyers Objections for Higher Sales

    22 Jul 2014 | 2:08 am
    Many times it's not enough to have outstanding web designs, simple and logical layout, proper categorization and attractive product images to convert a random visitor into a paying customer. The reasons for customers' hesitation can be many – from price to confusion about product functionality to product usability. Usually, it's easy to persuade customers to make a positive buying decisions when they are in face-to-face conversation with the salesman. But this is not possible in an eCommerce business. Are you facing the same situation? You can solve this problem by implementing Dale…
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    The Ecommerce Authority

  • Planning Your Holiday Shipping & Your “Ship By” Schedule

    Volusion
    21 Nov 2014 | 11:29 am
    The biggest sales days of the season are fast upon us. Plan your holiday shipping schedule and remind your customers of upcoming shipping deadlines with a helpful infographic. In order to keep our merchants and their customers on top of holiday carrier changes and “ship by” dates, our partners at ShipStation have put together a helpful infographic with important dates and scheduling guidelines. Be sure to keep informed of upcoming deadlines and keep your clientele informed of their last days to ship for their gift-giving needs. And don’t forget, as these deadlines approach,…
  • Stay Ahead of Dimensional Shipping & Capture the Selling Power of Shipping Promotions

    Stephan Millies
    20 Nov 2014 | 9:44 am
    Don’t let shipping changes disrupt your holiday sales. Learn how to stay ahead of the curve, avoid costly mistakes and sell more with powerful shipping promotions. You are probably a busy athlete in the current “triathlon” of power-shopping artistic gift-wrapping bulk shipping And whether you do it for your loved ones or handle the orders of your store, it is all about these special surprise moments under the Christmas tree. Surprises are great. We all love the thoughtful, pleasant ones; when it comes to online shopping however, surprises can mean conversion tragedy. Just like with…
  • Your Holiday Marketing Timeline: Part 3

    Jason Ferguson
    19 Nov 2014 | 1:38 pm
    With Thanksgiving and Black Friday just around the corner, each day of marketing is becoming more and more precious. In today’s Holiday Marketing Timeline, our specialists guide you through tactics and considerations for making the best use of your seasonal strategies. The biggest selling days of the year are right around the corner now, so now is the time to get your promotions ready to go for Black Friday, Cyber Monday and the rest of the holiday selling season. October’s holiday marketing timeline focused on testing ad copy, purchase incentives, landing page variables and more to…
  • When Your Prices Can’t Compete: 5 Shopping Feeds Tactics

    Jason Ferguson
    18 Nov 2014 | 10:00 am
    Are competitors overshadowing your comparison shopping engine campaigns with predatory pricing? Here are 5 shopping feed tactics for success when your prices can’t compete. The beauty of comparison shopping engines is that, more so than any other media, they remove barriers between supply and demand. Shoppers can quickly command the information they need to make an informed decision, and it is easy for merchants to supply that information. Unfortunately, it is just as easy for their competitors to do the same, and product price frequently takes the lead as a determining factor. How are…
  • Winter Marketing Image Giveaway

    Volusion
    17 Nov 2014 | 10:45 am
    Eager to give your customers something to celebrate this season? Promote your seasonal favorites with graphics and slides from our winter marketing image giveaway. This holiday sales season is shaping up to be the biggest yet, and Volusion would like to help you get the most out of your winter traffic. Now, more than ever, visitors are eager to navigate from the homepage to the best deal as quickly as possible, and clever images are an excellent way to guide visitors through the shopping experience. Show your business’s festive side and your giving spirit by promoting deals and specials…
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    » Blogs

  • Shipwire: Why Go?

    Stephen Searles
    19 Nov 2014 | 6:12 am
      What we’re up to At Shipwire, we’ve started to fold Go into our technology stack. In this post, I’d like to explain why, and in doing so, address some recent concerns about the language. Shipwire and I have a shared history of PHP. (We know, we’re working on it.) When we did our early development in 2007 and before, it was ubiquitous. Alternatives at the time were either ill-fit for web applications or required more than affordable commodity hardware—neither great choices for early-stage startups or young students trying to learn the Internet. Today, hardware is cheaper…
  • Open Source: Redis Client for Go

    Stephen Searles
    18 Nov 2014 | 11:14 am
      There are a number of client libraries for Redis written in Go. They generally take two forms: one which provides a connection type where you can send handwritten commands, and the other which provides a connection type with methods for the many Redis commands. The reply types typically provide a set of methods that return a string, a slice of strings, a slice of bytes, a map, etc. This leaves out my favorite Go idiom: readers and writers, so I wrote another Redis client for Go that solves this deficiency. This means when I GET a value that’s a 128 MB bulk string, I get back a reader…
  • Shipwire Open Source: Giving Back

    evan
    18 Nov 2014 | 11:13 am
    Giving back to the Shipwire community Like many SaaS platforms, Shipwire makes considerable use of open source tools and libraries. Open source technology has given us the ability to focus on core logistics problems while not reinventing wheels. For some time now, our team has been thinking of ways we could begin to give back to the community that has allowed us to run as fast as we have. A group of us sat down a few months ago to take inventory of code we had written that we could conceivably open up and share with the world. Thanks to thoughtful investments by our engineers, it did not take…
  • Celery integrates with Shipwire

    Stephen
    18 Nov 2014 | 8:14 am
    We are excited to announce that Celery is now integrated with Shipwire! Celery is a pre-order platform that merchants can use to take pre-orders for new products or back orders for products that are out of stock. If you’re planning to launch a new product, you can also run a crowdfunding campaign on your own website with Celery. For information about using the integration, please see our Celery connection information page and check out the FAQs below. Who Uses Celery? Successful crowdfunded companies like Pebble and Lockitron use Celery for pre-orders. Large brands and innovative…
  • Ecommerce holiday shipping calendar: 2014 edition

    Jonathan Tran
    22 Oct 2014 | 1:37 pm
    The 2014 holiday season is coming up fast and we have some important dates and best practices to share with you. Be sure to download the holiday shipping calendar below.   Pre-November 20th — Land Your Inventory Early Until November 20th, your primary focus should be getting your inventory into a Shipwire warehouse. In preparation for the holiday rush, every merchant is working to get products into warehouses because ports, customs offices, and transportation hubs will be very busy managing all these pre-holiday inventory moves. High traffic may cause delays prior to your product…
 
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    Building Keystones

  • Holiday Season E-commerce

    Elan Sherbill
    19 Nov 2014 | 2:07 pm
    It’s that time of year again. Black Friday and Cyber Monday are looming large. People are on their desktops, phones, tablets and phablets scouring the Internet for discounted goods and gifts for their families and friends. It is why holiday season e-commerce, by which I mean revenue and sales from November and December, can account for […] The post Holiday Season E-commerce appeared first on Building Keystones.
  • Six Guides on E-commerce Essentials

    Elan Sherbill
    17 Nov 2014 | 7:27 am
    You need to improve your e-commerce performance. But where to start? There are so many ways to create more conversions, raise average order values and decrease costs related to your e-commerce store. Just in time for the holiday season of November and December, when you know store visits are going to increase with gift seeking consumers, […] The post Six Guides on E-commerce Essentials appeared first on Building Keystones.
  • KPIs and Customer Satisfaction Surveys

    Emily Oney
    12 Nov 2014 | 1:26 pm
    Successful software companies understand that their customers provide them ample opportunity to improve many aspects of the customer experience – from marketing to the checkout process to product support. Keeping Customers Loyal It is easy to understand that when customers have positive interactions with your brand they are more likely to remain loyal. And if […] The post KPIs and Customer Satisfaction Surveys appeared first on Building Keystones.
  • E-commerce Eye Candy – Why the Call Center Won’t Go Away [Infographic]

    Elan Sherbill
    9 Nov 2014 | 9:00 pm
    Last week, we wrote about the need for software manufacturers and retailers to give paying customers practical information on their confirmation pages in order to reduce contact rates. However, no confirmation page can cover every possible question a customer might have about their purchase. There are just too many situations that cause customer confusion. These […] The post E-commerce Eye Candy – Why the Call Center Won’t Go Away [Infographic] appeared first on Building Keystones.
  • World Class Customer Service Part 2 – Improve Confirmation Pages

    Bernard Aguirre
    5 Nov 2014 | 2:04 pm
    “It is what we think we already know that often prevents us from learning.” ~ Claude Bernard, French physiologist This is the second part of a series of articles whose information was garnered from working the front lines of customer support for software companies. Its purpose is to teach you how to better leverage your communication […] The post World Class Customer Service Part 2 – Improve Confirmation Pages appeared first on Building Keystones.
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    Reevoo » Posts

  • Has transparency’s moment arrived?

    Mitchel Nicholson
    19 Nov 2014 | 4:32 am
    By Mitchel Nicholson What’s the most shocking thing marketing can do? In our opinion: be honest. In his latest blog for Econsultancy, our VP of Innovation, Edwin Bos has looked at a marketing campaign that did honesty the right way. See Edwin’s blog here and follow him on Twitter for more wisdom: @EdwinBos RELATED READING: Honesty is the best policy The evolution of advertising
  • Honesty is the best policy

    Gustavo Machado
    11 Nov 2014 | 1:57 am
    By Hannah Murray-Sykes Demonstrating that you are transparent and open with your customers is vital, whatever industry you work in. A very important part of this is how you deal with negative feedback. It’s not just about helping that individual – it’s also about showing other consumers that you care. Bad reviews are no longer something to be afraid of. Dealing with them properly can actually be more beneficial than a good review, and companies are starting to really understand what this means. There are three essential elements to this message: 1. Trust. Consumers won’t trust reviews…
  • Making a campaign out of user generated content

    Mitchel Nicholson
    5 Nov 2014 | 4:00 am
    By Mitchel Nicholson Just as Mums, Dads, sons and daughters everywhere are looking for the perfect gift for their loved ones; marketers are busily devising the perfect Christmas marketing strategy. Maybe the answer has been right in front of them all along. For most families, Christmas gifts are the most highly emotional purchase of the year. It’s also the year’s most saturated advertising period – which creates a pretty treacherous landscape for marketers. There is a way into the collective hearts of Christmas gift-givers, but traditional advertising isn’t it. People won’t…
  • The future of retail, part four: online vs offline

    Mitchel Nicholson
    24 Oct 2014 | 2:47 am
    By Hannah Murray-Sykes You probably already have ratings and reviews on your website, and if not, it’s likely that you know what the usual benefits are of displaying customer opinions online. Our argument is simple: online, offline, what’s the difference? Whether it’s a website or a store, interfaces between your brand and your customers should all be treated in the same way. The reasons for displaying user-generated content (UGC) online are just as relevant in the offline world, and we’ve had a look at how some of the main benefits of online reviews translate to in-store. 1.
  • The future of retail, part three: the evolution of advertising

    Mitchel Nicholson
    23 Oct 2014 | 2:19 am
    By Hannah Murray-Sykes We’re all coming to accept that advertising is no longer about brainstorming a creative idea, hoping that consumers like it enough to take the bait. These days it’s half art, half science. Thinking about the future of advertising can be a scary thought for marketers, in particular when it comes to the internet. You can try and predict the future of online, but it’s very unlikely you’ll get it completely right. Our VP of Innovation recently wrote a blog about surviving the future of SEO, suggesting that in 10 years’ time no one will even be talking about SEO.
 
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    ecommerce.shopatron.com

  • Click-to-Brick Retailers Like Amazon Prove Physical and Digital Integration Is a Must

    aainsworth
    20 Nov 2014 | 9:22 am
    Featured Resource: 0Resource Thumbnail: Resource Summary: The recent news of Amazon’s new physical location is a sign that the in-person shopping experience is far from dead. What does this mean for your business? Tags: amazonclick to brickbrick and mortarlocal shoppingecommerce trendsholidaystrategies and trendsomni channelphysicalship from storein store pickupinventory lookupin store returnsship from warehousecategory: Retail Strategies and TrendsIt seems like just yesterday the retail industry was in a mild state of panic, worried that the success of online…
  • 3 Steps for Implementing Store Fulfillment

    aainsworth
    10 Nov 2014 | 3:38 pm
    Featured Resource: 0Resource Thumbnail: Resource Summary: For companies of any size, the challenges involved with rolling out a store fulfillment program can be daunting. These obstacles shouldn’t outweigh the huge opportunity in omni-channel fulfillment, so we have outlined three steps for you to launch a successful store fulfillment program. Tags: fulfillmentin-store pickupship-from-storeinventoryinventory lookuporder managementorderfulfilldistributionretailersretailerimplement3 stepscategory: Retail Strategies and TrendsIf the massive popularity of online…
  • Avoid holiday shipping anxiety. Peace of mind comes with streamlined order fulfillment.

    aainsworth
    4 Nov 2014 | 4:12 pm
    Featured Resource: 0Resource Thumbnail: Resource Summary: Online shoppers feel that prompt and worry-free shipping is one of the most important factors when they decide where to spend their money. Make sure that their money is spent on your product with this simple strategy. Tags: fulfillmentin-store pickupshipdistributeorderorder managementdistributed order managementdistributioncategory: eCommerce Trends for BrandsOnline shoppers, especially during the holidays, feel that prompt and worry-free shipping is one of the most important factors when they decide where to…
  • Meet Allied to Win: FREE Two-Year Pilot, Our Commitment to Your Success

    aainsworth
    4 Nov 2014 | 2:31 pm
    Featured Resource: 0Resource Thumbnail: Resource Summary: Leading retailers use Shopatron’s cloud-based order management solutions to power a world-class customer experience. Now, you can try them for free. Tags: pilotfree pilotorder managementordereCommerceretailfreeproductshipsame dayship from storeship from warehouseinventoryin-storesame day pick uppick up<p dir="ltr" style="margin-top: 0pt; margin-bottom: 0pt; font-stretch: normal; font-size: 16px; line-height: 1.15; font-family: HelveticaNeueW02-55Roma, Helvetica, Arial, sans-serif; color: rgb(65,…
  • 5 eCommerce Stats That Will Define Your Holiday Strategy

    jking
    11 Sep 2014 | 3:38 pm
    Featured Resource: 0Resource Thumbnail:  We know it’s hard to believe, but the holiday shopping season is just around the corner. Shopatron brands are already prepping, but if you haven’t started yet, it’s not too late!    In the slideshare below, Shopatron’s Lead Marketing Strategist, Jason Weatherred, shares 5 powerful stats to guide your holiday marketing strategies. We hope you’ll use them to conquer the season with an inspired, data-driven campaign.    Tweet
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    ecommerce.shopatron.com

  • Click-to-Brick Retailers Like Amazon Prove Physical and Digital Integration Is a Must

    aainsworth
    20 Nov 2014 | 9:22 am
    Featured Resource: 0Resource Thumbnail: Resource Summary: The recent news of Amazon’s new physical location is a sign that the in-person shopping experience is far from dead. What does this mean for your business? Tags: amazonclick to brickbrick and mortarlocal shoppingecommerce trendsholidaystrategies and trendsomni channelphysicalship from storein store pickupinventory lookupin store returnsship from warehousecategory: Retail Strategies and TrendsIt seems like just yesterday the retail industry was in a mild state of panic, worried that the success of online…
  • 3 Steps for Implementing Store Fulfillment

    aainsworth
    10 Nov 2014 | 3:38 pm
    Featured Resource: 0Resource Thumbnail: Resource Summary: For companies of any size, the challenges involved with rolling out a store fulfillment program can be daunting. These obstacles shouldn’t outweigh the huge opportunity in omni-channel fulfillment, so we have outlined three steps for you to launch a successful store fulfillment program. Tags: fulfillmentin-store pickupship-from-storeinventoryinventory lookuporder managementorderfulfilldistributionretailersretailerimplement3 stepscategory: Retail Strategies and TrendsIf the massive popularity of online…
  • Avoid holiday shipping anxiety. Peace of mind comes with streamlined order fulfillment.

    aainsworth
    4 Nov 2014 | 4:12 pm
    Featured Resource: 0Resource Thumbnail: Resource Summary: Online shoppers feel that prompt and worry-free shipping is one of the most important factors when they decide where to spend their money. Make sure that their money is spent on your product with this simple strategy. Tags: fulfillmentin-store pickupshipdistributeorderorder managementdistributed order managementdistributioncategory: eCommerce Trends for BrandsOnline shoppers, especially during the holidays, feel that prompt and worry-free shipping is one of the most important factors when they decide where to…
  • Meet Allied to Win: FREE Two-Year Pilot, Our Commitment to Your Success

    aainsworth
    4 Nov 2014 | 2:31 pm
    Featured Resource: 0Resource Thumbnail: Resource Summary: Leading retailers use Shopatron’s cloud-based order management solutions to power a world-class customer experience. Now, you can try them for free. Tags: pilotfree pilotorder managementordereCommerceretailfreeproductshipsame dayship from storeship from warehouseinventoryin-storesame day pick uppick up<p dir="ltr" style="margin-top: 0pt; margin-bottom: 0pt; font-stretch: normal; font-size: 16px; line-height: 1.15; font-family: HelveticaNeueW02-55Roma, Helvetica, Arial, sans-serif; color: rgb(65,…
  • 5 eCommerce Stats That Will Define Your Holiday Strategy

    jking
    11 Sep 2014 | 3:38 pm
    Featured Resource: 0Resource Thumbnail:  We know it’s hard to believe, but the holiday shopping season is just around the corner. Shopatron brands are already prepping, but if you haven’t started yet, it’s not too late!    In the slideshare below, Shopatron’s Lead Marketing Strategist, Jason Weatherred, shares 5 powerful stats to guide your holiday marketing strategies. We hope you’ll use them to conquer the season with an inspired, data-driven campaign.    Tweet
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    Ecommerce blog by PrestaShop

  • Nov

    21 Nov 2014 | 8:30 am
    Nov21 Security Alert on the PayPal Europe module: Action required by December 3, 2014 Quentin Audrain PrestaShop News Hello PrestaShop Community, An industry-wide security issue with SSL V3 has impacted PayPal. As a reminder, SSL (Secure Sockets Layer) is a cryptographic protocol designed to provide communication security over the internet. This specific SSL V3 issue is known in the industry as POODLE. As a result, the PayPal Europe module for PrestaShop will need to be updated before December 3, 2014. We believe this update will only take you a few minutes and we encourage you to make the…
  • Nov

    19 Nov 2014 | 3:34 pm
    Nov19 10 Essential eCommerce Metrics for Google Analytics Kunle Campbell To begin with, let’s assume that you have been running your eCommerce site for a while and have the most basic eCommerce metrics tracking set up in your Google Analytics account like: Transactions Transaction Revenue Transaction Shipping Transaction Tax Item Quantity Unique Purchases Item Revenue This post aims to cover 10 complementary but essential metrics that should be tracked in Google Analytics for deeper insight into performance and users’ flow through the conversion funnel to enable you view your online…
  • Oct

    19 Nov 2014 | 11:23 am
    Oct21 5 Holiday Emails Every Ecommmerce Site Should Be Sending Julie Liu Consumers are going to begin receiving an avalanche of emails for seasonal deals in a matter of weeks–if they haven’t already! We’ve put together 5 emails to help you stand out from the crowd–and 5 tips to keep you from being the annoying guy at the party! 3 Replies This post has been generated by Page2RSS
  • Nov

    19 Nov 2014 | 7:10 am
    Nov19 10 Essential eCommerce Metrics for Google Analytics Kunle Campbell To begin with, let’s assume that you have been running your eCommerce site for a while and have the most basic eCommerce metrics tracking set up in your Google Analytics account like: Transactions Transaction Revenue Transaction Shipping Transaction Tax Item Quantity Unique Purchases Item Revenue This post aims to cover 10 complementary but essential metrics that should be tracked in Google Analytics for deeper insight into performance and users’ flow through the conversion funnel to enable you view your online…
  • Nov

    17 Nov 2014 | 9:11 am
    Nov17 7 Free Ways to Learn How to Code Like an Ecommerce Developer Natalie Beigel Best Development Practices Now more than ever, understanding computer programming is opening doors for endless opportunities – especially in the ecommerce space. Although you may not need to know how to code to bring an online store to life, it certainly helps to achieve the results you really want. Instead of outsourcing simple programming tasks to an expensive developer, you can learn how to do it yourself, for free! We’ve gathered 7 online resources that will teach you how to code from the luxury of your…
 
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    SalesWarp Blog

  • Hidden costs of automation in the warehouse

    Janna
    27 Oct 2014 | 7:04 am
    A recent podcast with Retail Solutions Online and Jeff Hedges, President of material handling at OPEX Corporation, provided insight into the hidden costs of automation in the warehouse. There are many levels of automation in the warehouse that are possible with warehouse management software and materials handling equipment. Warehouse management software is used by retailers for inventory and order status visibility, and to improve data flow and organization across all internal and external warehouses. Materials handling equipment is used to increase the efficiency and accuracy of…
  • “Dealing with my outdated system has become a chore.”

    Ali Walton
    22 Oct 2014 | 6:00 am
    Omni Channel Pain Point No. 1 October 2014 Over the past few months the SalesWarp team has been collecting pain points from retailers we speak to on a daily basis. Not just any pain points, but specifically pains they experience managing an online business, more specifically around delivering an omni channel experience. As retailers rise to the challenge of offering a seamless customer experience across sales channels, pain points inevitably arise. So to help you alleviate, and hopefully even avoid some of these altogether, we will be tackling these pain points in this new blog post series.
  • How in-store associates can drive the omnichannel experience…and increase profits

    David Anderson
    20 Oct 2014 | 7:26 am
    Recently, I was in Target shopping for a comforter. As I was buying two of them (one for each kid), I found that there was only one on the shelf in the size I needed. Before I could even look for an alternative or search my smartphone, a sales person came around the corner to ask if I needed help. I told him the situation and within seconds he had located 2 of these comforters at one of their other stores on his hand-held scanner. It so happens that that store is just as close to my house as this one is. He even offered to call the store to put one on hold for me. Now this could have easily…
  • SalesWarp @ Shop.org Summit 2014

    Janna
    15 Oct 2014 | 5:00 am
    Last week the SalesWarp team returned from the Shop.org Summit, held in Seattle, Washington. With sunny, fall weather and multiple delicious meals at downtown restaurants, we all thoroughly enjoyed Shop.org’s 2014 location. Day 1: We spent Sunday (all day Sunday) building our booth for the expo hall. From our VP of Sales (see turning the wrench in the photo) to our VP of Marketing and CEO, this was truly a “team-building” event. If you haven’t seen us yet at other shows, this year has been all about SalesWarp bringing “Omni Channel Pain Relief” to each…
  • [INFOGRAPHIC] How to Unify Product Data for the Multi Channel Shopper

    Janna
    25 Sep 2014 | 7:05 am
    Modern shoppers tend to utilize a vast number of channels to research, shop and purchase products. It is not unusual to see one person research a product on a retailer’s home page, compare prices on marketplaces and then finally buy the item at a nearby brick-and-mortar location. With that in mind, coordination across all of these various channels is critical to the success of the retailer. If merchants cannot present shoppers with a similar experience regardless of where they shop, it makes the brand look inconsistent and disorganized. One of the central challenges that today’s…
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    The Ecommerce Authority

  • Planning Your Holiday Shipping & Your “Ship By” Schedule

    Volusion
    21 Nov 2014 | 11:29 am
    The biggest sales days of the season are fast upon us. Plan your holiday shipping schedule and remind your customers of upcoming shipping deadlines with a helpful infographic. In order to keep our merchants and their customers on top of holiday carrier changes and “ship by” dates, our partners at ShipStation have put together a helpful infographic with important dates and scheduling guidelines. Be sure to keep informed of upcoming deadlines and keep your clientele informed of their last days to ship for their gift-giving needs. And don’t forget, as these deadlines approach,…
  • Stay Ahead of Dimensional Shipping & Capture the Selling Power of Shipping Promotions

    Stephan Millies
    20 Nov 2014 | 9:44 am
    Don’t let shipping changes disrupt your holiday sales. Learn how to stay ahead of the curve, avoid costly mistakes and sell more with powerful shipping promotions. You are probably a busy athlete in the current “triathlon” of power-shopping artistic gift-wrapping bulk shipping And whether you do it for your loved ones or handle the orders of your store, it is all about these special surprise moments under the Christmas tree. Surprises are great. We all love the thoughtful, pleasant ones; when it comes to online shopping however, surprises can mean conversion tragedy. Just like with…
  • Your Holiday Marketing Timeline: Part 3

    Jason Ferguson
    19 Nov 2014 | 1:38 pm
    With Thanksgiving and Black Friday just around the corner, each day of marketing is becoming more and more precious. In today’s Holiday Marketing Timeline, our specialists guide you through tactics and considerations for making the best use of your seasonal strategies. The biggest selling days of the year are right around the corner now, so now is the time to get your promotions ready to go for Black Friday, Cyber Monday and the rest of the holiday selling season. October’s holiday marketing timeline focused on testing ad copy, purchase incentives, landing page variables and more to…
  • When Your Prices Can’t Compete: 5 Shopping Feeds Tactics

    Jason Ferguson
    18 Nov 2014 | 10:00 am
    Are competitors overshadowing your comparison shopping engine campaigns with predatory pricing? Here are 5 shopping feed tactics for success when your prices can’t compete. The beauty of comparison shopping engines is that, more so than any other media, they remove barriers between supply and demand. Shoppers can quickly command the information they need to make an informed decision, and it is easy for merchants to supply that information. Unfortunately, it is just as easy for their competitors to do the same, and product price frequently takes the lead as a determining factor. How are…
  • Winter Marketing Image Giveaway

    Volusion
    17 Nov 2014 | 10:45 am
    Eager to give your customers something to celebrate this season? Promote your seasonal favorites with graphics and slides from our winter marketing image giveaway. This holiday sales season is shaping up to be the biggest yet, and Volusion would like to help you get the most out of your winter traffic. Now, more than ever, visitors are eager to navigate from the homepage to the best deal as quickly as possible, and clever images are an excellent way to guide visitors through the shopping experience. Show your business’s festive side and your giving spirit by promoting deals and specials…
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    EcommerceWeekly.com: Seller Tips for Online Retailers

  • 6 Customer Retention Tricks That Make Your Current Customers Purchase More

    AdminDivya
    21 Nov 2014 | 1:56 pm
    All businesses welcome new customers. But with your efforts to attract fresh shoppers, are you missing the opportunity to create repeat customers? You may be surprised at how easy – and cost-effective – it is to re-engage past and current customers vs. acquiring new ones. Here are six tips to encourage repeat business. #1. Make creating accounts easy. When customers take the extra step of registering with your site, sellers enjoy the benefits of recording and tracking shopping preferences – and also have access to their contact information for future marketing efforts. However, many…
  • [Infographic] Transactional Email Best Practices for E-Commerce Businesses

    AdminDivya
    14 Nov 2014 | 6:43 pm
    Are you using transactional emails to reach out and engage with your customers? Don’t miss out on this tremendous marketing opportunity to increase engagement with your customers and grow sales. Here are three key benefits of transactional emails: Increased customer confidence: When your customers regularly receive emails from you, not only does it build trust, but the likelihood of your emails being whitelisted and reaching their inbox is also much greater. Branding Opportunity: These emails are just another opportunity to get your branding message across to your customers. Make sure…
  • [Infographic] 2014 Guide to Holiday Shipping Carrier Changes & “Ship By” Schedules

    AdminDivya
    5 Nov 2014 | 2:18 pm
    The holiday season is about friends, family, parties, food, gifts, and for many ecommerce merchants, higher-than-normal sales. While multi-tasking is a large part of running an online store, it can get a little crazy when things ramp up in the months of November and December. No one wants an order or present to be late to its destination, so we here at ShipStation have made a handy wallpaper infographic to keep you in the know when it comes to holiday shipping. With this, you’ll be able to know at a glance whether your carrier is open, closed, or what service to use to make sure your…
  • Packages Not Delivered By eBay’s Global Shipping Program

    AdminDivya
    31 Oct 2014 | 12:49 pm
    eBay’s Global Shipping Program gives e-commerce sellers access to buyers worldwide, with tools that make it simple to sell internationally by shipping via a U.S. center. This means once you ship the package to the eBay warehouse, eBay reships it to the international destination and manages all customs forms, duties and taxes for you. This convenience brings with it some confusion regarding who’s responsible if packages don’t reach their destination. Here’s a look at what you need to know to avoid any surprises on both ends of the transaction. Who is responsible for packages not…
  • 3 Reasons Your E-Commerce Business Needs a Blog

    AdminDivya
    24 Oct 2014 | 2:53 pm
    A blog can be an incredibly effective tool for generating site traffic – and sales – plus building an overall audience for your e-commerce business. If your e-commerce site doesn’t already have a blog, here are three solid reasons to start one. Reason 1: To help your site rank in search engines. Even with a small readership, a blog’s impact on search-engine optimization (SEO) can be huge. A blog provides additional pages on which to include pertinent keywords and phrases, which helps your site appear in more searches; for example, with a blog entry titled “Silver Jewelry for…
 
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    Blog EN

  • Security Alert on the PayPal Europe module: Action required by December 3, 2014

    Quentin Audrain
    21 Nov 2014 | 7:01 am
    Hello PrestaShop Community, An industry-wide security issue with SSL V3 has impacted PayPal. As a reminder, SSL (Secure Sockets Layer) is a cryptographic protocol designed to provide communication security over the internet. This specific SSL V3 issue is known in the industry as POODLE. As a result, the PayPal Europe module for PrestaShop will need to be updated before December 3, 2014. We believe this update will only take you a few minutes and we encourage you to make the update as soon as possible. If you have not edited your module files Go to the modules section of the back office of…
  • 10 Essential eCommerce Metrics for Google Analytics

    Kunle Campbell
    19 Nov 2014 | 5:29 am
    To begin with, let’s assume that you have been running your eCommerce site for a while and have the most basic eCommerce metrics tracking set up in your Google Analytics account like: Transactions Transaction Revenue Transaction Shipping Transaction Tax Item Quantity Unique Purchases Item Revenue This post aims to cover 10 complementary but essential metrics that should be tracked in Google Analytics for deeper insight into performance and users’ flow through the conversion funnel to enable you view your online retail business from a different angle. They are: Buy-to-Detail Rate Internal…
  • 7 Free Ways to Learn How to Code Like an Ecommerce Developer

    Natalie Beigel
    17 Nov 2014 | 7:48 am
    Now more than ever, understanding computer programming is opening doors for endless opportunities – especially in the ecommerce space. Although you may not need to know how to code to bring an online store to life, it certainly helps to achieve the results you really want. Instead of outsourcing simple programming tasks to an expensive developer, you can learn how to do it yourself, for free! We’ve gathered 7 online resources that will teach you how to code from the luxury of your home. 1. Codecademy Over 24 million learners are using Codecadamy to learn how to code a website, an…
  • 10 New Ecommerce Themes for PrestaShop

    Natalie Beigel
    10 Nov 2014 | 6:15 am
    As soon as a customer visits your online store, your website design is the first thing that impacts your sales. From usability to colors, your ecommerce site must look and feel professional as soon as you launch. Not a designer? Make a lasting impression with one of these 10 new ecommerce themes for PrestaShop stores. Each template is fully responsive, customizable, translatable, and compatible with version 1.6. Gadget Shop Gadget Shop offers a sleek design for enhanced usability. The theme includes advanced modules: stylish, customizable category images, a slider on the homepage, hover…
  • 3 Simple Growth Hacks for Ecommerce Customer Acquisition

    Natalie Beigel
    5 Nov 2014 | 6:04 am
    So you have an online store with great products, now what? The success of your business depends on bringing in customers. But how can you attract those customers without cash flow and brand recognition? Growth hacking. Simply put, growth hacking tactics are an inexpensive and innovative alternative to traditional marketing. And it’s how you can build awareness and reduce your customer acquisition costs to nearly $0. Introduction Growth hacking has undoubtedly been the driving force behind some of the most successful startups. Companies such as Air B&B, YouTube, Dropbox and Groupon are…
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    Commerce 2.0 by ShopPad

  • Buying Psychology – What makes your customers tick?

    founders
    20 Nov 2014 | 12:27 pm
    There is more to successful marketing than meets the eye, but engages the brain. Over ads, sponsorships, and web clicks is a whole dimension to marketing design and presentation that has subtle though significant effects on your sales and conversions. The feeling, image, and mood your business can evoke from a consumer is as vital to your business as anything else. “Neuromarketing”, the study of the brain and its application in marketing, is a science that may be easily overlooked in small business practices, but when implemented, can leave more lasting impressions than a tweet or…
  • Top 5 Tips for Mobile Loyalty

    founders
    22 Sep 2014 | 6:20 pm
    Few retailers would argue against the importance of supporting multiple devices and resolutions for eCommerce. Which customers use your site more than ever? Your loyal, repeat customers. If you’re one of the many retailers that offer a customer loyalty program, you need to make sure that your loyalty program is where your loyal customers are. Examples such as Starbucks Rewards and Sephora’s To Go Apps have already shown that a loyalty program done well on mobile devices can be engaging and profitable. Here are five tips for your loyalty program on mobile: Tip 1: Mobile Referrals…
  • Get Customers Coming Back with Triggered Email for eCommerce

    founders
    27 Aug 2014 | 10:28 am
    In a world where your customers are increasingly on the go, it’s more important than ever to find effective ways to cut through the noise and get them coming back for repeat purchases. Triggered email, also known as lifecycle email or email marketing automation, is a very effective tool to that end. What is triggered email? Triggered email, very simply, is any email that is sent out to a customer or prospect based upon some unique event or action taken by them – a trigger initiating the email. Let’s look at a few examples: An abandoned cart email goes out an hour after a…
  • Unconventional Ways To Promote Your eCommerce Store

    founders
    28 Jul 2014 | 10:51 am
    SEOs and PPCs are the business ABCs… While we may know the key assets to drive commerce to one’s business these days, there are still corners of the online market still heavily untouched. Here are already existing and thriving communities to tap into. Reddit Reddit is often considered the front page of the Internet. A giant social bookmarking site, Reddit caters to just about every interest in the world. These interests are divided up into various categories called “subreddits”. There is a subreddit for everything from a specific tv show, to make-up, fishing, video games, and just…
  • Bold improvements

    founders
    7 Jul 2014 | 2:00 am
    We’ve made a bold new partnership that brings support for some of the best Shopify apps into ShopPad: compatibility with Bold Apps is now available for all stores! Check out some of our favorite apps by Bold to see how they can help you drive more sales: Customer Pricing Quickly setup tiered pricing for premium customers, membership plans or wholesalers. Product Discount Instantly create sales by brand, type, collection, hand-picked or store wide. Product Options Create simple or conditional options then bulk-apply them to any product. Quantity Breaks Easily give shoppers a discount if they…
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    Ecommerce Outtakes

  • Today’s Top Ecommerce News

    Nicole Panzica
    21 Nov 2014 | 7:30 am
    Stiff Holiday Competition in Today’s Top Ecommerce News Four ecommerce basics to put the jingle into your holiday sales The time is now to make sure your ecommerce strategy is ready to deal with the hustle and bustle of the holiday retail season. Here are four key areas for online merchants to address in their ecommerce strategy to ensure their holiday retail season ends up with a stocking full of presents, instead of coal. (Entrepreneur) Delivery Wars: How 3 factions are facing off Amazon has teamed up with the USPS to provide Sun delivery, while Google is expanding its brand-name…
  • It’s Music Monday

    Nicole Panzica
    17 Nov 2014 | 8:46 am
    It’s Music Monday! Enjoy our playlist inspired by the music from Dumb and Dumber, Radiohead, and little Miss No-Spotify-Tracks. (Although we still prefer our PPC Manager’s version of Creep, played acoustically in the office at least once a week since Halloween.) Nicole Panzica on Google+The post It’s Music Monday appeared first on Ecommerce Outtakes.
  • Today’s Top Ecommerce News

    Nicole Panzica
    12 Nov 2014 | 9:52 am
    2 New Sales Days & 5 Security Lessons in Today’s Top Ecommerce News Alibaba reports record $9 billion Singles’ Day sales E-commerce giant Alibaba Group Holding Ltd reported more than $9 billion in sales on China’s Singles’ Day on Tues., illustrating the buying power of the Chinese consumer and the importance of the event in the retail calendar. Alibaba turned Singles’ Day, a Nov. 11 Chinese response to Valentine’s Day, into an online shopping festival in 2009. (Reuters) Verizon announces ‘Connection Day’ with digital freebies Verizon plans a…
  • Today’s Top Ecommerce News

    Nicole Panzica
    4 Nov 2014 | 7:54 am
    E-commerce explosion coming for 2014 holiday shopping: Dianne Buckner (CBC News) “Forty percent of Canadians are spending their dollars online with foreign retailers, and that’s because the selection is not [there].” One million Canadian households started shopping online in the past 8 months, which industry insiders attribute to growing trends e.g.  in-store pickup, mobile purchases, wide offering selection. Doing these 5 things can help you get more ecommerce sales this holiday season (Entrepreneur) “Holiday-season ecommerce sales figures hit a high of $46.55…
  • It’s Music Monday

    ECOTTAdmin
    29 Sep 2014 | 8:28 am
    It’s Music Monday! Here’s a playlist of some of our favorites to start your week off right. Listen in below: The post It’s Music Monday appeared first on Ecommerce Outtakes.
 
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    Build My Online Store

  • Episode #126: 12 Productivity Tools And Apps To Become More Efficient

    Terry
    23 Nov 2014 | 2:00 am
    There’s an endless amount of tools and apps out there designed to hack productivity. This week Travis and I go through a couple that we use on a consistent basis and suggest that you also try out. If you’ve got any that are helpful which we didn’t mention, let us know in the comments and we’ll give you a shoutout. Topics Discussed: Updates: Travis – How To Do Your 20s, E-Commerce Summit Updates: Terry – Making a sleeve 10x better than anything on the market Mentions In The Episode: Travis’ Guide To Outsourcing E-Commerce Summit Google Docs Anti-Social…
  • Episode #125: Lessons From Over 15 Successful Crowdfunding Campaigns

    Terry
    16 Nov 2014 | 2:00 am
    Last week the team from Bomber Barrel reached out to me about their Kickstarter campaign. Lead Designer Vincent Ng joins us this week to talk about launching a physical product and why crowdfunding should be the way to go for any new idea. Vincent has launched over 15 crowdfunding campaigns with a 100% success rate and has considerable experience in design, manufacturing, and marketing.   Topics Discussed: Background of Vincent and product design Partnering with entrepreneurs that have a product idea Creating the story, product, and brand of Bomber Barrel The difference between…
  • Episode #124: 9 Movies Every Entrepreneur Should Watch

    Terry
    9 Nov 2014 | 2:00 am
    Inspired by a Facebook post and the upcoming holidays, Travis and I go off on a tangent this week from regular business topics to discuss some movies that were critical in shaping our worldview as entrepreneurs. It’s interesting to see old movies with a different lens now, so let us know in the comments what movies that have been impactful for you.   Topics Discussed: Updates from Travis: Responsive design Updates from Terry: Leather laptop sleeve and spinoff brand “There is no spoon.” “You are not your fucking khakis.” “I’m gonna need those…
  • Episode #123: Is Your Business Aligned With Your Purpose?

    Terry
    2 Nov 2014 | 2:00 am
    Travis and I both have birthdays this week, so we got a bit sentimental on what we’re doing in life and our bigger purpose over the next few years. We started out as guys wanting to quit our jobs and build a business, but now that it’s happened – what’s next? This is a theme we’re seeing across the board among folks that have been in this movement for over two years, so tune in to hear how we plan to break through this barrier in life. If you’d like to join a private community of e-commerce entrepreneurs that own their own brand, manufacturing, and inventory working…
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    DataFeedWatch » Blog

  • Add a Sequential ID to Each Product

    Jacques van der Wilt
    12 Nov 2014 | 3:57 am
    Some channels (like DoubleClick) require a unique identifier for each product or a ‘counter’ that numbers all products sequentially. For that we launched the DataFeedWatch Product Number. This is how it works: We added a new field to your source feed: dfw_prod_no. This field contains a number for every product: - 1 for the first product in your feed - 2 for the second product in your feed - 3 for the third product in your feed - etc. dfw_prod_no is available to map any field you want, just like your ‘own’ input fields. Example: you can map Google’s ID field from dfw_prod_no: About…
  • Exclude Products with 100 Clicks and 0 Conversions in 1 minute.

    Jacques van der Wilt
    12 Nov 2014 | 1:10 am
    Many products get a lot of clicks but never get sold. If only you would know which products they are, you would stop advertising for them right away. With DataFeedWatch Analytics you can do that in 1 minute: 1. Filter out Bad Products: 45 seconds Create a filter to identify your bad products: 2. Remove them with just 1 Click: 15 seconds The table with products now shows all products with a lot of visits and no sales. - Select all with a single click - Click Pause selected products. All bad products are now removed from your product feeds. So they will no longer be advertised on your channels.
  • Encrypt your Data Feed

    Jacques van der Wilt
    20 Oct 2014 | 4:10 am
    Your feeds sometimes contain data that you would rather not share. An example: your product URLs can tell your competitors a lot. You may have added tracking code, product types and lots more. DataFeedWatch enables you to encrypt any output field: 1. Click Edit values 2. At the bottom of the fold out, tick the checkbox for Encrypt Output. 3. Enter your own secret code. It is a simple but effective encryption. In this example: a is replaced by z b is replaced by y c is replaced by x etc. 4. If you only want to encrypt a specific part of the field, you can specify that with a regular expression…
  • Custom Channels

    Jacques van der Wilt
    8 Oct 2014 | 2:34 am
    Custom Channels enable you to create a data feed with your own specifications. You get to name the channel and the fields. Merchants use Custom channels for several reasons, like: Create a feed for a channel that is not supported by DFW Send a feed to a partner site Upload products to your own store: You can to optimize the (e.g.) CSV-file first or make sure it meets the field requirements of your shopping cart   Where are Custom Channels? In your DateFeedWatch Account click ‘Add channel’ icon. Choose a country and from a dropdown menu select ‘Custom channel’. Then name your…
  • Magento Product Types

    Jacques van der Wilt
    8 Oct 2014 | 2:04 am
    When you add a new shop, you will see 6 product types that you can select. Simple products This is the most popular product in Magento. It is a physical product with a SKU and no variations. For example, a cup, a table, a pencil. Simple product can be joined with a Grouped, Bundle or Configurable product types. Bundle Products A bundle of simple (or virtual) products. Merchants can build their own product from the available portfolio. These products cannot be sold separately. For example, a bike where a customer chooses wheel size or damper type. Every one of these items is a simple product,…
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    eCommerceFuel

  • Corporate Job Lessons: Entrepreneurial Lessons Learned from Corporate Life with Drew Sanocki of DrewSanocki.com

    Andrew
    21 Nov 2014 | 3:00 am
    New post from eCommerceFuel: Did you, like most business owners, start out in the daily 9-5 corporate world and dream of someday starting your own business? Do you think it is now time to make that leap into entrepreneurship? Well today, you are in luck, because we are discussing how you can take what you have learned in your daily grind to help you in your new eCommerce business. I invited Drew Sanocki back to the show to talk about how the lessons we have learned from our collective experiences in the corporate and military world. We talk about how what we have learned has shaped…
  • Selling Wholesale: How Do I Start Selling My Product Wholesale with Bill D’Alessandro of OrderCircle.com

    Andrew
    14 Nov 2014 | 3:00 am
    New post from eCommerceFuel: Have you ever wanted to make the leap from solely selling online to having a brick and mortar presence in order to have access to a larger customer base, without having to actually open a store yourself? If so…you are going to want to listen in to today’s episode! Today, Bill D’Alessandro and I dive into how we have sold our products wholesale in the past, drawing upon Bill’s expansive experience in setting up those types of deals. We share our hacks on how to find potential retailers, set up profitable deals and give your product and business…
  • Overcoming Insecurities: Dealing with Insecurities in Business with Drew Sanocki of DrewSanocki.com

    Andrew
    7 Nov 2014 | 3:00 am
    New post from eCommerceFuel: Have you ever watched a basketball game, been to a live event or even a concert and envied the confidence of those up on center stage? Did you wonder how they were able to get out there and play, speak or sing in front of everyone? Do you feel like you could never be like any of those people you look up to and be so confident in the spotlight? You may be surprised to learn that just about everyone you have ever looked up to for their seemingly effortless performances, have the same doubts and insecurities that you do! Drew Sanocki is back on the eCommerceFuel…
  • Mobile Shoppers Are Taking Over the World. Here’s What To Do About It.

    Laura Serino
    31 Oct 2014 | 6:24 am
    New post from eCommerceFuel:Here’s a riddle for you. What’s 5-inches tall and transforming the way we shop online? It’s your smartphone. Mobile is the fastest growing segment of online shoppers in the world. If you haven’t yet taken advantage of mobile shoppers, it’s time to give your eCommerce site a long overdue mobile awakening. In this post we’ll discuss eCommerce mobile design, including key design elements, choosing the right platform for design and looking at sites that nail it in the mobile eCommerce department. Has This Happened To You? I’m waiting in the dentist office…
  • Healthy Competitor Focus: When/If/How Much Should You Focus on Competitors with Bill D’Alessandro of OrderCircle.com

    Andrew
    31 Oct 2014 | 3:00 am
    New post from eCommerceFuel: Regardless of whether you currently own a business, looking to start  or are buy and existing one, competition is a vital part of understanding of the entrepreneurial journey. Bill D’Alessandro joins me as we discuss the bottom line of competition – when, if and how much you should rely on it to drive your business. This week on the eCommerce Fuel podcast Bill and I talk about how we deal with competition, from starting a new business to buying an existing one. We dive into many different constructive and destructive ways that competition can affect…
 
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    Ecommerce News

  • Conrad starts online tech community

    Henoch
    21 Nov 2014 | 6:53 am
    Conrad Electronic has started its online own community. On a subdomain of its online shop consumers and other interested people can get in touch with others. Conrad’s goal with the community is to become the preferred point of contact for tech fans online. By writing blog posts and making how-to videos people can share their wisdoms. The Conrad Community is only a few weeks online, but already there are several questions & answers, HowTo’s, presented startups & innovations, topics and contests. Or as the German consumer electronics retailer says: “From now on you can…
  • H&M launches online stores in 8 new European countries

    Henoch
    21 Nov 2014 | 2:15 am
    H&M will launch online stores in eight different countries in Europe during 2015. The new online markets will be Belgium, Bulgaria, Czech Republic, Hungary, Poland, Portugal, Romania, and Slovakia. H&M’s online stores are already available in eleven European countries. The press release H&M sent out is short, very short, but we bet that next year you will hear a lot more about H&M and its urge to expand. In fact, the Swedish company has even dedicated a webpage on its expansion strategy on hm.com. There it says: “We are growing with quality, sustainability and high…
  • Online furniture store Home24 expands to Italy

    Henoch
    20 Nov 2014 | 6:08 am
    Online furniture store Home24 will launch a shop in Italy. This marks the seventh shop in Europe and is already the third one this year. Together with this expansion news, Home24 also presented its half-year figures for the first half of 2014. Things look well for the online furniture shop. After launching a Home24 store in Switzerland at the beginning of the year and another in Belgium since August, it’s now time Italian customers are able to shop online at the furniture store. The delivery and return of products are for free. The Italian furniture market is said to be the second to…
  • Avalara and GlobalCollect want to simplify cross-border ecommerce

    Henoch
    19 Nov 2014 | 6:04 am
    Avalara, that helps businesses achieve compliance with tax requirements, and payment service provider GlobalCollect are partnering up. The strategic partnership should simplify cross-border ecommerce by offering ecommerce businesses localized payment solutions, while ensuring they remain fully compliant with transactional tax regulations. It’s not always easy to expand your ecommerce business into other countries. When you go cross-border you just can’t copy your business from one country to another. You need to  research your new market, maybe change your website’s content, language,…
  • Europeans will spend €1.67bn online during busiest shopping days

    Henoch
    19 Nov 2014 | 2:26 am
    Soon it will be Christmas. And that means spending some precious time with your beloved ones, but Christmas is also about presents. And Europeans love to shop those presents online. As a matter of fact, in Europe 19.3% of online sales for the year will land dur­ing Christ­mas, which is a 10 per­cent increase over last year. And together, Europeans will spend 1.67 billion euros during peak online shop­ping days across the countries. These numbers come from the Adobe Digital Index 2014 Online Holiday Shopping Forecast, an analysis of more than a trillion visits to 4,500 ecommerce sites…
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    Perception System Official Blog | Latest IT Industry News and Article » Ecommerce

  • 8 Effective Tips for eCommerce Business to Make Christmas Experience Delightful

    Perception System
    14 Nov 2014 | 2:05 am
    This year, the Christmas festival brings a big smile to the eCommerce merchants’ face. This festival is the profitable season for the eCommerce business, and all the merchants want to grab an opportunity by implementing an effective retail strategy. If you also want to catch this opportunity then you have to meet your customer’s requirements and have to provide better shopping experience with below given 8 effective tips. Consider mobile commerce More than 60% of consumers wouldn’t connect with the site, if it isn’t responsive. Creating responsive site delivers huge advantages to your…
  • 5 Highly Impressive Ways Small eCommerce Merchants Can Give Tough Competition to Large Ones

    Perception System
    10 Nov 2014 | 3:10 am
    In this highly cutthroat market, it is not easily possible for small eCommerce businesses to stud their legs in the market and give strong competition to big brands. There are lots of big brands like Amazon who are doing well in the market; therefore, small retailers who are competing exclusively on price against large ones always lose. You would find various small eCommerce retailers, who are trying extremely hard to stand out from big brands so that they can also expand their business worldwide and gain huge success. So, if you are also a small eCommerce business and wanted to beat big…
  • How to Get Current Customers to Purchase More From Your eCommerce Site?

    Perception System
    6 Nov 2014 | 4:37 am
    Earlier, I have written a post on 7 proven methods to boost customer retention for your eCommerce site, but now I am going to write on how to get current customers to purchase more from your site. Today, there are lots of different tactics to customer retention in order to get current eCommerce customers to buy more from your site. Instead of trying to find new customers, it is easy yet cheap for you to get past customers to purchase again and again from your website. With constant increasing in the cost of ad impressions, clicks and conversions, it is best for businesses to their old…
  • Twitter’s Announcement – Now Purchase Products Directly on Twitter

    Perception System
    29 Oct 2014 | 2:40 am
    Image Source Twitter’s Blog Recently, Twitter has launched a platform for real-time commerce as it is the latest effort of the company to expand the atomic unit of a tweet beyond 140 characters. Before launching this new thing, Twitter had launched an image feed that plays a very significant role in eCommerce. To get more information on an image feed, you can check-out this post. Back to the topic on purchasing things directly on twitter, the company said that the execution of it is straightforward – users can see a big “buy” button, which appears beside an image of the item for…
  • 5 Major Challenges Faced by eCommerce Businesses in India

    Perception System
    28 Oct 2014 | 5:47 am
    Day-by-day, the growth of eCommerce market in India is expanding as it attracts lots of retailers to have an online store to boost their business worldwide. We all know that India is the second most populous country in the world, and it is the home of 1.2 billion people. It is true that India’s per-capita purchasing power is low, but still the country is the most attractive emerging market for eCommerce industry. The major problem is that eCommerce businesses or retailers are facing various challenges in the Indian market, and it is not easily possible for them to stud their legs in the…
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    BrainSINS - Smart ECommerce

  • A Global Ecommerce Analysis 2013-2017 #Infographic

    José Carlos Cortizo
    29 Oct 2014 | 8:04 am
    Appeagle has published an infographic that summarizes the predicted evolution of Ecommerce from 2013 to 2017 in the US and global markets. Some highlights: Worldwide eCommerce sales will grow from $1.25 trillion in 2013 to $2.35 trillion in 2017 (a 88% increase) In 2014, the Asia-Pacific region will be responsible for over 45% of global online purchase. It will grow 174% from 2013 to 2014, mainly due to the growth of eCommerce in China. In the US, eCommerce is predicted to grow 67%, from $263.3 billions in 2013 to $440.4 billions in 2017. Meanwhile, US retail sales will only grow 18%. In…
  • 12 Ideas that every Ecommerce Marketer Should Test

    José Carlos Cortizo
    20 Oct 2014 | 10:23 am
    Marketizator has published an interesting infographic showing 12 practical ideas that every eCommerce marketer should test in their website. The main highlights of the infographic: Clear and direct call to actions Checkout optimization Reducing the number of fields in forms Social sharing Show offers to users that are leaving the site Show stock information Social proof Get real feedback from users Show welcome messages Integrate a (good) search engine in your eCommerce website The post 12 Ideas that every Ecommerce Marketer Should Test appeared first on BrainSINS - Smart ECommerce.
  • 14 Elements that Helps to Increase your Conversion in eCommerce #infographic

    José Carlos Cortizo
    17 Oct 2014 | 3:27 am
    Marketizator has published an interesting infographic where they show 14 elements of the product page that helps any eCommerce website to increase their conversion. Some of the most important highlights from this infographic: High quality images are required It’s needed to allow users to zoom in the images or to visualize high-res photos from details of the product, including fabrics, cuts, designs, etc. Videos and 360º views of the products are a plus Include original copy product descriptions with a killer copy Call to actions need to be clear and easy to identify Shipping taxes and…
  • The Impact of Halloween in eCommerce #infographic

    José Carlos Cortizo
    15 Oct 2014 | 8:10 am
    Nextopia has published an interesting infographic showing how Halloween impacts eCommerce retailers. Some highlights from this infographic: 158 million americans celebrated Halloween in 2013 Americans spent $6.9 billion on halloween costumes (both online and offline) 41% of Halloween shoppers will buy holiday goods online 71% of Halloween’s online shoppers buy costumes, 59% decorations and 44% accessories 32.9% of consumers will go online to look for Halloween costumes 32.8% of consumers will begin buying Halloween items online before October, 43.6% at the beginning of October and 23.6%…
  • How Much is Cart Abandonment Costing your eCommerce?

    admin
    16 Sep 2014 | 12:58 am
    Quicksprout has published an interesting infographic about cart abandonment in eCommerce websites, focusing on how cart abandonment is affecting eCommerce businesses. On average, 68% of shopping carts are abandoned, which means that during 2014, users will abandon shopping carts with a total value of 3.17 trillion dollars. Some other interesting data from the infographic: Most cart abandonment occurs between 8 and 9 pm Thursday is the day where most carts are abandoned Most users abandon their shopping carts because it was not the right moment for the purchase or they have found a cheaper…
 
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    Magik

  • How deal issues with order status staying unchanged after receiving IPN in Magento?

    Ashish
    3 Nov 2014 | 2:07 am
    Sometimes it so happens that after receiving the IPN the Order status remain unchanged. This generally happens due to some irregularity in the editing the settings on the store. The developers can overcome this problem by going over the details of the changes that they have made in the settings. 1)      Login to your Magento […]The post How deal issues with order status staying unchanged after receiving IPN in Magento? appeared first on Magik.
  • How To Add Flat Fee to Per Item Cost in Magento?

    Ashish
    3 Nov 2014 | 2:03 am
    The developers in Magento have the option of setting the flat fee to the cost of the single item. This is required to have an increased number of options for per item shipping. Such a feature can be incorporated in your store by making a few changes in the settings of the store. Download and […]The post How To Add Flat Fee to Per Item Cost in Magento? appeared first on Magik.
  • How to change parent category in Magento?

    Ashish
    3 Nov 2014 | 1:55 am
    With the help of various tools and features provided in the Magento store the developers can easily edit the various details about their store. Essentially, with the help of these tools the developers can also modify the parent category which in turn can help the buyers in locating their products. Such changes can be brought […]The post How to change parent category in Magento? appeared first on Magik.
  • How to change admin menu text in Magento?

    Ashish
    3 Nov 2014 | 1:53 am
    With the help of a wide variety of functionality available to the Magento developers, it is also possible to make some edits in the admin menu. Such edits are usually required so as to have a better control over the backend of a store and also giving the backend the desired personalized look by the […]The post How to change admin menu text in Magento? appeared first on Magik.
  • How to change store name in Magento?

    Ashish
    3 Nov 2014 | 1:50 am
    With the help of functionalities and utility tools that are available in the Magento store, the developers can make various useful modifications. Additionally, the Magento developers can also change the name of the store that appears on the frontend of their store. This in turn enables the developers to give their own personalized touch to […]The post How to change store name in Magento? appeared first on Magik.
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    ekmpowershop.com

  • How to Structure a Tweet for Your Business

    Soenke Doekel
    19 Nov 2014 | 7:47 am
    What is Twitter Twitter is a social network which allows users to share “tweets”. Tweets are short (140 character) posts that can contain text, images and links amongst other things with people in your social circles (followers). Twitter’s popularity grew very rapidly, amassing a user base of over 100 million users in just 6 years following its launch. It has since grown further with a base of 500+ million users (of those around 271 million are regularly active). For an online merchant this potential reach is a great opportunity. You can speak directly with potential customers, join in…
  • How To Structure A Facebook Post

    Soenke Doekel
    14 Nov 2014 | 7:00 am
    In a recent article we looked at how to set up a Facebook business page. We are now going to have a look at what your posts should look like to get the maximum engagement and a quick growth in likes. Post Structure Let us first delve into what makes a good post. First of all, what you are doing by posting to Facebook is adding content. As you will already know, content as always is one of the the key components to your success. The whole point of your Facebook page is to drive engagement. You want people to interact with you and your content, so this is the main thought on your mind every…
  • New And Updated Tags!

    Chris Kane
    7 Nov 2014 | 8:34 am
    This week saw the release of a handful of new ekmPowershop tags, all built based on customer feedback and requests.  If you’re confident editing your shop’s HTML and want to have a little play, we’ve listed all of the tags below with support documentation: Search Box  – Outputs a search box form on your shop. Change Password Link - Outputs a link which sends your customers through to a page where their password can be changed. Page Password – Lets you create your own change password form. This is ideal for displaying the form in a modal window or…
  • 15 Tips On Blogging For SEO

    Tony Bury
    6 Nov 2014 | 8:30 am
    Before we begin, here is a basic example of how Google SEO works. Google uses automatic algorithms that rank websites; they send out “spiders” to “crawl” websites to determine whether they are valuable or useless. Google uses hundreds of algorithm indicators that include domain age, backlinks, traffic, and fresh content and so on. SEO in very simple terms is making sure that search engines, especially Google are happy with what they find. However, Google are constantly changing their algorithms but there are a number of constants that have been around since the beginning. If you are…
  • How To Get Started On Facebook

    Soenke Doekel
    27 Oct 2014 | 10:30 am
    It has been 10 years since the launch of Facebook. 10 years that, and I don’t think I’m over exaggerating when I say this, have changed the world we live in today. Facebook for us is everywhere. It has 1.28 billion active monthly users, 829 million daily users and the numbers are still growing. An omnipresence. This means you have lots and lots of people that you can potentially reach, without having to pay for it. That’s great news, but involves a bit of work on your part to get there. There are 50 million business pages on facebook already. If Facebook isn’t something you tend to…
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    How to Win at Ecommerce

  • Ecommerce Trends 2015: 19 Predictions from Top Ecommerce Experts

    18 Nov 2014 | 1:12 am
    We’re all about festive cheer here at How to Win at Ecommerce, and to get into the Yuletide spirit we thought we’d give you an early Christmas present. Nope, it’s not a garish technicolour Christmas jumper or a 6ft Monty the penguin replica, what we’ve got you is far better: we’re offering you a glimpse into the future While everyone else is getting caught up in the Christmas rush, smart ecommerce marketers will be getting one step ahead of the curve, planning for the year ahead. But what will be the big ecommerce trends in 2015? What represents the biggest opportunity for marketers…
  • 3 Major Reasons to Love Grazia's New Ecommerce Venture

    12 Nov 2014 | 9:46 am
    Over the past year or so we’ve witnessed a whole host of big names in the world of online retail shifting the focus of their marketing activities - and more specifically, of their websites - to content.  Blogging, videos, lookbooks, interactive editorial, ‘shoppable content’, collaborations; everyone seems to be playing the content marketing game at the moment. But what would happen if this phenomenon were turned on its head; if an online content creator or publisher were to turn their hand to ecommerce? What would that look like?
  • The 2:1:1 Rule: How to Use Smart Content to Create More Engaging Ecommerce Emails

    10 Nov 2014 | 7:54 am
    The purpose of this post is to help you create a marketing strategy for current customers which utilises automated workflows and engaging content to deliver highly personalised and profitable marketing campaigns - making you stand out from the crowd. We will cover: 3 key types of engaging content (with examples). How you should market content using the 2:1:1 rule in order to make you stand out from the crowd and boost your performance. How to create highly tailored and captivating automated marketing creating a cutting edge customer experience for your store. The 2:1:1 rule for content
  • Beyond Blogging: 6 Big Content Marketing Opportunities in Ecommerce

    6 Nov 2014 | 9:27 am
    News just in: your customers couldn't really care less about you or the products you're trying to sell them (ouch). What they do care about is, well, themselves: buying things that fulfil their needs and desires and that give them a sense of identity.  Content marketing is a powerful means of bridging this gap. How? It focuses on creating assets (websites, editorial, video, social media posts, images, etc. etc.) that appeal to customer interests and passions, making them more likely to pay attention to you (and buy your stuff). While content marketing has been a big deal in B2B…
  • 8 Sure-Fire Ways Of Spooking Potential Customers Out Of A Purchase

    31 Oct 2014 | 4:51 am
    Some chilling news for you this Halloween: your website might be harbouring some demons even scarier than Perez Hilton dressed up as vampire Miley Cyrus (slightly NSFW). It’s easier to creep potential customers out of buying something than you might think, and if you’ve given them a fright once, they’re unlikely to return. Here are 8 sure-fire ways of spooking customers out of making a purchase.
 
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    e-Commerce Essentials

  • Creating a Content Strategy to Increase Website Traffic and Sales – Part 1

    Steve Loates
    19 Nov 2014 | 3:00 am
    If you are still in the camp of non-believers when it comes to the importance of content in today’s online marketing strategies then you can probably save yourself some time and skip this article. Here I will talk about “how to create a content strategy?” not “why you should create a content strategy?” So what is step one? Not rocket science, but basic Marketing 101 – know who your target customer is and learn as much about them as possible. The more you know about them the easier it will be to create content that they will find interesting and valuable. Next, create a content…
  • Optimize Your Website with Online Marketing Content

    Steve Loates
    11 Nov 2014 | 3:05 am
    Are you happy with the results you get from your current website? Does it generate leads and revenue for your organization? Making your website a more effective tool for your business is much more than just optimizing for SEO and using pay per click advertising. Here are some tips to help you optimize your site for your readers with content. Have a blog. I believe every website should have a blog. Don’t think of it as a means to generate traffic – although it can do that – but as a great way to build authority and credibility. And a blog is by far the easiest way to add new content to…
  • What Is The Future of B2B Marketing?

    Steve Loates
    5 Nov 2014 | 3:00 am
    “I always avoid prophesying beforehand because it is much better to prophesy after the event has already taken place.”  - Winston Churchill Who can predict the future?   Well of course nobody can, but many of us sure try. Assuming the following experts best guesses are better than most, let’s take a peek at some of their prognostications. Content is king and queen – long live royalty! Ann Handley, Chief Content Officer at MarketingProfs, sees content that is useful and valuable as being more important than length. We’re all told everybody’s attention span is getting…
  • How To Grow Your Social Media Presence

    Steve Loates
    29 Oct 2014 | 3:09 am
    You’ve created some social media accounts for yourself. That was easy enough wasn’t it? A username, a password, a few pictures and you’re pretty much there. But perhaps you find you’re not getting the engagement you want after being on these sites for a while. What should you be doing to benefit from them? Here are some tips to help you out. Recognize that content is king For readers and the search engines content is king. Providing interesting, high-value and engaging content is a great way to draw attention to your business and your websites which helps bring in more…
  • Keeping Your Kids Safe on Social Media

    Steve Loates
    23 Oct 2014 | 3:00 am
    Growing up, a record of our lives was something that was kept in paper files at a school or things we kept at home in a drawer. Today kids create permanent records of their lives whenever they post something online. Anything can be copied, altered, and distributed in an instant to a worldwide and invisible audience. Kids need to understand that they have the power to create the kind of reputation they want for themselves. It’s hard for kids, especially at a young age, to understand the consequences of their actions. A cute photo may not be so cute years later for that important job…
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    Bootstrapping Ecommerce

  • How To Validate Your Ecommerce Business Idea

    Shabbir
    3 Nov 2014 | 10:10 am
    This is a guest post by Travis Newton, the Commerce Dude When it comes to ecommerce or business in general people tend to think “Hey, I’ll come up with a kick ass business plan, research the market, put up my store and I’ll make money by the truck load.” Now I’m not saying not to do any market research; but one of the fastest most effective methods to see if you actually have a viable product is through validation. What is validation you ask? It’s getting your potential customers to pay for your product, solution, etc. before you have you spend an excess amount of time and…
  • The Three Approaches To Online Businesses

    Shabbir
    7 Oct 2014 | 12:01 pm
    I’ve been at this for quite a while now. I think I’ve been working on building full-fledged ecommerce businesses for at least 3 years, and I’ve been documenting what I’ve learned and am learning for a little over a year. That and by following other thought leaders in the ecommerce and online business space, I’ve seen that there are a few approaches that you can take to building businesses online. There is no correct approach – it’s a matter of what you want to do and the amount of time and effort you are willing to put in. These approaches are:…
  • Lessons In Conversion Optimization

    Shabbir
    20 Sep 2014 | 2:24 am
    Back when Fish Finder Source was an online store, I had built the site to receive a pretty decent amount of traffic, but conversion rates were dismal at best. I tried almost everything to improve the conversion rate, including the standard fare of: Adding trust symbols such as SSL seals and PayPal verified seals Eliminating extra buttons and fields from the checkout Making it a one step checkout Making the site ridiculously easy to use Offering free shipping Displaying trust symbols prominently in checkout and cart pages Adding social proof/motivators near the “add-to-cart” button Writing…
  • Pinning and Posting To Profitability With Carole Rains Of Rustic Artistry

    Shabbir
    12 Sep 2014 | 1:57 pm
    Social media marketing is a very important part of any well-rounded marketing strategy. In fact, if you aren’t doing it, you are missing out on a big, big opportunity to connect with your customers. When customers visit your store, they are visiting a business – and they are usually very business-like in the manner. When they interact with your social media accounts, they are interacting with a person. Companies that have better social media presences have much better branding and relations with customers. Social media can also be a very powerful way to push your search engine…
  • Preparing Your Shipping Strategy For The 2014 Holidays

    Shabbir
    30 Aug 2014 | 3:01 am
    Wow, it’s September already – and in just a few short months, it will be November, and time for the holiday season – and we all know what that means for us ecommerce folk! The holiday season is the most important time of the year for sellers, and when you execute your strategy correctly, it can be the most profitable time of year, too. Did you know that Cyber Monday 2013 saw a growth of 18% over Cyber Monday 2012? It’s highly likely that the trend will continue to rise, so it’s key to be at the top of your game and get a piece of that pie. There’s a lot…
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    ClickBitz.com BlogClickBitz.com Blog | ClickBitz.com Blog

  • GED Math Test Practice Answers

    cblog_admin
    15 Nov 2014 | 8:19 am
    Here are some sample GED math test questions that you can use for GED math practice! These are not questions from the GED Math Answers test! If you want a 75 question realistic GED test with all the answers worked out on video, check out GED Math Answers. You can get the video at ClickBitz.com GED Math Question 1 There is a 20 foot ladder leaning against a 40 foot wall. The bottom end of the ladder is 10 feet from the wall. How far from the top of the wall does the ladder touch the ground? GED Math Answer 1 The ladder leaning against the wall forms a right angle triangle with a hypotenuse of…
  • How to Convert eBooks into Audio Books on Your Mac

    cblog_admin
    13 Aug 2014 | 1:31 pm
    Ebooks are fabulous and allow readers to store tons of reading material on a mobile device. For a fraction of the cost of a paper book, readers can widen their knowledge, improve their literacy, or simply be entertained. Sometimes though, you get tired of reading and want to listen to your ebooks! Listen to Your Ebooks Where ebooks fall short, however, is in their need to be held and read. More and more people are turning to audiobooks as a great way to learn new material while driving, working, or simply resting. Listening to an audiobook during your commute can add up to more than a…
  • GED Math Test Help – How to Divide Fractions by Fractions

    cblog_admin
    19 May 2014 | 8:40 am
    Get the GED Math Answers video! You’re going to need to know how to divide fractions if you want to pass the GED math test. The good news is that it’s pretty easy. Divide a Fraction by a Fraction Let’s say you’ve got a math problem where you need to divide a fraction by a fraction: (3/8) / (4/5) This is three-eighths divided by four-fifths. To divide by a fraction, you flip the bottom fraction upside down and multiply the result. For example, when you divide by four-fifths, flip it around to get five-fourths and multiply: (3/8) / (4/5) = (3/8) * (5/4) The numerators…
  • GED Math Help – Algebra and Fractions Practice Problems

    cblog_admin
    19 May 2014 | 8:05 am
    Get the GED Math Answers video! Here are some equations with fractions that you should be able to solve if you want to pass your GED. Equations are Like Balanced Scales In each of the following problems you want to solve for x. That means you have to get x alone on one side of the equation. You can manipulate the equations by doing the same thing to both sides of the equation. You have to do the same thing to keep both sides equal to each other. An equation is like a balanced scale. As long as you do the same thing to each side, the scale will still balance. For example, if you write: 1 = 1…
  • Most Missed GED Math Test Questions

    cblog_admin
    16 May 2014 | 6:44 am
    Get the GED Math Answers video! There are certain math questions on the GED math test that most people get wrong or don’t answer at all. The main trouble areas are: Geometry and Measurement Reading and Interpretation of Graphs and Tables Application of Basic Math Principles We’ve created some GED math test problem solving videos to show how to solve the most missed GED math test questions. Visit our ClickBitz.com YouTube channel to see more GED math videos! Geometry and Measurement Reading and Interpretation of Graphs and Tables Application of Basic Math Principles You can get a…
 
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    WordPress.com News

  • Explore Longform with Writing 201

    Michelle W.
    21 Nov 2014 | 7:00 am
    We often think of blog posts as being just a few paragraphs long, or being a “less serious” kind of writing. Not so! In this challenge, we’ll focus on writing longform pieces that are equally at home on your blog or in a magazine. Whether you have trouble organizing your thoughts in longer pieces of writing or simply want to challenge yourself as a blogger, Writing 201: Beyond the Blog Post can help. What is Writing 201: Beyond the Blog Post? Writing 201: Beyond the Blog Post is a four-week course to help those beginning to explore longform writing (or who are frustrated…
  • Just Released: New Blogging U. Ebooks

    Ben Huberman
    10 Nov 2014 | 8:00 am
    Our recent Writing 101 and Writing 201 Blogging U. courses were a huge success — so we thought you should be able to enjoy them even if your schedule didn’t allow you to take them in real time. We’re happy to announce that both courses are now offered as free ebooks, available for download in .pdf, .mobi (Kindle), and .epub (iBooks) formats. While conceived with nonfiction writers in mind, fiction writers (we know you’re out there, NaNoWriMo participants!) could find both courses just as useful. Which ebook should you choose? Writing 101: Build a Blogging Habit…
  • Emoji Everywhere 🎃

    Marcus Kazmierczak
    6 Nov 2014 | 3:05 pm
    Emoji? What are they? “Emoji” is a Japanese term meaning “picture character.” It’s a standard for showing smileys and other little symbols inside text. But unlike traditional smileys that are made up of a sequence of letters like , every emoji has its own letter. Emoji blossomed on smartphones, where quickly picking out an emoji is often faster than typing out a long sentence. Today we’re rolling out hundreds and hundreds of emoji across WordPress.com — 872 to be exact. Do they look familiar? That’s because Twitter has graciously decided to open-source their entire set,…
  • New Themes: Editor and Sequential

    David A. Kennedy
    6 Nov 2014 | 7:16 am
    Today, we have two new free themes ready for you! Editor Meet Editor, a new addition to our theme collection designed by Mike McAlister at Array. Geared toward personal bloggers and photo bloggers, Editor features big typography and images and a tab-based sidebar with a spot for featured posts, a site logo, and a social links menu. Editor makes it easy to put a personal stamp on your site or blog. Learn more about the free Editor theme at the Theme Showcase, or preview it by going to Appearance → Themes. Sequential Crafted by Thomas Guillot, Sequential is a contemporary, clean, and…
  • Longreads’ Best of WordPress, Vol. 8

    Mike Dang
    5 Nov 2014 | 8:51 am
    We’re back with a new collection of our favorite stories from across all of WordPress. 1. Books for the Broken-Hearted Hannah Richell Hannah Richell’s husband Matt was killed in a surfing accident in July. In a recent post, Richell writes about finding comfort in reading words written by people who have also experienced the shock of losing a loved one — people like Joan Didion, C.S. Lewis, and Cheryl Strayed. 2. The Shame of Poor Teeth in a Rich World Sarah Smarsh, Aeon An essay about growing up poor in America, and the role of teeth as a class signifier. 3. Giving Up the Ghost…
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    Blog posts

  • There's a new eCommerce App in Town. And it's a Peach.

    kcarlson
    18 Nov 2014 | 8:56 am
    While eCommerce is now a common part of our society, it's still evolving so rapidly that it can still be quite exciting.  For example, I’ve written a few articles recently about Private Event Retailing (flash sales, daily deals, etc.), and how they’ve revived the “thrill of the find” in online shopping.  I’ve also discussed how eCommerce professionals could leverage some of the innovations that video game developers have perfected to enhance online shopping experiences.Because of my interest in these areas, I was happy to happy to discover that there's a new app in town. …
  • Fashion Digital 2014: An eCommerce Fashion SMACdown

    clangway
    22 Oct 2014 | 10:30 am
    I just returned from Fashion Digital New York where Optaros was a sponsor and where I, along with our client Dooney & Bourke, had the honor to present a workshop on eCommerce Replatforming.  (If you missed it, we have a few white papers that will catch you up.)  It was an impressive show, filled with smart, stylish eCommerce execs from a bunch of great brands, as well as technology and services providers.  There were some great presentations and panels, and a lot of opportunity for networking and connections.  For me,  four things really stood out.1.  Content meets commerce:  For…
  • 6 reasons why brands & retailers should have their own flash sale site

    sregan
    21 Oct 2014 | 9:14 am
    Flash sales are the most well-known genres of Private Event Retail (which also includes group sales, and loyalty programs).  Considered a high-growth eCommerce business model, Private Event Retail (PER) can unlock incremental growth, drive superior KPIs, build deeper customer relationships, and create efficiencies across channels. It can also help liquidate excess merchandise and drive mobile sales. But are they right for your business?  I know what you're thinking - haven't flash sales seen better days? Sure, many curated flash sites have come down to earth for a variety of reasons. But…
  • Part 2: What eCommerce user experience designers can learn from video game design

    kcarlson
    3 Oct 2014 | 9:34 am
    As I mentioned in my first post on this topic, there are many ways that eCommerce user experience designers and developers can drive an engaging online experience simply by leveraging the basic structure and usability pillars of video game design. I specifically discussed the pillars of Fascination, Urgency, and Imperfection, and how they can be applied to eCommerce when trying to develop an engaging and unique customer experience.  In part two of this post, I’ll focus on the remaining three design pillars to consider:  Naturalism, Time, and Purpose.Naturalism / Sense of Self:  In a…
  • What eCommerce user experience designers can learn from video game design

    kcarlson
    12 Sep 2014 | 9:46 am
    I recently read a great article about game design.  It discussed how most successful video games share the same basic structure and usability pillars, and delved deeply into the basic human behavior that makes those elements so effective.In the eCommerce world, retailers hoping to stand out from the crowd can draw upon these same elements to create effective and engaging online shopping experiences. Of the seven pillars mentioned in the article, several are directly applicable to online retail experience. In fact, some of the best retailers already employ these tactics.  In this post (the…
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    BlueSnap Blog: Smarter Payment Gateway Blog

  • PrestaShop Merchants can now Sell Globally in a Snap!

    BlueSnap Editors
    19 Nov 2014 | 4:44 pm
    BlueSnap Partners with PrestaShop Are you using PrestaShop’s powerful eCommerce platform for your online store?  If so, you are in luck.  We have made it super simple to sell your products around the world with our BlueSnap all-in-one payment module.  You will be able to use PrestaShop’s powerful back office to manage your store including catalog management, orders history, customers and shipping while offering your global customers a simple and secure checkout process optimized by BlueSnap. The simple installation will allow you to process online sales from anywhere in the world. …
  • BlueSnap to be featured on Corporate Review with Donald Trump, JR

    BlueSnap Editors
    29 Oct 2014 | 11:18 am
    Brings Globalization to Mobile Commerce – Innovator in eCommerce Makes Global Checkout Easier   In an in-depth interview with Donald Trump, Jr, our CEO Ralph Dangelmaier, discusses BlueSnap’s cutting edge solutions and how we bring globalization to mobile commerce with our smarter payment gateway. The show will air this weekend on Fox Business Network November 1, 2014 and Bloomberg Worldwide November 2nd. Check your Local Listings for air times on Fox and Bloomberg. Tune in! According to Ralph, one of the biggest hurdles retailers face is capturing global sales online and through…
  • BlueSnap Welcomes 40 More Customers and New Leadership in Israel

    Kimberly R
    28 Oct 2014 | 7:33 am
    Global payment gateway makes long-term commitment to expanding service, operations and R&D in Israel HERZLIYA, Israel – October 28, 2014 – BlueSnap announced today that 40 new Israeli companies signed with the global payment gateway in the last 12 months. In addition, BlueSnap signed a long-term office lease in Herzliya and hired Meir Gefen, former COO atKMI Software Systems, to serve as General Manager. These announcements signify BlueSnap’s commitment to expanding service, operations and R&D in Israel. In the past year, over 40 fast-growing Israel companies started processing…
  • Fall Conference Recap – 6 Conferences, 4 weeks and lots of colorful discussions

    BlueSnap Editors
    21 Oct 2014 | 12:29 pm
    It is fall in New England. The leaves are in full force and so is the fall conference season. We have had a few busy weeks with our team heading to 6 shows in 4 weeks! Here are some of the highlights.   We started with a quick trip to the Big Apple and the DMW Games show early September. The show brings together senior game, media and investment leaders focused on networking, meetings and deal-making. We had some great discussions with game companies who are looking for higher margin and operationally efficient ways to accept payments within their games and across multiple platforms. In…
  • Get on the Alibaba IPO Bandwagon with Alipay

    Kimberly R
    24 Sep 2014 | 8:39 am
    It has been an exciting few weeks for the payment industry with the Apple Pay announcement and the IPO of Alibaba which is now the largest in US history. Global merchants are taking notice of the ecommerce giant and their popularity in China using their payment affiliate, Alipay as the preferred online payment method. In 2013 alone, Alipay processed $519 billlion payments. In the past few weeks we’ve seen an increase in our merchants who are offering AliPay as a payment type in their checkout pages. With over 550 million registered users, Alipay helps our merchants expand their global…
 
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    LemonStand

  • 7 Quick Ways To Optimize Product Pages For Conversions [Slides]

    Sid
    21 Nov 2014 | 8:00 am
    Let’s face it. It’s really easy to create an eCommerce store and a bunch of product pages. There are eCommerce platforms that boast you can get your store up and running in 15 minutes. Create an account, slap on a theme, upload your products and start selling. And that’s when reality hits you. Creating a page with a generic theme is not going to help you make sales. Sure, you’ll sell a few every now and then, but that’s not enough. You’ll start throwing money at ads and marketing, but all that traffic will simply hit your product pages, and then disappear.
  • How To Pre-empt Customers’ Objections In Your eCommerce Checkout Funnel

    Jeff Bronson
    17 Nov 2014 | 10:00 am
    The eCommerce checkout funnel starts even before an item is placed in the shopping cart. From the moment a potential customer visits your online store they’re wondering whether your shop is trustworthy, easy to navigate, attractive, well stocked and friendly. These mental checkpoints can all happen in a matter of seconds in your customer’s mind. As a retailer, if you’ve passed this first round of assessment, you’re already doing something right. It’s a horrible feeling to build a store, acquire stock, launch marketing campaigns, only to find potential sales are being lost for…
  • Holiday eMail Marketing Tips For 2014 [Infographic]

    Alicia Doiron
    14 Nov 2014 | 8:00 am
    The holidays are here. Everywhere you go there are snowflakes on store display windows, twinkling lights, wreaths hanging from street posts and of course emails outlining holiday shopping promotions. eCommerce plays a pivotal role for many shoppers during the holiday season. In fact, year after year we are seeing an increase in online shopping during the holidays. This year, eMarketer predicts that 8.4% of US holiday retail sales will be digital, compared with 6.5% for 2014 in total. Furthermore, Comscore shows that the estimated total of sales from Nov 1-Dec 31 on a desktop computer rose…
  • How To Track eCommerce Conversions By Device

    Sid
    12 Nov 2014 | 8:00 am
    I sat next to a pretty girl on the bus today. I was hoping she’d notice me, but she seemed more interested in the Facebook app on her phone. I miss the days when computers only came in one size – desktop. As she scrolled through her feed, she came upon an ad for a holiday discount on winter jackets. On clicking she was taken to the store’s category page. I didn’t mean to pry but the eCommerce nerd in me got interested and I wanted to see what the shopping experience would be like. The category page itself wasn’t perfect. It was responsive, but not 100% so,…
  • Designing eCommerce Themes With Sketch 3

    Daniel Park
    10 Nov 2014 | 8:00 am
    As part of my design internship at LemonStand, I was challenged to design four new eCommerce themes. Creating eCommerce themes is a hefty process. The process involves several different stages: research, pencil sketching, digital mockups, final designs, and finally developing the themes. The sketching and mockup stages of the process usually takes up most of my time. As designers, we are always challenged to ship products and designs as fast as possible while creating quality results. In order to accomplish this I needed a new and more efficient way to mockup my designs. This is where…
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    Perfect Audience Retargeting Blog

  • Holiday Retargeting 101 – Bid Up To Increase Your CPM During Peak Seasons

    Ryan Lavery
    19 Nov 2014 | 11:08 am
    With the Holiday shopping season quickly approaching, retargeting competition increases and overall CPMs rise. Accordingly, you’ll want to increase your CPM across all of your retargeting campaigns to ensure you’re bidding enough to stay in front of your potential customers. As a rule of thumb, we generally recommend advertisers increase their CPMs by 50-100% of their current average to maintain competitiveness during these times. Adjusting CPMs in Perfect Audience is super simple. Click to edit any of your campaigns and dive into your settings. In Step 3, Campaign Details, you’ll see…
  • Tips for Defining Success

    Erin Toth
    29 Oct 2014 | 3:18 pm
    One of the most important things to do when building a business is set yourself up for success, but sometimes success is hard to define. Let’s talk about what the right KPIs (Key Performance Indicators) for your business are and then define some benchmarks. KPIs (Key Performance Indicators) Most of the time retargeting is used as a performance media tactic; two of the most commonly used KPIs to measure performance are Cost Per Acquisition (CPA) and Return On Investment (ROI). Normally a business that sells goods will use an ROI model and a business that sells services will use a CPA model.
  • New Feature: Edit your Facebook Ads

    Brian Cary
    16 Sep 2014 | 6:06 pm
    Have you ever noticed a typo in your Facebook ad, or decided to use another image after pressing the “save” button? Up until now, you would have to create a new ad in order for the typo to be fixed. If you wanted to swap out the old image for a new one, you would have to create a new ad, too. We are happy to announce today that you can now edit your Facebook ads in Perfect Audience, without creating a new ad. Previously, only the name of the ad was editable after save. Now you can change any field in your right-hand side and news feed ads. The stats for your ad will continue to be updated…
  • New Feature: View performance for custom campaign groupings

    Brian Cary
    12 Sep 2014 | 11:09 am
    Want to see how 4 of your 9 campaigns are performing?  All of your campaigns except for just one?  Now it’s possible!  Today we’re happy to announce an updated menu in Perfect Audience that gives everyone the ability to view performance across custom campaign groupings. Using checkboxes, select campaign types or individual campaigns to see how they are performing against one another: The graph will then display cumulative stats according to your selection. We hope you find this update useful! Let us know if you have any questions!  Support@PerfectAudience.com The post New…
  • New Feature: Use Enhanced Lookback Window to Retarget Your Freshest Visitors

    Ryan Lavery
    11 Sep 2014 | 10:58 am
    We are excited to announce that you can now set the lookback window for a list in a campaign down to the hour! One scenario where this new functionality is extremely useful is when you want to only target a visitor during the first three hours after they visit your site. By placing a higher bid and only targeting your freshest visitors, you may see a lift in ad performance. Having this enhanced lookback window will be key for your Retargeting efforts during this upcoming holiday season (Black Friday, Thanksgiving, Christmas). To use this feature today all you have to do is log into your…
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    Userlike

  • Free Website Chat Software

    Pascal
    21 Nov 2014 | 4:08 am
    Userlike is a live chat software which allows you to chat with your website visitors. If you are looking for a free live chat tool, you’ve come to the right place. With a simple set up and a powerful group of customisation options, Userlike live chat is recognized by many companies as the best free website chat software available in the market. Userlike Free Live Chat Software To all of those looking for a solution to respond to their website visitors in a professional way yet don’t want to spend part of their budget on a tool, we present the Userlike Free Plan. From the moment you start…
  • The Best Alternative to LiveChatInc

    Marta
    21 Nov 2014 | 3:18 am
    Userlike is professional live chat software for companies looking for an alternative to LiveChatInc. Designed for professional companies of every size, from startups to large enterprises, Userlike combines affordability with a set of powerful features to provide top-quality customer service fom your website. Intuitive Design - We aim to make Userlike easy and fun to use for both the operator and the web visitor Privacy & Security - Hosted in Germany, we take pride in taking the upmost care in all matters related to the Security of our Software and the privacy of our customers' data…
  • Live Chat in Online Pharmacies: Benefits and Common Issues

    Marta
    20 Nov 2014 | 6:04 am
    If you're a regular customer from online pharmacies, you might have been assisted on a pharmacy's website through live chat support. Even though online pharmacies are one of the most recent sectors of eCommerce, they are already one of the sectors with greater legal restrictions. The legitimacy of an online pharmacy is one of the biggest concerns from customers buying online. Task for the online pharmacies to communicate this legitimacy and trustworthiness to their visitors. Live chat can be a useful tool for online pharmacies to increase both their sales as well as their customer…
  • 9 Easy Tools for Professional Image Design

    Marta
    18 Nov 2014 | 8:51 am
    Acoording to the Oxford dictionary, Design is “the arrangement of the features of an artefact, as produced from following a plan or a drawing”. In today's content-driven era design is as important as the content itself. If you have an awesome piece of content, but a bad design, who's going to read it? In eCommerce design is crucial as a way to display your message in order to be attractive and understandable for your audience. If content is the juice of your website, design is its container, the package through which it is delivered to your target group. Unfortunately not every starting…
  • The Benefits of Live Chat for the Software Industry

    Marta
    14 Nov 2014 | 2:09 am
    If you are a bit familiar in the SaaS industry, you will have probably noticed that many of the software vendors offer live chat on their website to support their users. You can see it deployed on Teamviewer, PipelineDeals, and Positionly, just to name some examples. What is it that makes live chat such a beloved tool among SaaS service providers? Why Using Live Chat for SaaS? 1. Converting visitors into customers Software tends to grow more complex over time. If you're doing it right the usability of the software won't suffer, but in general software solutions offer a wide and increasing…
 
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    Customericare Live Chat Software | Add Chat to Website | Live Support » Blog

  • [Guest Post] Respect Customers’ Time: Resolve Customer Service Complaints Quickly

    Shep Hyken
    7 Nov 2014 | 5:45 am
    This article is a guest contribution from Shep Hyken   Do you spend more time than you would like on the phone dealing with bad customer service? According to an article by Brian O’Connell in The Street, statistics show that the average adult in the United States spends 364 minutes on the phone every year waiting … and hoping … to talk to someone who can correct their bad experience. That’s nearly six and a half hours. Over the course of just six years, you would lose almost an entire 40-hour work week, or over 25 years, a month of your life is taken up waiting on the phone.
  • 5 Quick Wins to Boost your Social Media Customer Service

    Art Zabalov
    27 Oct 2014 | 2:07 am
    Providing timely customer service has always been a daunting task, especially when it comes to recognition of customer’s anticipation and addressing it in a fulfilling manner. All the more true, when you’re having to deal with a multitude of tasks, and providing help on SM isn’t your only duty. (Am I right, SMEs?)  With social media and technology taking over most of everyday operations, it’s time to realize how it affects customers, who are craving interaction. Personalized interaction. There’s no place for complete and utter automation anymore, and plain emails with a reference…
  • [Infographics] 8 Essential Tips to Build Relationships with Customers on Pinterest

    Aurelie Chazal
    15 Oct 2014 | 3:44 am
    I don’t know about you, but I kept reading articles about how great Pinterest is for ecommerce. I also read a lot about it being mainly for women and full of food pictures. Eh, that’s mainly true.   However, we’re not a social media company or a Pinterest company for that matter. We’re here to help you build relationships with customers. We do it with a simple video chat plugin, but we’re also always looking for new ways to connect with people.   While reading about Pinterest, one question came to my mind:       Could Pinterest Be Used…
  • 8 Tips from Real Brands Successfully Engaging Customers on Pinterest

    Aurelie Chazal
    13 Oct 2014 | 3:36 am
    About 2 months ago we decided to get active on Pinterest and try to grow an audience there in few weeks. I’d gladly tell you about it, but the thing is, I don’t have much to tell.   With 25 followers and very little engagement. I’m pretty confident I can say that we failed.   I’m being a little dramatic. It wasn’t that bad as we got to know the network and find out super interesting facts about it. I even wrote an article to share that knowledge with you.   Now, I realized that the only way I’m going to help online businesses like yours connect with customers is by…
  • How Live Chat Can Boost Customer Engagement

    Art Zabalov
    3 Oct 2014 | 1:42 am
    Multiple brands engage on the topic of Customer Engagement, however when it comes to interaction or True Engagement they pass the ball to automation. My argument is that Customer Engagement requires presence, and Live Chat does exactly that. And here’s why.     Customer Engagement Redefined   In my opinion term Customer Engagement has a little too broad of a meaning. I would define it as engaging your customers with enough relevant value to always be present on your customers’ radar. This “radar” is what defines what your customers are interested in, and by providing…
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    Rethink Commerce Blog

  • The New Commerce Systems of Record Are Coming

    Raj Badarinath
    21 Nov 2014 | 4:26 am
    Listen, my children, and ye shall hear – that the new commerce systems of record are here! Okay, maybe the arrival of new ways of tracking eCommerce customers isn’t quite as important as the advance of the British in 1775, but it’s still a pretty big deal for those of us in the industry. The old “One if by land, and two if by sea” adage is now being translated into more complete accountability for all the numbers, no matter what they represent or where they come from. Accountability requires control, which can be difficult to exert over lots of disparate systems. Since Paul…
  • Keep Calm and Retain On

    marius.oiaga
    19 Nov 2014 | 12:33 am
    Like the original British WWII propaganda poster – Keep Calm and Carry On – inspired the British troops to keep on fighting, a similar inspirational message could be applied to SaaS and Online services companies around the world, but with a slight twist. Retention plays a pivotal role in every SaaS and online services companies’ growth. It directly impacts customer lifetime value (CLTV) and is a key barometer of the health of your subscriber base. Companies that sell digital goods online need to understand how low authorization rates, payment failures, chargebacks and refunds…
  • Avangate Fall ’14 Release: Leverage Smarter Payments and Deepen Long-Term Customer Relationships

    Mike Ni
    4 Nov 2014 | 11:07 am
    Avangate is excited to announce the Fall Release of its comprehensive commerce platform with the addition of over 200 new features. A continuation of investments across 2014, the Avangate Fall Release introduces enhancements which enables you to boost conversion and retention rates, control and personalize consumer experiences and grow your business internationally while relying on seamless operational scalability. Smarter Payments – Boost Conversions, Grow Recurring Revenues The latest conversion enhancements make it even easier to grow and sustain recurring revenues with the addition…
  • Join Our Halloween Competition… If You Dare

    Monica Sturza
    30 Oct 2014 | 4:20 am
    As trick-or-treaters prepare to knock on our doors, we’ve decided to reward our spookiest affiliate with an iPad Mini this Halloween season. Just post a photo of you (and your friends, for that matter) in your best Halloween attire on Facebook or Twitter, using the #avangatehalloween hashtag. All registered affiliates are eligible to win, regardless of sales volume. So don’t leave that costume hanging in your closet: take a picture and show us your outfit for this special (and scary) day. See the details of our competition here. Along with pumpkins, scary stories, and costume contests…
  • Why the Conversion Rate Isn’t Always Enough

    Diana Miuta
    24 Oct 2014 | 6:46 am
    If you were to choose one metric to define your performance against your primary objective, which one would it be? Many people regard the conversion rate as the most fundamental metric for evaluating eCommerce efforts. But is it really enough on its own? For an eCommerce website, “conversion rate” represents the percentage of visits to your website that result in purchases. For example, when you manage to turn 8 out of 25 visits into purchases, the conversion rate is 8/25, or 32%. It can seem like an easy way to tell how you’re doing. But in this post, I’ll show some situations when…
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    Build a Better eCommerce Business | Forewards

  • How To Get 100 More Twitter Followers For Your Business

    Jason Dea
    21 Nov 2014 | 6:00 am
    It’s almost certainly the most commonly asked question by new (and even current) users on Twitter.How can I get more Twitter followers?These days businesses of all shapes and sizes have no choice but to make building out your social media presence a cornerstone of your marketing strategy. From ecommerce, to services, and eBay to Shopify. No matter who you are, you absolutely must be present where your customers are, and more and more where they are is on social media. But for many, the hardest platform to get used to is Twitter.Who should I follow? Should I follow everybody back? What…
  • 10 Facebook Advertising Tips

    Emma O Neill
    19 Nov 2014 | 6:00 am
    Whether you are a Facebook advertising newbie or an ol’ hand I’m betting you could use a few pointers about how you can make your ads more successful. Luckily to build ads that convert on Facebook isn’t that difficult, it’s just about knowing how. Here are 10 top tips to help you successfully advertise on Facebook.1. Images: Images are what grab a Facebook users attention. It’s what they first see and if your picture doesn’t pull your customer in then it’s probably a bit of a dud. Getting images right isn’t as straightforward as you think as there are a few issues to think…
  • SEO tactics and Why I Live My Life In Fear of Google

    Jason Dea
    17 Nov 2014 | 6:00 am
    When you are trying to build a business online, whether SaaS, services, or online retail, there is one linchpin in your marketing plan that you should always be aware of – Google.While there are many, many tactics you can use to drive traffic (and resulting customers) to your website, ultimately SEO can, and should always be, a channel to keep in mind.The great thing about SEO is that because the traffic you get from search is organic (web surfers actively looking for content, or products similar to what you offer) it tends to be very good, and high converting traffic. The other great thing…
  • (Infographic) Facebook Advertising Benchmarks

    Jason Dea
    14 Nov 2014 | 6:00 am
    Are there any trends beginning to emerge int he ever changing world of Facebook advertising?Well, as it turns out. Yes there are some, and there are some pretty interesting statistics as well. For the most part people’s questions about the long term viability of Facebook as an advertising platform have subsided, and now rather than questioning the future, we’re all looking for ways to better optimize how we use the platform.The team at Nanigans recently published a great report showing the trends they are seeing across their users on the Facebook ad platform.We’ve gone ahead…
  • Did Santa Miss Us Again?

    Jason Dea
    13 Nov 2014 | 7:00 am
    It’s that time again. The holiday shopping rush.One of the most critical elements of having a smooth holiday season, for ecommerce merchants in particular, is making sure your shipping and delivery process goes smoothly.There is nothing more disappointing for a customer than having a gift arrive late.The team over at ShipStation has put together this great wallpaper graphic that can help you to communicate the critical dates to your customer to ensure that they get their holiday presents and gifts on time.Communicating these important dates to your customers (and potential customers) is…
 
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    Evosite Ltd Blog

  • Customer Experience - How a Clearer Definition Drives Better eCommerce Results

    28 Oct 2014 | 5:00 pm
    Customer experience is a term that gets bandied about all over the place, particularly when it comes to eCommerce and online business. Hardly a day goes by when I don’t see something published telling online store owners that offering a better customer or user experience is the answer to everything. A better customer experience will get you more traffic, reduce cart abandonment rates, improve average order values and generate more sales. This, of course, is all true.  But is ‘customer experience’ in danger of becoming one of those terms that gets talked about with…
  • Black Friday & Cyber Monday are almost here; is your eCommerce business ready for the busiest days of the year?

    22 Oct 2014 | 4:00 pm
    Black Friday and Cyber Monday used to be something that happened in America. But stats from 2013 prove that UK online retailers that don’t appreciate the significance of these dates will be missing out.  And, of course, you can’t ignore how around the end of November people’s thoughts start to turn seriously to Christmas shopping. Smart and successful eCommerce businesses will already be making preparations for how to make the most of the opportunity. So when are they this year?          Black Friday: Friday, 28th November 2014    …
  • 7 ways to make your eCommerce store a hit this Christmas

    10 Sep 2014 | 4:00 pm
    How was last Christmas for your business? Was it a rip-roaring success that gave you a warm glow through to the end of January, or more like a damp party-popper that never quite popped? Christmas is a peak sales period. Its a one-off opportunity to grab potential sales that just wont be there the rest of the year. If you want a Christmas to remember for all the right reasons you should already be planning your eCommerce tactics.  Here are 6 initiatives you should be implementing for this year and one really important one that might have to be planned for Christmas 2015. Make Better Use…
  • Bridging the gap between Social Media & Selling

    2 Sep 2014 | 4:00 pm
    While many businesses have worked out strategies for using social media to promote their brands and engage potential buyers online, turning that interest into hard sales has not always been straightforward. Promoted posts on Facebook, for example, are increasingly successful at getting the brand in front of the right eyes. This is thanks largely to the personal data that Facebook requires or encourages its users to supply, allowing ads to be targeted at specific locations and demographics. But there's a big problem; buying a product featured in a post still involves too many clicks to…
  • How would you define good website design?

    26 Aug 2014 | 4:00 pm
    Is it enough for a website to be attractive and well laid-out? Is that what we mean by good design? Or is it more subtle and complex? Of course, like so many things in eCommerce and online marketing, the answer is inevitably subtle and complex. There are general rules about colours, symmetry and composition that you should apply (and sometimes ignore), but the design that will deliver the best results for your client is unique and depends on many factors. Whenever a customer has to think about what to do next, rather than just doing the most obvious thing, you are damaging your conversion…
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    Selz Blog

  • How to add a store to your design blog

    Geoff
    12 Nov 2014 | 11:19 pm
    As a freelance designer, you earn your income by selling your time. If you want to scale your business, you’re limited to two options: work more hours, or raise your prices. But sometimes neither of those options are feasible. And as any freelancer knows, diversifying your income streams is the key to job security when... Read more » The post How to add a store to your design blog appeared first on Selz Blog.
  • Open a Photoshop store & earn a passive income

    Geoff
    11 Nov 2014 | 11:21 pm
    You know that being a freelance designer means you don’t get to spend 100% of your time just designing beautiful things all day. You have 101 other non paying distractions and important things to do every day. You know that diversifying your revenue by adding a passive income streams makes sense. It’s a great way... Read more » The post Open a Photoshop store & earn a passive income appeared first on Selz Blog.
  • How to use our Categories feature and why your store needs them

    Melissa
    11 Nov 2014 | 9:42 pm
    Biggest request we’ve gotten lately from you guys? That you want to be able to arrange your store as you please! The more products you have, the harder it is for your buyers to find what they’re looking for. We’ve created ‘Categories’ to make things easier for you to manage behind the scenes, and to make... Read more » The post How to use our Categories feature and why your store needs them appeared first on Selz Blog.
  • Our new Store Pro app. Make your store even more beautiful.

    Melissa
    6 Nov 2014 | 12:51 pm
    Looks do matter, especially when it comes to your online business. We want you to look like the professional you are, so we’ve created the Store Pro app. Store Pro gets your Selz store looking and feeling amazing on desktop and mobile, all resulting in more sales for you and an online home that you... Read more » The post Our new Store Pro app. Make your store even more beautiful. appeared first on Selz Blog.
  • How to create your first online store yourself

    Geoff
    4 Nov 2014 | 5:07 pm
    Starting any kind of website is a challenge, but opening an online store is a whole other story. There are so many details to worry about: order management, payment processing, storage and bandwidth, analytics, secure checkouts, and more. The range and choice of ecommerce solutions doesn’t make it any easier. It’s paralysis by analysis. The... Read more » The post How to create your first online store yourself appeared first on Selz Blog.
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    MarcSobil.com - All About Selling Online

  • One Pitfall in Shipping Orders via the Postal Service

    Marc Sobil
    7 Nov 2014 | 11:00 am
    Our company ships several hundred packages per week via US Mail, including Priority Mail, First Class Mail and Parcel Select. US Mail is faster and less expensive than UPS for smaller and lighter shipments, and we actually get better customer service. Overall I have been very happy with the Post Office, but there is one area that bugs me: lost and mis-delivered packages.LOST PACKAGE INSURANCE: UPS VS. US MAILWhen UPS loses or mis-delivers a package, the usual process is that UPS runs a “tracer,” which takes them two weeks to try to find the box. If they cannot find it, you can fill out a…
  • Selling on Amazon? Be Careful of Amazon Descriptions

    Marc Sobil
    11 Aug 2014 | 2:40 pm
    If you sell on Amazon, listing products is very easy, especially if the products already exist in the Amazon Marketplace. Click "Inventory" and then "Add a Product", search by UPC, name or another unique identifier, then click "Sell Yours." The only real info you have to enter is how many you have to sell, your price, your own code for the item and whether it is new or used. That's it.But as the old saying goes, "There is no such thing as a free lunch." While you don't have to bother with uploading an image or entering a description for the item, this does mean that you are stuck with the…
  • Update on Facebook Ads

    Marc Sobil
    10 Jul 2014 | 11:15 am
    As I have written previously, I have always been skeptical of the value of advertising on Facebook. We have tried several Facebook advertising programs over 5 years with little success and I cling to the concept that people do not use Facebook to buy products.However, Facebook recently introduced a new retargeting advertising product that caught my eye. Retargeting ads are not new and not even new to Facebook, but this new program enables the advertiser to skip the middleman and directly create retargeting ads on Facebook. It was also surprisingly simple to implement. You place some…
  • Placing Ads on Your E-Commerce Site

    Marc Sobil
    17 Jun 2014 | 2:26 pm
    If you have a blog or another informational web site that does not sell products, one way to generate revenue is to place ads on the site. But if your site is an E-Commerce site which makes its money selling products, does it make sense to have ads?The simple answer is "Why not?" Ads are "free money" and have a 100% contribution margin. They are passive income and generate revenues 24/7 without any activity on your part. You don't have to process and ship orders or deal with customer service. You just watch the cash roll in. However, there are several reasons that an E-Commerce site may…
  • Overview of Bing Shopping Programs

    Marc Sobil
    3 Jun 2014 | 3:50 pm
    I have generally found Bing Shopping hard to follow. They seem to change their program every year and go back and forth between paid and free programs. We previously participated when it was free, but then phased it out when they went to a paid model again and we had to be invited to participate. However, we recently rejoined when they reopened the program to us.There are now two Bing Shopping programs. The first is called "Bing Product Ads",. which looks a lot like Google "Product Listing Ads" before Google recently created "Shopping Campaigns" and started moving the shopping ads above…
 
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    MineWhat

  • 27 ways to MOTIVATE shoppers who research online TO BUY

    MineWhat Inc
    21 Nov 2014 | 11:43 am
    Data from retailing today suggests that around 81% of shoppers try to do some research online before a purchase decision. Here are a few ideas on how to Motivate them to buy. Stats to tweet 81% of shoppers research online before buying 60% of consumers start their research on a search engine before heading to a specific website Shoppers visit 3 eCommerce stores on average before an online purchase 61% of online shoppers read product reviews before making a purchase 66% of shoppers search for warranty info while on an eCommerce store 51% of shoppers search for pricing info while on an…
  • Surviving the holiday season: How to not lose money on markdowns.

    MineWhat Inc
    9 Oct 2014 | 2:30 pm
    Each year as the holiday season heats up it isn’t uncommon to see banners displaying 50% off and more. But unless you run a large store and do large enough volumes to justify the markdowns, you are going to be losing a lot of money trying to keep up with all the dicounting. Here are a four ideas that will help you avoid just that Markdowns are a bit like a necessary evil for the retail industry. Attempts by retailers to move away from this model have nearly always ended in failure. The problem is even worse online as all it takes for a shopper to go to a new store is to open another tab.
  • 3 Tips for converting during the holiday season: How MineWhat can help

    MineWhat Inc
    8 Oct 2014 | 10:48 am
    Cyber monday sales in 2013 is estimated to have brought in around $2.2 Billion in sales. This year it’s likely to go even higher. Here are some new perspectives on three common ideas you might be using to bring in more customers this season. With the holidays coming up, I’m sure you are thinking up different ideas to make the most out it. Cyber monday sales in 2013 is estimated to have brought in around $2.2 Billion in sales. This year it’s likely to go even higher. Here are some new perspectives on three common ideas you might be using to bring in more customers this season. Landing…
  • 6 tips to make your visual merchandising more effective

    MineWhat Inc
    28 Aug 2014 | 1:20 pm
    Visuals speak the right language. 40% of people will respond better to visual information than plain text. One of the most powerful methods to increase online sales is through visuals. Here are some tips to make the visual merchandising on your eCommerce store more effective. You can download the HiRes Image here Add this infographic to your site. Stats to tweet 75% of consumers listed the quality of the product images as the most important feature when shopping online. 66% of shoppers said having alternative views on a product was the most important feature when shopping online 61% said the…
  • Navigating The Gender Divide to Persuade your Visitors to Buy

    MineWhat Inc
    14 Aug 2014 | 8:42 am
    Are men from Mars? And women from Venus? Probably not! But they do show quite different buying behaviour. Here are 18 easy ways to adapt your persuasion strategies to account for gender differences. You can download the HiRes version here! Display this infographic on your site Stats to tweet Men research product info extensively while women scan the product page to see images and video. 62% of men research products using social media channels compared to 50% of women. 35% of women recommend a brand product or service to friends and family via social media vs 28% of men Women are slightly more…
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    Amasty Blog

  • Meet Magento Poland 2014 [Infographic]

    Ksenia Dobreva
    20 Nov 2014 | 5:48 am
    Hi Amasty blog readers! We are delighted to know that our nearest neighbours are hosting a wonderful Meet Magento Poland event just in a few days. Today we’re sharing some details about the conference and hope that all the organizers, speakers and visitors will spend these two days in the atmosphere of friendship, joy, and collaboration. First things first, here are the details about the location in case you’re visiting the conference. By the way, if you’ll be there – drop us a word! This year Meet Magento Poland gathers an incredible number of Magento and e-commerce…
  • Magento security: checklist to protect your store

    Andrey Tataranovich
    17 Nov 2014 | 2:00 pm
    Security is a process, not a product. Bruce Schneier According to eMarketer’s latest forecasts, worldwide business-to-consumer (B2C) ecommerce sales will increase by 20.1% this year to reach $1.500 trillion. E-commerce world is growing rapidly, and it’s natural that thousands of dedicated servers working 24/7 or private information, including financial data, are a honeypot for hackers. And this data can easily trap into villains’ hands if you won’t stick to the Magento security rules. In this article we will dig into the most relevant and timely security points for Magento. Hackers…
  • Learning Magento. Part 2: educational resources and FAQ

    Ksenia Dobreva
    13 Nov 2014 | 3:24 am
    This is the second part of Learning Magento series. If you have missed our first part, feel free to go and check it: it’s a collection of interviews of experienced Magento developers. Today we will be talking on resources to study Magento. In other words, this article will be of use for those who want to become a Magento developer: we collected links, tutorials, books and frequently asked questions about Magento that’ll guide you through early stages of learning Magento development. Note: this post is created for educational reasons, and we highly appreciate any additions or comments on…
  • Case study: how horsecheck.nl uses Magento to its most

    Ksenia Dobreva
    10 Nov 2014 | 5:32 am
    Hi Amasty blog readers! To be honest, we were so busy working on new extensions, updating the old ones and helping our customers, that we almost forgot to show our work on location. I mean, on real shops! That’s why today we embrace it’s never too late thing and share an excellent Magento case study. Meet horsecheck.nl with more than 40,000 items available and the guy behind – Maarten. We asked several questions on his experience with Magento, and Maarten was very kind to answer them. 1. Tell us about the choice of the navigation extensions you use (Improved Sorting,…
  • New Magento extension: Quick View

    Ksenia Dobreva
    6 Nov 2014 | 4:27 am
    - Knock knock. - Who’s there? - A new Magento extension – Quick View. Looks like we can’t have a single month without a new extension. Meet Quick View – a tool to enhance your customers’ experience and speed up decision making process. Want to know the details? Welcome to click Read More right now. Magento Quick View enables visitors to quickly view product details and add products to cart right from the popup window on a category page. Apart from enhancing customer experience, it saves time, as shoppers don’t need to open each product they want to view in…
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    eCommerce Consulting & Optimization by Trinity Insight

  • Retailers find Opportunities in Overseas Marketplaces

    Jess Herbine
    19 Nov 2014 | 2:59 pm
    Searching across oceans for new sales. The development and maintenance of an e-commerce web platform is no simple task. Technical updates and the production of fresh content can be a drain on resources, while fighting with the competition for paid and organic ranking opportunities day in and day out can feel at times like an uphill battle. It is for these and many other reasons that larger retailers around the world are looking to globalize their consumer base, utilizing a multichannel strategy to best optimize ROI. In a recent article, Econsultancy called attention to Costco and Zara’s…
  • iBeacon: Coming to a Lord &Taylor Near You

    Katherine Pietrangelo
    19 Nov 2014 | 2:56 pm
    Will this holiday shopping season be the season of the iBeacon? With retailers such as Macy’s and Urban Outfitters expanding their usage of iBeacon technology, Lord & Taylor is tired of testing the waters and plans to make a commitment. After a recent and extremely successful iBeacon trail of 10 Lord & Taylor and Hudson’s Bay stores over the summer, Hudson’s Bay Co. will be expanding to all 50 of their US Lord & Taylor stores, and 90 of their Canadian Hudson’s Bay stores—all by the end of November, and just in time for the holiday shopping season. Engagement Unlike…
  • Jason Bauman

    Sadie
    19 Nov 2014 | 2:09 pm
    Jason Bauman graduated in 2008 from Indiana Wesleyan University with a degree in Marketing and a minor in writing. He has a background in sales, customer service and management. Prior to joining the Trinity Insight team, Jason worked in retail where he tried in vain to get others as excited about technology and the world wide web as he is. During this time, he also wrote for several tech-focused publications, assisted companies in beta testing their new software and had the honor of being one of the first invited to join Google+. Jason hopes to use his love of the digital marketplace and his…
  • New Study Shows The Longer The Content, The Higher The Ranking

    Missy Steinberg
    18 Nov 2014 | 2:38 pm
    Want more eyes on your webpages? Give them more to read. According to Searchmetrics’ 2014 Ranking Factors Study, the average word count for articles published by 2014’s top 10 ranking sites on Google stands at 900 to 1,000. That’s about double the range of 2013’s highest ranked sites, which featured 500 to 600 words per article. Searchmetrics cites 975 as a prime word count target. Google may be leaning toward longform, but you’ll have to do more than spout out a 10-minute read to get rankings boost. According to Searchmetrics’ findings, the search engine is also giving…
  • Is Schema The Secret SERP Weapon?

    Jason Bauman
    18 Nov 2014 | 10:29 am
    Officially, Google doesn’t use markup language when determining how a site will show up in search results, but the language shows up in a disproportionate number of search queries. Despite analytics firm Searchmetrics finding that only 0.3% of websites utilize markup language, Google says that nearly 33% of all search results display them. Schema might not help your site rank, but it is a powerful tool to make your page more attractive among those results, which will drive traffic. What Is Schema? Schema is an HTML markup language recognized by most major search engines as a way for…
 
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    eCommerce Consulting & Optimization by Trinity Insight

  • Retailers find Opportunities in Overseas Marketplaces

    Jess Herbine
    19 Nov 2014 | 2:59 pm
    Searching across oceans for new sales. The development and maintenance of an e-commerce web platform is no simple task. Technical updates and the production of fresh content can be a drain on resources, while fighting with the competition for paid and organic ranking opportunities day in and day out can feel at times like an uphill battle. It is for these and many other reasons that larger retailers around the world are looking to globalize their consumer base, utilizing a multichannel strategy to best optimize ROI. In a recent article, Econsultancy called attention to Costco and Zara’s…
  • iBeacon: Coming to a Lord &Taylor Near You

    Katherine Pietrangelo
    19 Nov 2014 | 2:56 pm
    Will this holiday shopping season be the season of the iBeacon? With retailers such as Macy’s and Urban Outfitters expanding their usage of iBeacon technology, Lord & Taylor is tired of testing the waters and plans to make a commitment. After a recent and extremely successful iBeacon trail of 10 Lord & Taylor and Hudson’s Bay stores over the summer, Hudson’s Bay Co. will be expanding to all 50 of their US Lord & Taylor stores, and 90 of their Canadian Hudson’s Bay stores—all by the end of November, and just in time for the holiday shopping season. Engagement Unlike…
  • Jason Bauman

    Sadie
    19 Nov 2014 | 2:09 pm
    Jason Bauman graduated in 2008 from Indiana Wesleyan University with a degree in Marketing and a minor in writing. He has a background in sales, customer service and management. Prior to joining the Trinity Insight team, Jason worked in retail where he tried in vain to get others as excited about technology and the world wide web as he is. During this time, he also wrote for several tech-focused publications, assisted companies in beta testing their new software and had the honor of being one of the first invited to join Google+. Jason hopes to use his love of the digital marketplace and his…
  • New Study Shows The Longer The Content, The Higher The Ranking

    Missy Steinberg
    18 Nov 2014 | 2:38 pm
    Want more eyes on your webpages? Give them more to read. According to Searchmetrics’ 2014 Ranking Factors Study, the average word count for articles published by 2014’s top 10 ranking sites on Google stands at 900 to 1,000. That’s about double the range of 2013’s highest ranked sites, which featured 500 to 600 words per article. Searchmetrics cites 975 as a prime word count target. Google may be leaning toward longform, but you’ll have to do more than spout out a 10-minute read to get rankings boost. According to Searchmetrics’ findings, the search engine is also giving…
  • Is Schema The Secret SERP Weapon?

    Jason Bauman
    18 Nov 2014 | 10:29 am
    Officially, Google doesn’t use markup language when determining how a site will show up in search results, but the language shows up in a disproportionate number of search queries. Despite analytics firm Searchmetrics finding that only 0.3% of websites utilize markup language, Google says that nearly 33% of all search results display them. Schema might not help your site rank, but it is a powerful tool to make your page more attractive among those results, which will drive traffic. What Is Schema? Schema is an HTML markup language recognized by most major search engines as a way for…
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    Customer Acquisition and Referral Marketing blog

  • Hurry, While Stocks Last: 13 Examples of the Scarcity Principle Used in Marketing

    Samuel Hum
    21 Nov 2014 | 8:03 am
    In this post, we’ll be finishing up our Dr. Cialdini’s ‘Principles of Persuasion’ series with the Scarcity principle. The Scarcity Principle: People attach more value to things that are few in quantity. This principle can be commonly used in two broad methods: Limited-number - Item is in short supply and won’t be available once it runs out. Deadline [...] The post Hurry, While Stocks Last: 13 Examples of the Scarcity Principle Used in Marketing appeared first on Customer Acquisition and Referral Marketing blog.
  • Customer Acquisition Resources For Hardware Startups

    Visakan Veerasamy
    20 Nov 2014 | 7:07 am
    Confession: Underneath our dashing good looks, we’re really tech geeks who’re obsessed with cool hardware. The rabbithole goes pretty deep, I have to admit. Our engineers actually name their internal tools after sci-fi writers: Asimov, Clarke and so on. We use a LIFX bulb in our office to tell us when things get reset. With a little imagination, [...] The post Customer Acquisition Resources For Hardware Startups appeared first on Customer Acquisition and Referral Marketing blog.
  • Get Your Shopify Store Reviewed by a Shopify Expert For Free [Webinar]

    David Fallarme
    31 Dec 1969 | 4:00 pm
    Want to get your Shopify store critiqued by an ecommerce marketing expert for free? ReferralCandy is hosting a webinar with with Kurt Elster — co-founder of Ethercycle and Shopify marketing expert — where we’ll team up to do live teardowns of Shopify stores. We’ll pick them apart to find opportunities for better conversion and customer [...] The post Get Your Shopify Store Reviewed by a Shopify Expert For Free [Webinar] appeared first on Customer Acquisition and Referral Marketing blog.
  • 7 Reasons Why Word-Of-Mouth is Crucial in Growing Your Business [Infographic]

    Desmond Chua
    31 Dec 1969 | 4:00 pm
    Word-of-mouth isn’t flashy, but it’s everywhere around us, and it’s far more powerful and influential than it might seem. Here are 7 reasons why, as outlined in a McKinsey study: ReferralCandy – Refer-a-friend Programs for Ecommerce Stores The post 7 Reasons Why Word-Of-Mouth is Crucial in Growing Your Business [Infographic] appeared first on Customer Acquisition and Referral Marketing blog.
  • Trust Me, I’m a Doctor: 7 Examples of the Authority Principle Used In Marketing

    Samuel Hum
    31 Dec 1969 | 4:00 pm
    Today, we’ll be covering Dr. Cialdini’s 5th principle of persuasion: Authority. In his book Influence, he covers these three factors that trigger the authority principle: Titles – Dr., Prof., Ph.D., President, Chairman, Founder, CEO, Industry experts Clothes – Uniforms, Suits, religious outfits (worn by pastors, monks, nuns, priests) Trappings – Accessories that go along with certain positions/roles (e.g. [...] The post Trust Me, I’m a Doctor: 7 Examples of the Authority Principle Used In Marketing appeared first on Customer Acquisition and Referral…
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    Ecommerce Platforms

  • The Ultimate Volusion Ecommerce Review 2014 – Updated November 2014

    Catalin Zorzini
    21 Nov 2014 | 8:30 am
    Updated October 28th, 2014 The review below was originally published July 23, 2014. Since then Volusion have made some changes to their platform, and therefore we have decided to revisit the site and update our review. — Introduction Volusion was founded in Austin, Texas, by Kevin Sproles, and has been in business since 1999. They provide a fully cloud-based ecommerce shopping platform. The company offers all the basic functions needed to operate your own online store, as well as some features that set them apart from their main competitors. Famous clients include companies such as Intel,…
  • Best Ecommerce Themes of 2014

    Catalin Zorzini
    19 Nov 2014 | 4:00 am
    When you put your products out there, you have to have your targeted audience in mind and to make sure your theme suits the niche. Look for a design that showcases your products, but it’s easy to navigate, simple to shop around and is responsive. Most of the following ecommerce themes will work perfectly for any store and some of them are more targeted, so choose the one that fits your products best. The Stylist The Stylist is a responsive, highly customizable and easy to use ecommerce theme. The guys from Obox focused on creating a widgetized page builder that eliminates a lot of…
  • How to Choose a Payment Gateway for Your Ecommerce Store

    Matt Collins
    17 Nov 2014 | 4:00 am
    Which payment gateway should you use for your ecommerce store? With dozens of options to choose from, it can be a complicated decision. Everyone who is new to ecommerce will tell you that the most difficult task isn’t only to decide which platform is the best one, but also the different factors that you need to take into consideration when deciding which gateway is best for your specific needs. Here are ten factors to consider: 1. Is the payment gateway supported on your ecommerce platform? Which ecommerce platform are you going to be using? Something SaaS-based like Shopify or…
  • Shopify Releases a Fully Responsive Checkout

    Catalin Zorzini
    14 Nov 2014 | 4:00 am
    The guys at Shopify are always looking for new ways to make the purchasing process as easy as possible. This is why the company has just announced that they have created a responsive checkout, which in essence is a brand new ecommerce checkout experience for online stores. Everyone knows that a streamlined checkout area is more likely to generate sales than a confusing and frustrating checkout process. Today, more than 50% of visits to ecommerce sites are now coming from smartphones and tablets, this is why ecommerce platforms such as Volusion and now Shopify have begun making their template…
  • Selz vs. Squarespace – What’s the Right Choice for Your eCommerce Store?

    Jawad Khan
    12 Nov 2014 | 6:03 am
    Until a few years ago, setting up an online store was expensive, as it meant hiring web developers and building a custom ecommerce website. Now you’re almost overwhelmed by the choice of ecommerce plugins and web based solutions for building an online store yourself. This is great news for the increasing number of bloggers and freelancers who are looking to create and sell digital items on their own blogs or websites. In this post, I’ll be comparing two different ecommerce solutions which are being used by digital sellers, Squarespace and Selz. Squarespace is primarily a CMS and a…
 
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    MartMobi official blog

  • Tablet Shopping versus Mobile Shopping

    21 Nov 2014 | 3:05 am
    There has been an unprecedented rise in the popularity of mobile shopping. Tablets and Smartphones are playing a very important role in the current growth of the mobile commerce space. Shoppers are using their Smartphones and tablets to research products, read reviews and to buy them. Shopping patterns and experiences differ a lot between Smartphone and tablet users, so stores must build their mobile strategy considering the two groups separately. Forrester says that US mobile and tablet commerce will reach $293B by 2018, a whopping 54% of total US E-commerce sales, and using one-size fits…
  • A Merchant's Guide to Shopify's New Responsive Checkout

    17 Nov 2014 | 11:09 am
    If you didn’t get a chance to check out the Shopify blog in the last few weeks, then we would like to get you up to speed regarding some exciting updates you will find in Shopify’s core offering. Let us introduce you to Shopify’s new Responsive Checkout. Online shoppers are increasingly using multiple devices to purchase products. A recent report published by MarketLive says that mobile traffic to e-commerce sites grew by more than 62% and revenue grew 141%. Tablet revenue and traffic grew by 20%. Even though there has been an increase in smartphone and tablet usage, conversions dropped…
  • 10 Easy Fixes to Reduce Shopping Cart Abandonment

    11 Nov 2014 | 5:27 am
    Abandoned shopping carts are arguably the worst nightmare to any ecommerce merchant. According to Business Insider, lost sales through abandoned shopping carts will amount to an eye-popping $4 trillion this year, driven by the 70% of transactions that are abandoned by online shoppers. Even more mind-boggling is the fact that most of the reasons why shopping carts are abandoned are within the control of the merchant. Of the 14 reasons listed above, a merchant can fix at least nine by just tinkering with the website experience: 1. Don’t spring surprises Be upfront about the cost of the…
  • 3dCart Merchants can now Tap Mobile Customers

    30 Oct 2014 | 7:17 am
    MartMobi, the platform that powers mobile storefronts for online stores across the world, is now available for 3dcart merchants. With this integration, MartMobi is now available to another 15,000 3dcart merchants, in addition to the 400,000 it already supports across platforms such as Shopify, BigCommerce, Yahoo, Volusion and Magento. Online stores built on the 3dcart platform can now get beautiful looking and conversion driven mobile , tablet websites and Native iOS, Android Apps in less than 2 days. The onboarding takes about 20 minutes and requires absolutely no coding. “We are…
  • How to sell online to 20-year olds

    22 Oct 2014 | 6:03 am
    About 48% of the total online ecommerce market is held by the top 10 stores. Further, the next 100 stores hold about 83% of all web sales. So while the exploding growth in ecommerce is an encouraging sign for most budding online retailers, we need to dig deeper – beyond macro statistics – to understand the challenges in starting a new online store today, and what a merchant can do to get noticed, attract customers and drive sales. According to Nielsen, the largest segment of mobile shoppers is the millennials. In 2014, sales from mobile devices is expected to hit 21% of all online sales,…
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    Holiday Gifts Headquarters

  • Black Friday 2014 Sale Predictions

    HolidayGiftsHQ
    22 Nov 2014 | 7:39 pm
    Each October and November, customers all over the place begin hunting down the best places for Black Friday bargains. Not long from now there will be numerous incredible items and great prices.  This black friday is highly anticipated and here are the absolute best forecasts for Black Friday 2014. The General Forecast Black Friday is probably going to begin long before the Friday after Thanksgiving.  This year, expect to see stores advertising their Black Friday sales during the week leading up to Black Friday.  In fact, some retailers are already jumping on the Black Friday bandwagon…
  • When Is Christmas This Year?

    HolidayGiftsHQ
    22 Nov 2014 | 7:12 pm
    Do you need to know what day Christmas falls on this year? Here's a quick reference chart that will display what day of the week that Christmas is celebrated from the years of 2012 - 2017. Christmas falls on December 25th each year. Year Christmas Dates 2012 Tuesday, December 25 2013 Wednesday, December 25 2014 Thursday, December 25 2015 Friday, December 25 2016 Sunday, December 25 2017 Monday, December 25   The post When Is Christmas This Year? appeared first on Holiday Gifts Headquarters.
  • The Mayflower Compact

    HolidayGiftsHQ
    21 Nov 2014 | 6:50 pm
    The Mayflower Compact is a written agreement composed by a consensus of the new Settlers arriving at New Plymouth in November of 1620. They had traveled across the ocean on the ship Mayflower which was anchored in what is now Provincetown Harbor near Cape Cod, Massachusetts.  The original Mayflower Compact has been lost, perhaps falling victim to Revolutionary War looting.  The text was first published in London in 1622 in A Relation or Journal of the Beginning and Proceeding of the English Plantation Settled at Plymouth in New England.  A copy of it is found in William Bradford's…
  • How To Carve A Turkey

    HolidayGiftsHQ
    19 Nov 2014 | 5:22 pm
    For the turkey, it gets one day a year to be the pinnacle of the table.  If you spend hours prepping the bird, brining the bird, and plating the bird you are going to want to be able to carve it successfully.  We break it down for you.  Further down the page there is a video if you'd rather learn that way as well. Turkeys ought to be painstakingly tied up. The wings and thighs ought to be brought near the body and kept in position by sticks. The closures of the drumsticks may be drawn into the body or traversed the tail and tied immovably. After cooking, free the ends of the drumsticks…
  • How To Setup The Thanksgiving Table

    HolidayGiftsHQ
    16 Nov 2014 | 8:51 am
    Setting the Table for Thanksgiving At the point when facilitating Thanksgiving supper for loved ones, the sustenance and food is of most extreme imperativeness. Nonetheless, in the event that you serve the most insanely awesome feast on paper plates - your heavenly dinner will taste short of awesome. It works both ways.  If you invest some time and effort into decorating your Thanksgiving table - your overcooked turkey (learn how to cook a great turkey) and undercooked beans will be less noticeable as well.  You have to find that happy medium.  I have other posts on how to prep for a well…
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    Mobify > Blog

  • Are the Buttons on Your Mobile Commerce Website Right-Sized for Trust?

    Luke Starbuck
    3 Nov 2014 | 10:00 am
    One reason customers abandon checkout on their mobile devices is that pinching and zooming to click on small buttons is just too much work. The need for these extra gestures undermines their confidence that they’ve selected the options they want. This kind of anxiety during checkout is too much—it will stop customers in their tracks. You might be thinking that your desktop website will render just fine on mobile devices because customers can resize elements to fit the smaller screen. Unfortunately, this is a costly (and all-too-common) misstep when thinking about mobile commerce…
  • How to Use Storyboards to Enrich Buyer Personas and Improve the E-Commerce Customer Experience

    Luke Starbuck
    30 Oct 2014 | 10:00 am
    Make no mistake about it – representing customers in e-commerce marketing planning is hard. There’s a lot to consider. For example, what are their objectives? What are their biases and preferences? What are their typical journeys through your website? Where do they source product information and who influences their purchase decision? These are just a few of the questions you need to continually ask. So it’s likely that at one point or another, you’ve used a “proxy” or a “pencil sketch” of your target buyers. Whether it’s “Amy”…
  • If Your Checkout Hesitates, So Will Your Customers. Don’t Risk It.

    Luke Starbuck
    29 Oct 2014 | 10:00 am
    As one of the people in charge of your company’s mobile website, performance is probably a constant thorn in your side. You get the importance: You shop on mobile too. No website loads fast enough. So you know from experience that if it’s too hard to go through checkout, customers will get sick of waiting for the page to load or frustrated from tapping again to reload. Those who give up might never return. In fact, a slow checkout process is the number one reason why nearly half of customers (46%) say they won’t return to a site. On mobile, the stakes are higher of course.
  • How Deep Linking Can Unify Your E-Commerce Strategy

    Luke Starbuck
    28 Oct 2014 | 10:00 am
    As new ways to reach customers become more viable, retailers need to think holistically about their e-commerce environment. This means connecting the dots among websites and apps. At a strategic level, it’s always important to employ a web-first approach because your website is likely to be a prospective customer’s first impression of your business. So your first order of business is to provide a phenomenal customer experience through that website, regardless of the platform or device a customer may use. But don’t stop there. Mobile apps can augment your strategy and act as…
  • 4 Easy Steps to Increase Tablet Conversion

    Luke Starbuck
    27 Oct 2014 | 10:00 am
    Tablet conversion rates are nearly always significantly higher than smartphone conversion rates. Understanding some of the usage differences between tablets and smartphones will help you adjust your e-commerce environment to encourage tablet use for shopping. According to research people tend to use tablets in different circumstances and locations than they use smartphones. Peak tablet usage is from 5 pm until 9 pm, and most people use them at home. Smartphones are grabbed first thing in the morning and used on the go, peaking during business hours. Essentially, consumers have a different…
 
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    Creating A Website Today

  • Bigcommerce Website Builder Info: Visual

    Christopher Pontine
    21 Nov 2014 | 8:49 am
    You might be personally debating on using Bigcommerce for your ecommerce website builder.  I don't blame you, and in fact they probably don't either.  You personally should look around and see the different options to get a feel in which one holds the best features and potential for you.Also, I don't know about you, but for me I love to see a few options cause it makes me feel better about selecting the option I do.  Check out the Bigcommerce info-graphic below to learn more about it.Key Features I Picked Out About Bigcommerce:* 50,000 Bigcommerce Clients * 89% Growth In…
  • Get To Know The Owner From Website Babble A Bit

    Christopher Pontine
    13 Nov 2014 | 8:36 am
    Hey everyone, if your reading this you may have already been to the forum website babble and saw Lisa hanging out in some discussion.  If you haven't Lisa is the owner of website babble, which I personally really enjoy because of all the topics it covers for anybody with a website or creating a website.So I thought it would be fun to just go ahead and reach out to her and ask her a few questions in regards to the website and see what she has to say.  Also, this should give you a feel of what she thinks in regards to the forum and what it has to offer and more.Q: When did you start…
  • 15 Facts About ECommerce That'll Keep You Up At Night

    Christopher Pontine
    7 Nov 2014 | 8:55 am
    When you think about e-commerce, you probably picture a store online that is constantly promoting new deals, products, services and so forth. E-commerce involves a lot more strategy from a marketer's point of view.Even though some marketers are looking towards other markets for big gains, the e-commerce market has tons of potential. Internet businesses are easy to start and still booming according to these facts and statistics.While it's still a relatively new technology and form of sales, e-commerce can provide you with a steady amount of income, and if you are a small or major retailer with…
  • The Best eCommerce Website Builders To Try Today

    Christopher Pontine
    16 Oct 2014 | 8:29 am
    The best website buildersHaving trouble deciding what is the best eCommerce website builder to try?  These eCommerce website builders are going to be the ones that you will want to try out to create your ecommerce website store no matter what.  Hands down these are going to be the leaders for the ecommerce industry.  All  of these are going to have the tools you need to try, and as well  take the headache out of coding and other exhausting things you would have to read up on.Let's go ahead and look at each one and some key features they offer.  Overall though you…
  • Are You Using Colors Correctly On Your Website?

    Christopher Pontine
    30 Sep 2014 | 3:28 pm
    Consider Your Colors WiselyWebsites often look at color for the sole purpose of triggering a response from visitors.  Of course, everyone has their favorite colors that they gravitate to whether they realize it or not.However, a skilled web designer also understands how important color is for the site. Colors can signify all kinds of meanings that make users gravitate towards certain products and services found on your site. Good color choices take careful planning, and when done correctly, they can influence how visitors interpret what they're seeing when they view your site.Colors mean…
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    Unbxd | Unbxd

  • Ebook : The Ultimate Guide to Ecommerce Conversion Optimization

    Kriti Sarda
    20 Nov 2014 | 5:49 am
    The biggest reason website visitors leave without completing a purchase isn’t because they weren’t interested in buying, it’s because they got distracted or frustrated at some point in the process. By simplifying the purchase process, you can take away those barriers that keep visitors from converting. Getting a double-digit revenue lift from your conversion optimization efforts requires a thorough understanding of dynamics behind a successful shopping experience and your conversion funnel. It is imperative to optimize the entire shopping experience for your visitors, right from the…
  • [Infographic] Personalizing The Online Customer Journey

    Kriti Sarda
    14 Nov 2014 | 2:53 am
    Today’s retail environment is undergoing a dramatic shift as customer expectations are reaching new highs. Customers demand a personalized shopping experience, tailored to their exact preferences. It is imperative for retailers to optimize the entire shopping experience for customers, right from the time they land on their site till they checkout. In order to offer superior on-site personalization, retailers should understand how customers engage at different levels on their site, what their mindset is, and what they’re looking for. In this infographic, I’m tackling an important…
  • 6 Must-Haves to Stop Losing Your Customers’ Attention

    Melissa Tsang
    27 Oct 2014 | 4:37 am
    The following is a guest post by Melissa Tsang from ReferralCandy. A successful and enjoyable shopping experience doesn’t just come at the point of sale. Shopping strategy can be different for different customers. Some people hunt for bargains or the perfect shoe, others want latest items. Knowing how to engage customers, with all their varied tastes and preferences, is the challenge that all business face. The longer you can keep your potential customers on your site, the likelier they are to buy. These graphs and numbers from SumAll illustrate this well. Customers spend an average of…
  • Coming soon: Unbxd’s Recommendations Magento Extension

    Varun Arasu
    25 Sep 2014 | 12:57 pm
    A little while ago, we launched our Shopify Recommendations App which has seen more than 250 installs to date. Our Shopify customers seem incredibly satisfied with our product and we are seeing newer sign ups everyday. Riding high on the app’s popularity, this time around, we’ve decided to launch a recommendations extension for Magento. There’s already a buzz surrounding the extension and we’ve seen quite bit of interest shown by many Magento based sites. Here are a few ways our Magento extension can enhance the shopping experience of your visitors and improve your Magento site…
  • Marketers, Pick Personalized Recommendations Over Content-Based Recommendations Anyday

    Kriti Sarda
    25 Sep 2014 | 10:02 am
    While a lot has been written about the importance of personalization, a recent report by Retention Science suggests that only about 50% of online retailers in the US offer personalized product recommendations. Source -MarketingProfs Though the importance of product recommendations is reflected in the fact that 76.4% of sites in the IR Top 500 offer recommendations, there is a clear disparity between the number of retailers offering content-based recmommendations and the ones offering *truly personalized* recommendations. So whats the difference and why does it matter? Content-based…
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