Ecommerce

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  • How I Spend Time Effectively In Ecommerce

    Sellbrite » Ecommerce Blog
    Nick Whitmore
    18 May 2015 | 10:53 am
    In the world of ecommerce, it’s imperative to spend time effectively so you can keep the trains of your business running. The 24 hours we have each day just never seem to be enough. If you don’t spend your time doing tasks that really matter, it’s not difficult to see how your ecommerce business may fail. In this blog post, I’ve picked apart my schedule and the schedules of my employees, to give you a breakdown of how we spend our time. My business may be vastly different from yours, but what I’m about to reveal might give you some insight into how to spend time effectively with…
  • 9 Types of eCommerce Websites

    101ecommerce
    101eCommerce
    21 May 2015 | 4:32 am
    An eCommerce website sells things online. The website could be owned by a company, a single person or by a group of people. It supervises the online purchases and transactions. eCommerce sites have grown into multiple versions and types. Here we have listed them for the better understanding of how different types of trades and selling happens online. According to the Type of the Market By type of market, we mean if the parties of a trade are both businesses, both customers or one customer and one business. These known types are seen in the normal, offline business world. Here, they are just…
  • Smartphones Can't Be Trusted to Run Our Lives

    E-Commerce Times
    Jeff Kagan
    21 May 2015 | 10:11 am
    There is so much buzz around the smartphone becoming the remote control for our lives. Enough already! While the promise is enticing, there is a dark side to this story that is never talked about. After reading this, see if you are still convinced. Don't get me wrong -- I am as excited as everyone else around the future potential for the smartphone. However, something happened to me last week that slapped me in the face and snapped me back to reality. We've all read the stories about using exciting smartphone apps for everything in our lives.
  • 5 Native Smartphone Features That Boost Mobile Experience

    Get Elastic Ecommerce Blog
    Linda Bustos
    20 May 2015 | 4:24 pm
    Mobile commerce is not desktop 2.0, and your mobile website or app is not merely a shrunken-down version of your e-store. Mobile is its own animal, with its own use context and utility.Mobile devices have 5 native features that ecommerce marketers and developers can embrace to augment the smartphone or tablet experience: voice, accelerometer, camera, GPS and device pairing. How are (and could) retailers leveraging them to boost mobile experience?VoiceAny mobile commerce site can be searched by voice simply by leveraging the microphone built into the mobile OS, which translates it to text for…
  • Don’t Neglect Your Abandoned Cart Emails

    Sellbrite » Ecommerce Blog
    William Harris
    6 May 2015 | 10:11 am
    I talk to a lot of eCommerce stores that are looking for ways to grow 10% or so within a month. Most of the time, I would say that they are crazy and likely will run into issues – but sometimes there are things you can do that actually do increase growth that much, or more. Abandoned cart emails are one of them. If you aren’t using this crucial piece of the eCommerce conversion goodness – then you need to start. “Using abandoned cart emails can recover 29% of lost sales or more!” Let’s put this into really easy to understand terms. Pretend that you make $10,000/month on…
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    E-Commerce Times

  • QuizUp Branches Out Into Social Territory

    Quinten Plummer
    21 May 2015 | 3:50 pm
    Popular trivia game QuizUp on Thursday issued an update that gives players access to a broader array of social networking tools. Users' exchanges had been spilling out of the trivia app and into forums, so developer Plain Vanilla Games decided it was time to build out the game's social features. QuizUp now aims to connect users through their shared interests, while staying put on its trivia game foundation, the company said. QuizUp's latest update gives quiz topics their own pages, where users who have similar interests can chat and share information with one another.
  • Order Taker, Meet Undertaker: What Sales Pros Must Do to Survive

    Christopher J. Bucholtz
    21 May 2015 | 3:08 pm
    Within a few years, 1 million B2B sales roles will be eliminated, according to a recent Forrester Research report. That's 20 percent of them gone, thanks to the evolution of technologies like self-service and customers' increasing desire to avoid the hassle of speaking to sales reps. Personally, I think that's a bit overstated -- or rather, a mischaracterization of an ongoing trend. Those sales reps who have devolved into order takers are becoming extinct, but that's been the case for a long time.
  • Americans Hate Surveillance, Love Privacy: Report

    Richard Adhikari
    21 May 2015 | 12:28 pm
    Americans are deeply troubled by surveillance, data collection and the security of their data that's held by government agencies and private companies, Pew Research has found. The combined results of two surveys -- one of 500 adults between August and September last year and one of 460 adults between January and February this year -- suggest that the vast majority consider it important to be in control of who can get information about them. Surveillance is a bugbear -- 88 percent of the respondents didn't want someone to watch or listen to them without their permission.
  • Smartphones Can't Be Trusted to Run Our Lives

    Jeff Kagan
    21 May 2015 | 10:11 am
    There is so much buzz around the smartphone becoming the remote control for our lives. Enough already! While the promise is enticing, there is a dark side to this story that is never talked about. After reading this, see if you are still convinced. Don't get me wrong -- I am as excited as everyone else around the future potential for the smartphone. However, something happened to me last week that slapped me in the face and snapped me back to reality. We've all read the stories about using exciting smartphone apps for everything in our lives.
  • Xactly: From Transaction to Process

    Denis Pombriant
    20 May 2015 | 4:56 pm
    It is subtle, but in the spring conferences I see a pattern emerging around the importance of process. Admittedly, my analysis in this case is less than scientific, and I have no statistics to support my idea, but I my instinct says a trend toward process is beginning. Two conferences that support my contention include Xactly and Zuora, both of which are taking place this week in San Francisco. Xactly focuses on the incentive compensation process, and Zuora on subscription billing and payments.
 
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    Shopify Blog - Company

  • How to Use Video to Increase Conversions and Sales in Your Ecommerce Business

    Richard Lazazzera
    20 May 2015 | 6:54 am
    Video is insanely popular, yet using video is still one of the most under-utilized ecommerce strategies. We've talked about the importance of product photography in the past, but great product photos are table stakes at this point. If you want to take your ecommerce business to the next level and blow past your competition, you can't afford to ignore the power of incorporating video into your mix. In this post, we'll show you how you can capitalize on video to help increase conversions and grow your online business. Why Is Video so Important for Ecommerce? Videos and in particular, product…
  • Sell Products in Your Mobile App Using Shopify’s Mobile Buy SDK and Apple Pay

    David Muzi
    19 May 2015 | 5:00 am
    The new Shopify Mobile Buy SDK makes selling physical products through mobile apps easy. With just a few lines of code, you can add native buy buttons or embed a responsive online store into your app. Your app’s users can then securely checkout using either Apple Pay or their credit card. This can be a great way to monetize an app. For example, GoldieBlox is using an early version of the Shopify Mobile Buy SDK to sell their toys in their GoldieBlox and the Movie Machine game. The Mobile Buy SDK connects your app directly with Shopify, so you don’t have to spend time integrating payment…
  • 22 Awesome T-Shirt Templates and Mockups for Your Clothing Line

    Tucker Schreiber
    14 May 2015 | 4:48 am
    You have an amazing online store setup for your clothing line but one thing is missing—awesome product shots. Maybe you're having trouble with the photography, or maybe you're using a print-on-demand service to run your store so you don't actually have any of the shirts on-hand.  That’s why we wrote this post.  We’ve compiled a list of the best t-shirt templates and mockups that you can use for your clothing line, so that you don't have to worry about the nuances of finding models and perfecting your studio lighting. All that you have to do is find a t-shirt mockup that you like and…
  • Designing The New Customer Experience: What Happens After Checkout?

    Tommy Walker
    13 May 2015 | 7:04 am
    Congratulations! You got someone to buy from you… Now what? You can either: a) Have a run of the mill purchase experience just like everyone else… or b) Blow their freaking mind with how you pay attention to all the little details and make buying a fun, on brand experience. Which do you think will impact the likelihood of earning a repeat purchase? In the world of software development, paying attention to all the little details that happen immediately after a person buys is what’s known as the first-run customer experience.  How quickly can you get them acquainted with the software so…
  • Add Ecommerce to Any Website with the New Shopify Buy Button

    Daniel Patricio
    12 May 2015 | 10:00 am
    The Shopify Buy Button is the easiest way to add ecommerce to any website. You can use it to sell your products on WordPress, Tumblr, Squarespace, on your own self-hosted website, or anywhere else. Adding a buy button to your website is as simple as embedding a YouTube video, and you get all the power and reliability of the Shopify platform. Here’s an example. Say you’ve built a following on your WordPress blog, and you want to sell t-shirts to your audience. Log into Shopify, add the product, and then generate your buy button. Copy and paste the embed code provided into your blog’s…
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  • How Digital Influences In-Store Sales [Infographic]

    Linda Bustos
    21 May 2015 | 1:02 am
    This week’s infographic hails from Deloitte Digital. A recent Deloitte study found that retailers are “dramatically underestimating the influence of digital and are caught in a divide where they are making digital investments that primarily support their ecommerce business rather than their brick-and-mortar business.”Digital is becoming increasingly important in the omnichannel equation. Rather than view ecommerce and physical retail separately, retailers must understand how digital experience influences multiple “channels” in 2015.Click to enlarge infographicTweetables$2.2T…
  • 5 Native Smartphone Features That Boost Mobile Experience

    Linda Bustos
    20 May 2015 | 4:24 pm
    Mobile commerce is not desktop 2.0, and your mobile website or app is not merely a shrunken-down version of your e-store. Mobile is its own animal, with its own use context and utility.Mobile devices have 5 native features that ecommerce marketers and developers can embrace to augment the smartphone or tablet experience: voice, accelerometer, camera, GPS and device pairing. How are (and could) retailers leveraging them to boost mobile experience?VoiceAny mobile commerce site can be searched by voice simply by leveraging the microphone built into the mobile OS, which translates it to text for…
  • The Convergence of Content, Context, Channels and Commerce

    Linda Bustos
    19 May 2015 | 1:19 pm
    We’re excited to announce our latest ebook The New Customer Journey: A Convergence of Content, Context, Channels and Commerce is now available for free download. The first in a series, Book 1 covers:What is experience-driven commerce and why are your customers clamoring for it?How are fundamental trends powering experience-driven commerce changing the game?5 ways experience-driven commerce will significantly impact your companyHow to know if experience-driven commerce is right for your business
  • What Google’s Entrance to M-Commerce Means for Merchants

    Linda Bustos
    17 May 2015 | 8:10 pm
    According to a report by The Wall Street Journal, Google’s gearing up to enter the mobile commerce game. The search giant will begin showing buy buttons in mobile search pages which will redirect clickers to Google’s own product page where the purchase can be configured and even completed using stored payment information.Google’s reportedly working with a small number of pilot retailers including Macy’s and buttons will appear with a small percentage of commercial search traffic. Though the product may be fulfilled by retailers, Google will own the landing page and…
  • How Millennials Shop [Infographic]

    Linda Bustos
    15 May 2015 | 12:37 pm
    This week’s infographic hails from Adweek: Everything You Need to Know About Millennial Consumers.TweetablesMillennials make up 27% of the US population Tweet this30% of millennials use 4 or more devices per day Tweet thisMillennials check their smartphones 43 x/day on average Tweet this18% of millennials live at home and are financially dependent on their parents Tweet this68% of millennials are “completely unfazed by celebrity endorsements” Tweet this89% of millennials trust friend/family recommendations more than brand claims Tweet this59% of millennials make product…
 
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    Sellbrite » Ecommerce Blog

  • 5 Ecommerce Tools You Can’t Live Without

    William Harris
    20 May 2015 | 9:32 am
    It seems like there are more ecommerce tools than there are ecommerce merchants. The market is saturated with tools that can do almost everything for you – but how do you pick the ones that are going to make the biggest impact on your sales? Here’s a list of 5 of the absolute best ecommerce tools on the market. Tools like these are the reason we’ve seen exponential growth at our ecommerce store, Dollar Hobbyz. Facebook ads (advertising) AdWords has traditionally been the #1 PPC driver of website traffic – and it still is a great place to start. Some of you might also be using…
  • How I Spend Time Effectively In Ecommerce

    Nick Whitmore
    18 May 2015 | 10:53 am
    In the world of ecommerce, it’s imperative to spend time effectively so you can keep the trains of your business running. The 24 hours we have each day just never seem to be enough. If you don’t spend your time doing tasks that really matter, it’s not difficult to see how your ecommerce business may fail. In this blog post, I’ve picked apart my schedule and the schedules of my employees, to give you a breakdown of how we spend our time. My business may be vastly different from yours, but what I’m about to reveal might give you some insight into how to spend time effectively with…
  • What Makes A Good Subscription Box Business?

    Nick Whitmore
    12 May 2015 | 6:15 am
    Since writing about my subscription box business on the Sellbrite blog, I’ve had a few emails from people asking me if their ideas are good. While I’m flattered that people care so much about my opinion to hunt down my contact information and get in touch, I feel slightly unqualified to start offering out advice like that. My expertise lays very much in the UK beauty industry; take me outside of my comfort zone, and I’m fairly unknowledgeable. That being said, the emails I received got me thinking. I realized that every successful subscription box business out there shares the following…
  • Don’t Neglect Your Abandoned Cart Emails

    William Harris
    6 May 2015 | 10:11 am
    I talk to a lot of eCommerce stores that are looking for ways to grow 10% or so within a month. Most of the time, I would say that they are crazy and likely will run into issues – but sometimes there are things you can do that actually do increase growth that much, or more. Abandoned cart emails are one of them. If you aren’t using this crucial piece of the eCommerce conversion goodness – then you need to start. “Using abandoned cart emails can recover 29% of lost sales or more!” Let’s put this into really easy to understand terms. Pretend that you make $10,000/month on…
  • Sellbrite’s New Logo and Identity

    Brian Nolan
    3 May 2015 | 6:29 pm
    In 2012, Mike and I started Sellbrite (originally called Seller AppVantage) to solve the pain points of multichannel selling that we were experiencing ourselves. Our goal was to help other online retailers grow by making it easy to expand and sell on other marketplaces. We built Sellbrite to be the hub among all the channels and make it easy to pass data from one to another. That was represented through our original logo: 8 multi-colored spokes pointing to a central hub. Since then, our company has continued to grow and evolve. We quickly realized that simply connecting channels was not…
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    Practical Ecommerce » Articles

  • To Grow Conversions, Cater to Target Audience

    Pamela Hazelton
    21 May 2015 | 9:07 am
    Can you define your target audience? I’m not talking about who you want to buy your product — i.e., everyone — but rather who is likely to give ...
  • Drop Shipping: How to Manage Invoices

    Jeremy Hanks
    21 May 2015 | 7:58 am
    Drop shipping requires three major data integrations between the retailer and the supplier: product catalog, inventory, and orders. The final step in the drop shipping ...
  • Google Buy Button to Impact Ecommerce?

    Armando Roggio
    20 May 2015 | 8:18 am
    If reports that Google will add a buy button to some mobile search results are true, the new service could impact ecommerce, particularly for small ...
  • 5 Ways to Improve Abandoned Cart Emails

    Carolyn Nye
    20 May 2015 | 7:43 am
    Abandoned cart emails are typically among the most effective marketing programs for ecommerce merchants. If you currently do not have an automated cart-abandonment email series, strongly consider launching one. With ...
  • SEO: How to Optimize Knowledge Graph for Your Brand

    Jill Kocher
    19 May 2015 | 6:53 am
    The Knowledge Graph is like a free billboard on Google’s search results. Maximizing the real estate your Knowledge Graph occupies will further dominate search results ...
 
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    eMarketer Articles and Newsroom Posts

  • Article: Reaching Segmented Audiences Through Facebook and Twitter

    21 May 2015 | 9:01 pm
    Marketers' confidence in mobile audience targeting is fairly low, but that is beginning to change, according to Jeremy Lockhorn, vice president of emerging media and mobile lead for North America at digital agency Razorfish. Lockhorn recently spoke with eMarketer about reaching specific audience segments and how Facebook and Twitter are helping achieve that.
  • Article: UK Millennials Go Digital for Insurance Purchases

    21 May 2015 | 9:01 pm
    UK millennials are most concerned about price when in the market for insurance, recent research finds. And when it comes time to make a purchase decision, they're increasingly relying on digital sources such as comparison websites and search, passing on traditional word-of-mouth and recommendations.
  • Article: In APAC, South Korea Gets Bragging Rights for Mobile Social Penetration

    21 May 2015 | 9:01 pm
    South Korea boasts the highest penetration of mobile phone social networkers as a percentage of the total population of any country in Asia-Pacific, eMarketer estimates. Just shy of half the country's population will use their mobile phones to access social networks on a monthly basis this year, putting South Korea 5 points ahead of second-place Australia by this metric.
  • Article: Growth in Mobile's Share of Ad Interactions Slows

    21 May 2015 | 9:01 pm
    The share of ad interactions occurring on mobile devices may be leveling out, according to recent research, which put the proportion at around three in five. Looking at the overall digital ad interaction picture, not just mobile, the media and entertainment industry garners the most engagement, with nearly one in four interactions.
  • Article: Telecom and Computing Products, Consumer Electronics Industries Strengthen Relationship

    21 May 2015 | 9:01 pm
    Digital ad spending by the US telecom industry will reach $6.49 billion this year. Computing products and consumer electronics industry digital ad spend levels are significantly lower, at $4.44 billion in 2015. While telecoms and computing products/consumer electronics remain two distinct portions of the economy, they have always been symbiotic and are becoming even more so, given that telecoms provide the infrastructure and services that such devices need to communicate.
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    ecommerce-journal.com » ecommerce-journal.com

  • Ликбез по Форекс. Риски

    admin
    21 May 2015 | 4:37 pm
    Торговля на Форекс может сделать вас как миллионером, так и банкротом. Этот рынок чрезвычайно прибылен для инвесторов, но крайне необходимо отдавать себе отчет о рисках. Преуспевающие инвесторы – любители риска, и они знают, что все инвестиции предполагают некоторый уровень риска. В мире инвестиций риск неотделим от…
  • 10 советов по продаже инфопродуктов в Интернете от Джоэла Комма

    admin
    20 May 2015 | 6:35 pm
    Джоэл Комм является автором бестселлера «Дзынь: Как начать онлайн-бизнес, который работает и работает». Он также предприниматель, оратор, Social Media-евангелист и новатор мобильного маркетинга, ведущий специалист по новой тактике медиамаркетинга. Специализация Джоэла – это использование социальных сетей, таких как Facebook и Twitter,…
  • Ликбез по Форекс. История

    admin
    20 May 2015 | 3:06 am
    Если вы ищете способ заработать бешеные деньги в Интернете, вы наверняка уже слышали что-то о Форекс. Нет рекламных объявлений кричащих о легких деньгах, большой прибыли и низких рисках громче, чем реклама Форекс. Неудивительно, почему Форекс так невероятно популярен и среди опытных инвесторов, и среди новичков. И несмотря на…
  • Интернет и электронная коммерция в Ирландии

    admin
    19 May 2015 | 11:49 pm
    Ирландия – третий по величине остров в Европе и двадцатый по величине остров в мире – находится на северо-западе континентальной Европы в окружении сотен островов и островков. От территории Великобритании государство отделяет Ирландское море. Страна с населением чуть более 6 млн. человек имеет заметное присутствие на…
  • Интернет-магазин газонокосилок и садовой техники «Садовой»

    admin
    19 May 2015 | 3:01 pm
    Современные газонокосилки уже давно перестали быть узкопрофильными машинами для кошения травы, сейчас они являют собой многофункциональную садовую технику по уходу за газоном. Огромное количество представленных на Sadovoy.com.ua моделей (бензиновые, электрические, аккумуляторные, роторные и шпиндельные, на воздушной подушке и…
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    Practical Ecommerce » Columns

  • Secret sauce for an ecommerce supply chain

    David Sasson
    18 May 2015 | 1:34 pm
    I recently spoke at a conference regarding supply chain collaboration. As I was preparing my presentation, it occurred to me that ecommerce companies can greatly ...
  • Selling in Europe? Beware strict consumer protection laws

    Richard Stubbings
    16 May 2015 | 7:19 am
    The world is getting smaller, and ecommerce selling is open to competition worldwide. As such, I am beginning to see more U.S. sellers in the ...
  • First 3 weeks of my new business

    Elizabeth Hollingsworth
    15 May 2015 | 6:07 pm
    After eight months of planning, I launched MyWeddingDecor.com.au on April 23. I founded the business to appeal to Australian couples that seek personalized, unique, and ...
  • WooCommerce and SEO

    Richard Stubbings
    28 Apr 2015 | 12:28 pm
    Every ecommerce site presumably needs to be found by potential customers. Here in the U.K., and indeed in Europe, Google remains the single search engine ...
  • Mobile friendly, but just barely

    Erica Tevis
    22 Apr 2015 | 10:26 am
    Google’s long awaited “mobile friendly” algorithm change occurred yesterday, April 21. Sites that weren’t mobile friendly (as determined by Google) presumably experienced a reduction in ...
 
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    BIA/Kelsey - Local Media Watch

  • Conference Video: Facebook Cements its Place in Local

    Mike Boland
    21 May 2015 | 12:40 pm
    Gone are the days of Page “likes” as a focal point for Facebook. It’s all about building a marketing and commerce platform. This according to Facebook SMB director Jon Czaja whom we invited to BIA/Kelsey NATIONAL to characterize Facebook’s stance on local (video below). All eyes are on Facebook when it comes to localized marketing. This was pronounced in the company’s recent revelation that 40 million SMBs now have active Pages (2 million advertise). And BIA/Kelsey’s own survey data indicate that social is the most prevalent marketing channel. The…
  • Dispatch from the ad:tech Trenches: Defining ‘Omnichannel’

    Steve Marshall
    20 May 2015 | 7:35 pm
    Omnichannel advertising is NOT the same thing as a bunch of point solutions across different media. Yet, it’s often mistaken as such. True omnichannel advertising consists of highly coordinated campaigns across multiple media and platforms, and is designed to deliver a consistent message and experience. This was one of the first points in today’s workshop on Omnichannel advertising at ad:tech San Francisco, led by Sean Shoffstall, VP Innovation & Strategy, Teradata Interactive. True omnichannel advertising, therefore, requires the advertiser to have an empirical understanding…
  • Dispatch from the ad:tech Trenches: Defining ‘Programmatic’

    Steve Marshall
    20 May 2015 | 1:28 pm
        What is “programmatic” advertising? It depends on whom you ask. In an interview with BIA/Kelsey Managing Director Rick Ducey, John McIntyre, Founder & CEO, Sightly said: “Programmatic buying, in its most simple form, is the automated real-time bidding and purchasing of digital advertising inventory.” During a programmatic advertising session here at ad:tech San Francisco, panelists gave their own definitions: “Programmatic is an evolution of media automation” “Programmatic means relevance: the right message in front of the right…
  • Local On-Demand Economy: What’s Next?

    Mike Boland
    19 May 2015 | 3:31 pm
    This post is the latest in a weekly series of excerpts from BIA/Kelsey’s recent report on the Local On-Demand Economy (LODE). The series will lead up to BIA/Kelsey NOW, a conference on LODE that will take place June 12 in San Francisco. What’s next for the Local On-Demand Economy (LODE)? Though it’s been the recipient of lots of investment and media attention (including our own coverage), much of that has focused on where it is now, and where it’s been. But what about where it’s going? As LODE engenders an ecosystem of supporting functions, there will be entry…
  • Conference Video: SOCi’s Six Steps to Social-Local Marketing

    Mike Boland
    19 May 2015 | 1:38 pm
    Content and intelligence drive results in social media marketing according to SOCi founder and CEO Afif Khoury. He presented findings during a segment on social media at BIA/Kelsey NATIONAL (video below). This takes form in an actionable six-step process. Social media continues to come in proximity with localized marketing, shown most recently by Facebook’s announcement that 40 million SMBs now have active Pages. And BIA/Kelsey’s own survey data indicate that social is the most prevalent marketing channel. But the opportunity is greater among national advertisers that are…
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    Blue Acorn

  • The 19th Annual Webby Awards

    Bethany Kelley
    19 May 2015 | 2:12 pm
    Last night, the 19th Annual Webby Awards celebrated and honored the best of the internet. It was a star-studded evening as internet sensations, like Ellie Kemper and Tinder, accepted awards and delivered five-word speeches. There was even an appearance by rock legend Dave Grohl who presented the Special Achievement Award to the team behind the ALS Ice Bucket Challenge. At this point, I’m sure you’re asking yourself, “What does this have to do with Blue Acorn?” While I didn’t have the pleasure of attending the Webby Awards and mingling with the creators of Wired, I can sum up the…
  • Blue Acorn Launches Ecommerce Site for First Lowcountry Client

    Bethany Kelley
    14 May 2015 | 6:33 am
    A trip to Charleston isn’t complete without a walk down King Street. The city boasts some of the finest shopping in the Southeast. The past two years have seen fashion behemoths, like Forever 21, stake their claim in Charleston. In the fall, West Elm, a wholly owned subsidiary of Williams-Sonoma, will open its 79th store in the city. But distant investors aren’t the only ones hoping to find success in Charleston. A decade before Charleston was ranked as the best city in America by Condé Nast Traveler, Candelabra was founded in the Holy City. The company began with lighting, and now sells…
  • 2015 Magento Imagine Commerce

    Justin Poole
    7 May 2015 | 12:44 pm
    As Blue Acorn’s strategic partner manager, I have the pleasure of managing both our partnerships and our events, and I’m happy to say that this was arguably the best Imagine conference we’ve ever attended. It wasn’t just because we won the eCommerce Partner of the Year award, though that did help. The quality level of partners and providers continues to rise, the recognition of partners and retailers was much improved over last year, and the timing for all of this couldn’t have been better! Timing and the State of eBay/Magento Back in January, when eBay announced it may soon sell…
  • A New Partnership Begins

    Kevin Eichelberger
    7 Apr 2015 | 11:40 am
    It is with great excitement that I share with you the news of a new partnership for Blue Acorn. As we celebrate our seven-year anniversary this month, we also embark on a new chapter for our company. For the past seven years, Magento has been the only eCommerce platform we’ve worked with, and has put a lot of wind in our sails, allowing us to deliver compelling solutions to our clients. Today, we are formally announcing our partnership with Demandware, a SaaS-based commerce cloud solution that is trusted by many of today’s leading brands. In mid-2014 we began a process of…
  • Blue Acorn Launches Responsive Site for Crosman

    Bethany Kelley
    10 Feb 2015 | 6:28 am
    This week, Blue Acorn, a premium eCommerce design, development and optimization agency, announced the launch of a responsive eCommerce site for Crosman, a leading manufacturer and retailer of airgun and airsoft products and accessories. Blue Acorn built the new eCommerce site on the latest version of Magento Enterprise Edition. Determined to upgrade from their outdated, custom solution, Crosman chose Magento because the scalable eCommerce platform will support their continued growth for years to come. Blue Acorn’s success with new Magento EE implementations and custom module integrations…
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    Retail, in the eyes of the everyday customer

  • Strange Shape Popup

    betterretail
    18 May 2015 | 2:21 am
    4allpromos.com wants first time visitors to signup to their mailing list, and in return receive free shipping.To communicate this they show a truck shaped popup with background shadow effect— I guess if you’re going to show a popup might as well make it interesting looking.
  • The Most Effective Reviews

    betterretail
    11 May 2015 | 2:35 am
    For most online retailers, once product reviews have been enabled their job is done.The thinking goes that if, after turning on reviews shoppers don’t post reviews it’s clearly their fault— they obviously didn’t have anything to say.But superstar retailers like LifeSource Water don’t think this way.LifeSource sells water filtration systems, and on their site they’ve managed to collect 1,376 custom reviews.Not lame reviews like “This works!” but real reviews that tell a story— My wife Nancy and I share the common goal of building a non-toxic, sustainable living…
  • Addressing Shipping Times Upfront

    betterretail
    4 May 2015 | 2:21 am
    Intheswim.com does something different. They use IP geotargeting to figure out location of visitors and show shipping times on top of page (even before the shopper gets to product page or starts checkout flow). In my case shipping time was 1 day—
  • Beautiful Design Can Hurt Conversions

    betterretail
    27 Apr 2015 | 2:28 am
    Here is a screenshot of the top half of mytarp.com— Spend 30 seconds looking at it and tell me which page element grabbed your attention the strongest. [Don’t scroll down till you’ve made your selection] For me it was the ugly neon green “Custom Made Tarps” message. Assuming mytarp.com makes highest margin on their custom products (which they most likely do) getting homepage visitors to click “Custom Made Tarps” is a super serious business goal. And I’m pretty sure that ugly neon sign is getting the highest number of homepage clicks. Had mytarp.com CEO hired a world class…
  • Discount Code Location

    betterretail
    20 Apr 2015 | 2:29 am
    These days many sites have promos where they offer shoppers a discount if they ‘comment on’ or ‘like’ their brand on Facebook.Most display these promos on landing pages or product pages.While those location are OK the best idea is to do what saatvamattress.com does, they show their message on cart page, where it has the highest chance to getting the shopper’s attention and generating action—
 
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    eBusiness Strategy

  • From Shanghai To São Paulo: A Comparative Look At eCommerce In China And Brazil

    Zia Daniell Wigder
    12 May 2015 | 3:44 am
    Over the past few weeks, I spent several days in both China and Brazil speaking with eCommerce executives about the opportunities and challenges in their respective markets. Despite the vastly different market sizes - China's retail eCommerce market reached $440B in 2014 while Brazil's came in at $18B - these two countries are similar in that they both dwarf other markets in their regions in terms of online sales. There are many different ways to look at eCommerce in China vs. Brazil; below are just a few areas in which these markets differ and where they show similarities: Mobile evolution…
  • Fitbit IPO: The Road Ahead

    Julie Ask
    11 May 2015 | 7:18 am
    Fitbit made its S1 filing coming off a quarter of astounding growth: $336.8M in revenue - up from $108.8M in Q1 2014. The enterprise generated $48M in net income. Last week we learned it hopes to raise $100M through an IPO. Why would Fitbit IPO now? There are any number of traditional reasons - raise capital, return money to investors, etc. But what is interesting to debate, however, is the timing of Fitbit's IPO. Fitbit may have chosen to IPO now so it can: Draft off Apple's wave. Fitness bands and smart watches have been on the market for years, but sales have been limited - especially for…
  • Associate Enablement Is The Unsung Hero Of mPOS

    Adam Silverman
    10 May 2015 | 5:56 pm
    As far as digital store initiatives go, iron-clad success stories are notoriously hard to come by. Mobile point-of-service (mPOS) is one of the few digital store technologies that has garnered the attention and investment dollars of retail executives--but the return on investment has been nonetheless elusive. Despite large-scale deployments by a number of leading players (including Nordstrom, Urban Outfitters, and Bloomingdales, among others), key questions such as "will this drive incremental revenue?" and "which use cases deliver the most customer and retailer value?" remain. Our newly…
  • Small Business Insurers: Are Your Digital Sites Open For Business?

    Ellen Carney
    7 May 2015 | 1:22 pm
    Small business is booming in the US. The US Small Business Administration declared this week as "National Small Business Week" to promote the role that small business plays in the US economy. Why should insurance companies pay close attention to the needs of small business? For starters, small businesses mean:Read moreCategories:Insurance Liberty Mutual Progressive Selective The Hartford Travelers Website digital insurance mobile online redesign small business
  • Six Takeaways From Global eCommerce Events In New York

    Zia Daniell Wigder
    28 Apr 2015 | 3:40 am
    Last week there were a couple of great events related to global eCommerce here in New York -- Borderfree had its annual Global eCommerce Forum and Adyen held a local merchant event. A few themes emerged: Omnichannel is now a must-have. At both events, omnichannel retail was front and center. Adyen underscored the opportunities inherent in integrating online and offline payments. At the Borderfree event, Stephen Sadove, the former chairman and CEO of Saks, kicked off the event with 10 disruptive trends. He declared that #1 and #10 were most important: #1 was the shift to omnichannel. Sadove…
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    The Bigcommerce Blog

  • Bigcommerce Teams Up with Paypal to Offer Seamless Checkout Experience on Any Device

    Tracey Wallace
    21 May 2015 | 11:00 am
    According to a Baymard Institute study, 69% of all online shopping carts are abandoned, with one in five resulting from a lack of confidence in the merchant’s ability to handle credit card and other sensitive information. That metric reflects a growing online shopping trend that must be addressed in order for online businesses to truly scale and succeed: the need to maintain consumer trust. Today, Bigcommerce is proud to announce that we have teamed up with Paypal, one of the most consumer-trusted payment processors in the world. Online stores can now easily improve the checkout experience…
  • Data-Backed Proof for Why Product Video Drives High Ecommerce Conversions

    Brad Jefferson
    20 May 2015 | 8:42 am
    Are you using video on your ecommerce site? If not, you may be missing out. Research shows that customers make significantly more purchases from sites when product pages feature video. Liveclicker’s Video Commerce Report breaks it down,finding that sites featuring video on the majority of their product pages saw an increased AOV to the tune of 68%. Additionally, 88% of survey respondents saw increased conversions after adding video to product pages. But, what is it that makes video so effective for ecommerce? Well, in general, the online media industry is moving more and more toward video,…
  • How To Increase Conversions with Mobile Search

    Sanjay Arora
    19 May 2015 | 12:00 pm
    As smartphones have become an integral part of our daily lives, their impact on commerce – both digital and physical – has been substantial. Today’s shoppers not only save time by using their mobile devices to browse and shop online, but they also use their phones to compare prices and product reviews while in physical stores. This shift in consumer behavior has created both challenges and opportunities. Savvy retailers are jumping at the chance to increase their revenues and conversions through mobile-optimized shopping experiences. Mobile site search can be a key driver of…
  • Bigcommerce + HubSpot: Easy and Streamlined Customer Experience for Online Merchants

    Tracey Wallace
    19 May 2015 | 4:00 am
    Personalization is key to online business growth. Sure, the internet is a crowded place, but customers are looking to be spoken to as individuals –– from the very first time they land on your site. From sending a welcome email series that introduces your brand to the new visitor (personalized with their name), to making customized recommendations to customers based on their previous buying habits –– personalizing individual customer experiences for your brand can be difficult. But in today’s customer-centric world, what the customer thinks about your brand is of utmost importance,…
  • Your Guide to Achieving PCI Compliance for Self-Hosted Ecommerce Solutions

    Jon Marsella
    18 May 2015 | 11:48 am
    The topic of PCI compliance is immensely important to any online retailer that transmits or stores cardholder data (i.e. credit card or debit card information) in their own, physical on-site servers or remote data farms. Cardholder data that is processed through an online store and retail point-of-sale system combine to form a single transaction volume used to determine an organization’s merchant compliance level. If PCI compliance is an entirely foreign concept to you, a good primer on the subject can be found here. Keep in mind that if you are using a SaaS or cloud-based ecommerce…
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    3dcart's Ecommerce Blog

  • 3dcart Mompreneurs Part 3

    Lindsay M
    19 May 2015 | 6:21 am
    For the month of May, we are celebrating hard working moms who use 3dcart to further their entrepreneurial journey. From startups to established businesses, these companies have one thing in common – they were started by multi-tasking, eCommerce-loving, passionate mothers. 1. customicing.com.au “We are 2 mums with 5 children between us, that began our business while … Continue reading 3dcart Mompreneurs Part 3
  • May’s Featured Partner: Refund Retriever

    Lindsay M
    14 May 2015 | 12:41 pm
      3dcart currently partners with over 200 ecommerce companies, and constantly adding new ones. These partnerships allow online merchants to expand the 3dcart functionality to specific business needs. Each month 3dcart highlights a featured partner. For the month of May, the Featured Partner is Refund Retriever. Our team interviewed Brian C. Gibbs, Refund Retriever’s President … Continue reading May’s Featured Partner: Refund Retriever
  • 3dcart Mompreneurs Part 2

    Lindsay M
    10 May 2015 | 7:07 am
    For the month of May, we are celebrating hard working moms who use 3dcart to further their entrepreneurial journey. From startups to established businesses, these companies have one thing in common – they were started by multi-tasking, eCommerce-loving, passionate mothers. 1) blossomingmama.com “Blossoming Mama is a family owned and operated natural parenting store with a wide … Continue reading 3dcart Mompreneurs Part 2
  • 3dcart Mompreneurs

    Lindsay M
    7 May 2015 | 8:22 am
    For the month of May, we are celebrating hard working moms who use 3dcart to further their entrepreneurial journey. From startups to established businesses, these companies have one thing in common – they were started by multi-tasking, eCommerce-loving, passionate mothers. 1) kraftoutlet.com “I am a stay at home mom/folk artist/online retailer. I started my online … Continue reading 3dcart Mompreneurs
  • 3dcart version 6.6 update

    Jimmy Rodriguez
    24 Apr 2015 | 3:03 pm
    This week, we went live with 3dcart version 6.6. The rollout is part of our continued strategy to bring our customers rapid innovation through agile software development. Here are the new items we think you’ll find most important. Beta of Single Page Checkout v2. Our new simplified Single Page Checkout is now in Beta and available … Continue reading 3dcart version 6.6 update
 
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    The Official LexiConn Blog

  • Domain Transfers – The Elusive AuthInfo Code

    Rich A.
    6 May 2015 | 6:45 am
    Tweet It is the necessary evil of domain name ownership.  The official name is AuthInfo Code, but registrars use a variety of names: Auth Code Authorization Code EPP Authentication Code EPP Authorization Code EPP Code Transfer Key What Is It? No matter what name is used, its goal is the same – to protect you from an unauthorized transfer of your domain name.   The auth code is unique to each domain and is assigned by the domain registrar.  Before the AuthInfo code was put in place domain transfers were much easier, which lead to domain hijacking or people accidentally transferring…
  • Google Mobile Deadline – The Sky is Not Falling

    Robert Mangiafico
    22 Apr 2015 | 10:29 am
    Tweet April 21, 2015 is the day Google launched their new “Mobile Friendly” ranking algorithm. We wrote about it in a previous blog post. Google had many blog posts about it, even sending people emails through Webmaster Tools, and mentioning it in phone calls during AdWords support. Since Google has been harping on this topic so much, it has created quite the buzz for many website owners. Unfortunately, in the “buzz” is also confusion, uncertainty, and doubt about what this all entails. A few highlights about what it means for websites… This only affects searches…
  • ShopSite Tip – Creating a “Special Order” Product

    Rich A.
    2 Apr 2015 | 10:05 am
    Tweet Do you ever need to charge an extra fee to your customer’s credit card, or someone needs to place a custom order for something that isn’t available on your site?  It’s easy to process that payment online through your store using ShopSite’s Variable Price feature.  In this post we’ll show an example of how that feature can be used to create a product for Special Orders. The Variable Fields The first step is to add a new product and enable the Variable Price field.  In our sample we’ve also enabled Variable Name so we can have the customer enter a…
  • ShopSite Version 12 SP1 – A Must Have Upgrade

    Robert Mangiafico
    24 Mar 2015 | 7:03 am
    Tweet ShopSite recently released Version 12 Service Pack 1 (SP1) of its award-winning ecommerce software. The new version has a number of new features, many bug fixes, and improvements that make this a “must upgrade” version for any ShopSite store owner. A list of all the new features may be found on the ShopSite website. A good overview of the new template tags needed for custom templates is found in the ShopSite Cookbook. A few key new features are: Abandoned cart follow-up emails and statistics Dimensional shipping for UPS and FedEx (a big one for accurate shipping rates)…
  • Google Wants Your Ecommerce Site to be Responsive

    Robert Mangiafico
    9 Mar 2015 | 6:25 am
    Tweet If you missed the news, Google published a blog post recently stating: Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices. In a nutshell, how well your pages render on mobile devices like cell phones will become a significant ranking factor for anyone searching using a mobile device. This is a big change…
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    eCommerceCircle

  • The Importance of Customer Reviews & How to Get Them

    Lindsay Romanelli
    15 May 2015 | 10:12 am
      Did you know that companies with the highest customer loyalty typically grow revenues at more than twice the rate of their competitors? Via Salesforce
  • Google Partners Connect Recap- May 13

    Lindsay Romanelli
    13 May 2015 | 3:26 pm
    We would like to thank all of our guests who attended the Google Partners Connect livestream and made the event a huge success! Here is a brief recap of the topics that were discussed during the livestream video. The full video is attached at the bottom of this post. Micro-Moments The first speaker was Matt Lawson, Director of Search Ads Marketing, who discussed the “micro-moments” that guide a customer’s decision journey, and how businesses can use online marketing to reach potential customers during the moments that matter most. Matt discussed different types of micro-moments and how…
  • How Outsourcing Your Contact Center Can Help Your E-Commerce Business

    Darcy Tudor
    11 May 2015 | 8:21 am
        The benefits of outsourcing your call center — we should really call them “contact centers,” since today’s customer communication takes the form of phone calls, email, chat and social media engagement — are not always intuitively obvious, but they are very real. Accordingly, here is a strategic overview of how outsourcing the contact center improves an e-commerce company’s performance: Provide 24/7/365 Customer Service By its very nature, an e-commerce website is open for business 24/7/365. However, staffing a three-shift contact center represents an enormous…
  • Increase Online Business Sales: Emerging Technologies That Can Help

    Ron Mouw
    15 Apr 2015 | 9:50 am
    The e-commerce world is standing at a crossroads now: there is no shortage of emerging technologies that promise to drive sales numbers into the stratosphere. However, as greater convenience and faster delivery times make online shopping more appealing to consumers across the world, online retailers still have to do something special to stand out from the competition. In order to really capitalize on the possibilities represented by new e-commerce technology and put that technology to work driving better results, businesses need to be able to understand those technologies thoroughly and adopt…
  • 4 Best Practices to Improve the Overall Functionality of Your eCommerce Site

    Sanjay Arora
    31 Mar 2015 | 1:40 pm
    As an eCommerce retailer, you have a lot to consider when trying to optimize and enhance your online store. Not only do you need to think about your own site, but you also need to take into consideration your competitors and current industry standards. Below, Nextopia is happy to share four best practices that will help improve the overall functionality of your eCommerce site, helping increase customer loyalty and leading to better retail results. 1. Make Website Navigation Flawless Navigation is a key component of a successful eCommerce site. The navigation bar, which typically resides at…
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    Practical Ecommerce » Columns

  • Secret sauce for an ecommerce supply chain

    David Sasson
    18 May 2015 | 1:34 pm
    I recently spoke at a conference regarding supply chain collaboration. As I was preparing my presentation, it occurred to me that ecommerce companies can greatly ...
  • Selling in Europe? Beware strict consumer protection laws

    Richard Stubbings
    16 May 2015 | 7:19 am
    The world is getting smaller, and ecommerce selling is open to competition worldwide. As such, I am beginning to see more U.S. sellers in the ...
  • First 3 weeks of my new business

    Elizabeth Hollingsworth
    15 May 2015 | 6:07 pm
    After eight months of planning, I launched MyWeddingDecor.com.au on April 23. I founded the business to appeal to Australian couples that seek personalized, unique, and ...
  • WooCommerce and SEO

    Richard Stubbings
    28 Apr 2015 | 12:28 pm
    Every ecommerce site presumably needs to be found by potential customers. Here in the U.K., and indeed in Europe, Google remains the single search engine ...
  • Mobile friendly, but just barely

    Erica Tevis
    22 Apr 2015 | 10:26 am
    Google’s long awaited “mobile friendly” algorithm change occurred yesterday, April 21. Sites that weren’t mobile friendly (as determined by Google) presumably experienced a reduction in ...
 
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    TrialPay Blog

  • Your users show Mom the love with seasonal offers! (Infographic)

    Amy
    29 Apr 2015 | 12:20 pm
    Your users love their moms. How do we know that? Mother’s day is the 3rd largest consumer holiday in the US, and since TrialPay began in 2006, it has consistently been the largest holiday for our seasonal offers. This year, consumers in the US are set to spend around $20 billion to celebrate their moms! TrialPay helps funnel some of that spend on flowers, clothes, jewelry, and other gifts, to developers during this peak spending season. By integrating our offers, we give users the ability to earn your virtual currency or product free, in exchange for completing their purchase through our…
  • TrialPay tips: Monetization on Android vs. iOS

    Holly Urban
    22 Apr 2015 | 10:43 am
    You’ve built a great app.  Whether it is on iOS, Android, or both, there are a number of effective ways to monetize on both.  As you are well aware, each platform offers unique advantages when it comes to development, and it is exactly the same for your monetization strategy. Not sure how to optimize your monetization efforts on iOS vs. Android?  Not to worry! That’s what we’re here for. We’ve combined industry research, along with our own insights, into one handy infographic. And our team at TrialPay has selected their favorite Evergreen tools for monetizing on iOS and Android. We…
  • TrialPay sponsors Apps World Germany 2015

    Holly Urban
    20 Apr 2015 | 9:20 am
    TrialPay is excited to announce its sponsorship of Apps World Germany in Berlin on April 22-23, 2015. As the largest mobile-app event in the industry, Apps World Germany will bring together over 150+ exhibitors, 200+ speakers, and thousands of attendees for two days of networking and high level discussion. You’ll hear from industry leaders such as Google, King, Groupon, and Spotify who will share their insights, challenges, and visions for the future of multi-platform apps. Be sure to catch TrialPay’s Director of Business Development, Wachtang Budagaschwili, who will explore tools, tips,…
  • TrialPay acquired by Visa

    Terry Angelos
    27 Feb 2015 | 9:08 am
    We are very excited to announce that Visa has signed a definitive agreement to acquire TrialPay. We will be joining forces with the world’s leading payment company, extending our vision from 2006 to make transactions more profitable for merchants and consumers alike. As the worlds of commerce and payments continue to merge, combining Visa’s incredible payments footprint with TrialPay’s commerce and offers platform is a tremendous opportunity for us to impact the world on an even greater scale. Today’s announcement builds on our productive partnership with Visa that included a license…
  • Come Party with TrialPay at the Free2Play Forum at GDC!

    Guest Author
    26 Feb 2015 | 4:36 pm
      Can you believe GDC is next week? You’ve got your pass, your conference agenda, and your business cards ready to go. But what about the after-party? Don’t worry, TrialPay has you covered.  We’re taking our after-party as seriously as the main event, so you better be there! We are so excited to be hosting this year’s Free2Play Mixer, the longest running GDC after-party, and it’s sure to sell out soon. This event draws gaming industry executives and developers to network over free drinks and appetizers at 111 Minna Gallery, just a few blocks from Moscone. Last year, over 1,900…
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    Amy Africa's Qlog

  • Mobile Email: Everything You Need To Know & Then Some….

    Amy
    6 May 2015 | 11:22 am
    I got a lot of emails about last week’s post, Five Low-Cost Things You Should Be Doing Today To Improve Your Email Program.  Most of the questions and comments were about mobile emails and if/how they are different. First things first… For many companies, the majority of mobile traffic is being generated because of email.  Thrust, trigger and ad hoc campaigns are being opened on handhelds.  When the customer clicks through the email, they get your site, whether it’s mobile-friendly or not. If you do not want your email traffic to hit your site on a mobile device, send out your emails…
  • Five Low–Cost Things You Should Be Doing Today: Email Edition

    Amy
    28 Apr 2015 | 8:21 am
    Check ALL Your From Addresses.  It amazes me how many companies still email from hideous email addresses.  Open Sky mails from Member Alert with subject lines like “look what we have found for you.”  (Hello Spam filter, let’s get cozy.)  Pomegranate mails from “contact us@” and Stonewall Kitchen mails from “content.”  I love Stonewall’s products but CONTENT?   What the hell has she done for me lately? Garnet Hill mails from “Customer Service” and Uno Allo Volta mails from “CustServ” as if they can’t be bothered.  Not to mention, I get dozens of emails each…
  • Secure Your Own Oxygen Masks Before You Help Others & More BS Concepts

    Amy
    21 Apr 2015 | 12:14 pm
    My right hand was turning a weird shade of eggplant-blue. My seatmate (let’s affectionately call her 3F)  was clawing so hard and so fast, it wouldn’t be too long before her pointy nails laser-sharpened talons reached my wrist bone. Like many others on the plane, she was praying out loud, hailing Mary, Maria and any other M she could think of. Me?  Not. So. Much. The odds of dying in a plane crash are in one in eleven million.  (About the same as me getting married. In other words: NOT GOING TO HAPPEN.) I had exactly zero concerns about dying in a plane.  3F amputating my body parts…
  • She’ll Have Tea. Hold the Water.

    Amy
    31 Mar 2015 | 8:48 am
    “I think I need to start drinking coffee.”  I told Barbara (formerly known as Cristina.) “Nah, just drink tea.”  She wrote back. It took every ounce of self-control I had to not remind her that the primary reason she is now a self-professed tea aficionado and pusher of all things herbal (which sounds deliciously illegal) is that she couldn’t say “no” to the yappy little Teavana chiquita in the mall and ended up with $600 worth of tea and a bunch of tea-cookery-things that, two years later, she still has no idea how to use.  (Barbara’s idea of “cooking” is sticking a bag…
  • Bad Grown-Ups Say Hallelujah

    Amy
    16 Mar 2015 | 9:00 am
    “I’m too hot. Hot damn. Girls hit your hallelujah. Cause I’m going to funkngiveittoya.” The ladies’ gasps were audible. While he danced and sang like nobody was watching (ahhh, the delicious irony), the other mothers stood fast and united behind their little ticket-peddling card tables.  With their dropped jaws and Restaylned lips, you could see the word bubbles forming over their heads as they looked at 3.0 (my youngest nephew) in abject horror: “YOUR GROWN-UP IS BAD.  She is a terrible, horrible, no good, VERY bad grown-up.” Apparently, none of them have heard the Bruno Mars…
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    Fortune3 Blog

  • Do You Have These Qualities of Successful Online Business Owners?

    Dan
    21 May 2015 | 8:01 am
    Anybody who can dress themselves can make money online. All you do is start up your PC, buy a website, and the money starts rolling in. No hard work necessary, right? Of course, you know that’s a lie. Although, if you believe the internet marketing gurus, you’d think it’s easy as pie. A decade ago, when no one was doing it, it was easier. But now, it’s hard, and it gets exponentially harder each minute because more people do it. Truthfully, anyone with these qualities, or willing to develop them, can make a comfortable living online. This is what you need to have: 1.
  • 5 Ways to Engage Your Customers…After They Check Out

    Dan
    19 May 2015 | 8:40 am
    Cha-ching! Okay…great. Your customer just made a purchase. Now what you do? Just let them move on to another website? No way…big mistake! You know they love you. So now’s a great time to engage them so they stick with you for the long-term. And it makes good business sense because it costs much less to get existing customers to buy again than it does to attract new ones. Some  ways to keep the good momentum going: 1. Give Them The Option to Create an Account On their first purchase, most customers prefer a guest account to creating a new one. But, you can give them the…
  • 5 Free & Low-Cost Ways to Get Traffic Now

    Dan
    14 May 2015 | 6:45 am
    Part of marketing involves showing how you do things differently and give better value than anyone else. And then another part of it is getting your message out through the appropriate channels. 2 different sciences. Each has its own challenges. Learn how to get free and low-cost traffic to your e-commerce site: 1. Guest Blogging at Popular Industry Blogs Let’s be honest: This one’s getting increasingly difficult. Everyone wants to guest blog these days because it’s such a great way to get a good amount of targeted traffic. But if you can land a spot at a popular blog,…
  • 4 Rapid E-mail List Building Techniques The Pros Use

    Dan
    12 May 2015 | 6:45 am
    Your e-mail newsletter? That’s like marketing gold. Your newsletter subscribers are your best customers. They want what you have and buy from you over and over again for years. But how do you get them in the first place? And who wants to build a list at a glacial rate that takes years? You want to grow your e-commerce business. You want to grow it sooner rather than later. So do this to make that happen:  1. Use Pop-Ups Yes, I did actually make this suggestion. But, you want to set a cookie with the user so they only see the popup once, and then never again. But, you don’t want…
  • How to Write a Marketing Plan That Lands Awesome Customers

    Dan
    7 May 2015 | 7:20 am
    Does your small business have a strategic marketing plan that consistently lands you high-value customers? If not, you’re hardly alone. Shopify recently did a survey and found 2/3 of respondents don’t! With effective marketing, you can be a small or new player in an established market and gobble up market share right away. But how do you do that? Well, this strategy for writing a marketing plan will help you: 1. It All Starts with Your USP Your unique selling proposition is how you do what you do in a unique way. It gives a fascinating reason for customers to buy from you and no…
 
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    Ecommerce & Retail Search News and Strategies

  • Magento Partner: Expert Insight Into Popular Solutions & Common Pitfalls

    Tara Johnson
    21 May 2015 | 10:00 am
    Q&A with Expert Magento Partner:   CEO of Web Solutions NYC Yitzchak Lieblich operates a unique boutique design and development agency with expert knowledge on one of the world’s most trusted ecommerce platforms – Magento. “What that means is we are experts with anything Magento related,” Lieblich said. “We... > Read More The post Magento Partner: Expert Insight Into Popular Solutions & Common Pitfalls appeared first on Ecommerce & Retail Search News and Strategies.
  • How to Set Up Facebook Business Manager – For Retailers

    Tara Johnson
    20 May 2015 | 3:30 am
    Benefits of Facebook Business Manager: Facebook Business Manager allows retailers to manage all their users, ad accounts, and Pages in one place. Facebook Business Manager also helps retailers control what information employees can access. Now that Facebook Dynamic Product Ads are live in Power... > Read More The post How to Set Up Facebook Business Manager – For Retailers appeared first on Ecommerce & Retail Search News and Strategies.
  • Buy or Sell on Alibaba, the World’s Largest E-commerce B2B Marketplace

    Mai P. Tran
    19 May 2015 | 3:30 am
    Why Businesses Should Buy or Sell on the Alibaba Marketplace: When headlines announced in September 2014 that Alibaba was the largest IPO in U.S. history, most Americans and many U.S. businesses had never heard of the company. With sales greater than Amazon... > Read More The post Buy or Sell on Alibaba, the World’s Largest E-commerce B2B Marketplace appeared first on Ecommerce & Retail Search News and Strategies.
  • Amazon Product Display Ads: Top 20 Seller Questions – Answered

    Tara Johnson
    18 May 2015 | 3:30 am
    Amazon Marketing Services FAQ: Product Display Ads In our recent post, discover how Amazon Product Display Ads can boost product visibility through advertising and reach millions of Amazon shoppers with ads linking to product detail pages. Amazon Product Display Ads allow advertisers to: Advertise... > Read More The post Amazon Product Display Ads: Top 20 Seller Questions – Answered appeared first on Ecommerce & Retail Search News and Strategies.
  • Mobile Site Emulator Testing Available in Google Chrome

    Tara Johnson
    15 May 2015 | 3:30 am
    Mobile Site Emulator As the mobile audience grows, responsive mobile-friendly web design becomes all the more important. Web content needs to look and feel great across a wide variety of devices. Mobile Site Emulator brings the insights of mobile testing to the browser tab. “Fortunately... > Read More The post Mobile Site Emulator Testing Available in Google Chrome appeared first on Ecommerce & Retail Search News and Strategies.
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    » Blogs

  • Shipwire at PeSA Conference 2015

    Jonathan Tran
    13 May 2015 | 9:56 am
    With more than 70+ break out sessions, 100+ industry leaders speaking, and a 95 percent excellence rating from attendees, PeSA (Professional eBay and E-Commerce Seller’s Alliance) Internet Conference is the e-commerce expo to be at in Australia. Run by sellers, for sellers, PeSA brings together hundreds of Australian online retailers looking to grow their businesses and learn from major influencers like eBay, Australia Post, Facebook, and Alibaba. We learned a lot and had so much fun last year that we are headed back for more. Shipwire’s Australia warehouse opened last year and is the…
  • Shipwire at HAX Boost

    Jonathan Tran
    8 May 2015 | 5:34 pm
    HAX, the world’s first hardware accelerator known for incubating creative passion from draft to prototype, is partnering up with Shipwire to present a preview of the next step in its accelerator program: HAX Boost. Teams involved with HAX Boost learn about product/retail fit and how to navigate the early stages of sales and expansion. With Shipwire joining the conversation, they will also learn how to effectively approach supply chain management and product distribution. Any team with a product and an ambition should sign up for the preview on Tuesday, May 12 at the SOSventures Revolution…
  • Mobile-friendly site ranking

    Billy Nguyen
    21 Apr 2015 | 9:11 am
    This blog post is applicable to anyone managing a web domain, but is particularly intended to inform Shipwire merchants of an update to Google’s algorithm that will impact the way Goole ranks websites. Starting April 21, 2015, Google will factor mobile-friendliness into its search results. An algorithm will label sites as mobile-friendly (or not) and will use the information to determine a website’s rank in search results, which Googles says will have a “significant impact” in mobile search results worldwide. According to Gary Illyes, Webmaster Trends Analyst at…
  • Shipwire V3 Navigation Launch

    Tony Holbrook
    13 Apr 2015 | 10:37 pm
    On April 14, 2015, Shipwire will roll out a new navigation within our web application, making it easier for users to access the tools needed to complete day-to-day tasks. The new navigation is designed to be more intuitive so that finding what you are looking for while working on the tasks and business processes that have always been available within the app is simpler than ever.   Changes to look for The main visual indicator of change within the Shipwire V3 app is that the “Store”, “Sell”, “Ship,” and “Delight” menu options have been replaced with “Orders”,…
  • 2015 USPS Rate Increase

    Jonathan Tran
    19 Mar 2015 | 11:10 am
    In light of the Postal Regulatory Commission‘s (PRC) approval of proposed rate increase for competitive products, USPS has proposed a service rate increase for 2015 starting on April 26th. The following list outlines the majority of services that will be affected:   Domestic Services: Parcel Select will increase on average 8.0% for non-Lightweight Parcel Select Parcel Return Service will have an overall price increase of 4.8% (increase will be determined by where parcel is retrieved) First-Class Package Service will increase 5.1% with no structural changes Standard Post will increase…
 
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    cleverbridge » Blog

  • It’s 3 a.m. Do You Know Where Your Quality Score Is?

    John Hernandez
    20 May 2015 | 2:15 pm
    “When you start with what’s at stake for the buyer, you earn the right to their attention.” – Jake Sorofman Highest Bid Wins In a previous post, I mentioned that there are several factors involved in how paid search advertisements are ranked on the search engine results page (SERP). One of those factors is how much a merchant or advertiser is willing to pay (or “bid” in the industry parlance) for keywords used in the search. Years ago, this was the only factor. And in true auction style, the top spots on a SERP went to the highest bidders. That is no longer…
  • Ecommerce Eye Candy – Guide to Online Advertising [Infographic]

    Elan Sherbill
    18 May 2015 | 1:01 pm
    The Mad Men finale aired last night, and it concluded (SPOILER ALERT!!!) with the classic “Hilltop” Coca-Cola commercial. Talk to your nearest Millennial, and it will be easy to understand that advertising has undergone significant changes in the last 45 years. This is especially true in terms of consumer touchpoints, i.e., where your customers see your ads. While interruption marketing still holds sway for companies with big budgets and Super Bowl sized audience aspirations, the name of the game for today’s marketer is permission marketing, which is often associated…
  • From Launch to Stratosphere: Building the Ecommerce Profit Rocket

    Chris Childers
    13 May 2015 | 7:51 pm
    An interesting Digital Exits study about investment into ecommerce businesses made its way around the web a couple months ago. Several articles have also been published recently that address what exactly differentiates the best ecommerce companies from “the rest,” based on the 2015 Ecommerce Growth Benchmark put out by RJ Metrics.  Therefore, I thought it might be timely to talk about some contributing factors to early success in ecommerce. Regardless of whether your interest in financial success is creating an attractive investment opportunity for someone else to take over or owning…
  • Ecommerce Eye Candy – Successful Growth Into Brazil [Video]

    Elan Sherbill
    11 May 2015 | 1:36 pm
    One of the undeniable benefits the Internet has brought to the business world is the ability to penetrate new markets with relative ease. While Americans have been steadily growing their online shopping activities for the past 20 years, shoppers in places like Latin America and East Asia are just starting to make their mark on ecommerce. This poses a significant opportunity for online merchants, as well as a risk. The opportunity is to increase your brand’s global value and dredge new revenue streams. The risk lies in going to market the wrong way, thus wasting your time, money and…
  • Building Strong Ecommerce in the Global Marketplace — Part 1

    Elan Sherbill
    6 May 2015 | 2:47 pm
    Is there a real opportunity for online sales in markets like Brazil, Russia, India and China – or is everything you’ve been hearing about BRIC ecommerce just hype? Jim, We Need More Revenue As an ecommerce professional, I’m sure you are familiar with this scenario: Your boss calls you in and tells you to to generate more revenue. So you: Optimize conversions on your shopping carts with split tests Plan email marketing campaigns Invest in search engine marketing and pay-per-click advertising Improve your social media presence Of course, all these activities are targeting customers in…
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    Avactis Shopping Cart

  • 6 Tips To Build Your Brand On Instagram

    Prathamesh Landge
    18 May 2015 | 10:52 pm
    Is it possible to use instagram for business? I don’t care how many ridiculously hilarious Instagram memes come out or how much people chide me for Instagraming my lunch every time, I absolutely heart Instagram. And if you do too while you have a business to run but marniethedog pictures are way too distracting, then there’s good news for you. With close to 300 million active users Instagram is the newest social media platform that you should leverage to build your brand. Instagram brand marketing is a visual advertising technique with a broader mass appeal. How to Use Instagram for…
  • Effective Marketing Strategies for Online Stores

    Prathamesh Landge
    7 May 2015 | 11:37 pm
    Marketing Strategies for your online business The world online is getting bigger, faster than ever and doesn't look like it is in any mood to slow down. If you thought you have to fight hard for your customer's attention, despite all the marketing tips for your online store, you have to brace yourself for the challenges that lay ahead. It is time to wrap your head around what is out there. The good news is that as overwhelming as the various ecommerce marketing strategies might sound, you have to focus on only a handful. The idea is to pick the ones that work for your online business. Here…
  • 6 Reasons Why Successful E-Commerce Stores Make It Big And Others Don’t

    Prathamesh Landge
    6 May 2015 | 5:24 am
           It takes hours setting up an e-commerce business but it can take years to build a successful E-Commerce Stores. E-commerce is a trillion dollar industry that’s growing leaps and bounds per year. But still there’s only a small percentage doing well. First off, the physical to digital transition has changed the way we do business today but it hasn’t changed the essence of doing business. As an e-commerce startup you can definitely outperform the biggies if you do it right. Here’s what they do right. Successful E-Commerce Stores use the technology that does not suck No…
  • Announcing the release of AvactisNext 4.7.6

    sales.avactis
    28 Apr 2015 | 5:32 am
    In our continuous approach to improving Avactis, here we have AvactisNext 4.7.6 for you. It is an improved version of Avactis Shopping Cart Software with some enhanced features.     Latest improvements with AvactisNext 4.7.6 are as follows, 1. Options framework added for developers - If you are developing a new extension then you don't need to create a new database table. With Options Framework, you can save your settings in a single table.   2. New layout for Payment and Shipping method pages on the admin side - A new improved and a simple layout for Payment and Shipping…
  • What Product To Sell Online? Get To Know From The Experts

    sales.avactis
    27 Apr 2015 | 1:47 am
    Thanks to the almighty World Wide Web, now you can almost sell anything online. From the broader perspective all resources can be broadly segregated in the form of services or products, and thanks to the internet and good connectivity, you can sell virtually everything online. You can sell and extend services at a fair price to others and can also sell products irrespective of its size, shape or origin. Such is the diversity, you can sell anything as small as a pin and as large as a piece of land, online. Selling products online comes in different flavors. A businessman or owner can sell…
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    Reevoo » Posts

  • How to keep your customers coming back – and back, and back, and back…

    Mitchel Nicholson
    7 May 2015 | 4:17 am
    By the Reevoo team We’re constantly trying to optimise the purchase journey, make sure we’re top of mind at the zero moment of truth and many other buzzwords that help us make the sale. But what happens when the sale’s done? Do you put as much effort into the marriage as you do the first date? It’s an old adage; loyal customers and their repeat purchases are the cornerstone of business success. Valuable as it is, though, it’s tough to stay engaged with a customer once the transaction is finished. Here’s a nice example of a brand giving customers incentive to interact…
  • The Trust Account

    Chris Barltrop
    13 Apr 2015 | 8:03 am
    By Peter Simpson, CMO, Reevoo Successful companies these days are ones that put the customer first. Convenience is currency – if you can make life a little easier for me, you’ll get my business. So it’s no surprise that people are feeling disconnected with banks. They’re one of the few remaining industries that make people play by their rules. However, a new vanguard of ‘people-friendly’ banks means customers no longer have to put up with a frustrating finance experience. Further raising the stakes is the ease with which an unhappy customer can now switch to a competitor. The…
  • The customer personality infographic

    Chris Barltrop
    25 Mar 2015 | 8:57 am
  • 6 steps to creating happier shoppers

    Chris Barltrop
    11 Mar 2015 | 8:08 am
    By the Reevoo team Image has always been brands’ major priority, but these days reputation lies in the hands of your customers. How do you keep customers happy when shopper opinions are starting to have more influence than your own marketing messages? To help brands negotiate the minefield of consumer views, we’ve put together six steps towards increasing customer satisfaction and loyalty through the power of user-generated content. 1. Find out what consumers are saying about you – and where they’re saying it Consumers want to share their experiences with reciprocating individuals,…
  • More campaigns from user generated content

    Mitchel Nicholson
    11 Feb 2015 | 8:10 am
    By the Reevoo team Last November we showed you how user generated content (UGC) was the driving force behind BLACK + DECKER’s Christmas marketing campaign. Now that the sawdust has cleared, love fills the air – and it’s Lenovo playing cupid. This Valentine’s Day, Lenovo has launched a campaign to help loved up partners find the perfect gift for their other half. However, instead of just providing a nice list of whatever products they happen to be promoting, Lenovo has given the power to the people. These days, couples are looking to treat their significant other with something more…
 
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    Pamela Hazelton

  • Meet Me at Ignite 2015

    Pamela
    21 May 2015 | 9:54 am
    If you’re looking to grow your ecommerce business and boost conversions, you don’t want to miss Ignite 2015! Hosted by Practical Ecommerce, Ignite takes place September 16th and 17th in Dallas, Texas. It’s a must-attend event for ecommerce owners and marketers. Hurry! Use coupon code MAYONLY to save 50% off registration. sign up here On the schedule are nearly 40 in-depth presentations by industry visionaries and ecommerce merchants – which means you can learn from what your peers have actually done. There’s also room for extensive networking. Ignite is one of…
  • Should Businesses Ditch Traditional CRM?

    Pamela
    19 May 2015 | 4:30 am
    Every business needs to focus on maintaining a healthy balance of attracting new customers and pleasing existing ones. Customer Relationship Management (CRM) is the key to growth and overall success. Yet, so many small- and micro-businesses are doing it wrong. This infographic from Visualistan points out the six main components of CRM, and how traditional and modern (social) approaches vary. See my notes below for things to consider. I don’t agree that businesses need to shift from traditional methods to managing CRM primarily via social networks and tools. Rather, companies should use…
  • Google to Launch Buy Buttons on Mobile Search

    Pamela
    18 May 2015 | 4:30 am
    Current mobile search with paid listings (as of 05/17/2015) I’ve long said that if you want to grab the attention of your target audience well, you need to sell on Amazon and offer Amazon Checkout as a payment option on self-managed webstores. Many etailers have avoided taking that plunge because they see Amazon as a direct competitor. The fact is, though, Amazon gets the bulk of the traffic – not becoming an Amazon seller can stifle growth for many micro business estores. Done right, selling on Amazon can actually help you build a more loyal customers base. Now, Google is jumping…
  • Bing Follows Suit; Wants Mobile-Friendly Websites

    Pamela
    16 May 2015 | 4:30 am
    If mobilegeddon didn’t inspire businesses to get cracking on launching mobile-friendly sites, maybe Bing’s mobile-friendly updates will. Microsoft’s search engine announced it’s also lending more weight to listings that link to sites that work across multiple devices. Bing wants mobile sites to be easy to navigate and have an ideal layout for touch-based actions. Bing won’t be as strict when it comes to listing results that are “most relevant”. In a blog post about it’s approach to mobile-friendly search, Bing said: “…you can always…
  • Survey Says: Local Consumers Expect Mobile Sites!

    Pamela
    15 May 2015 | 8:34 am
    Still think you should invest in a mobile app for your local business? Or that a mobile site isn’t necessary? Think again. SEO firm BrightLocal re-conducted a 2013 survey, whereas they asked 900 consumers about mobile usage and preferences when looking for products or services using mobile devices. Not surprisingly, the #1 business type was restaurants, followed by general stores, doctors and clothing shops. Only 10% of them preferred to navigate mobile apps for a business’ information (menus, product lines, pricing, etc.). This isn’t much of a trend change – in 2013…
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    ecommerce.shopatron.com

  • Why Good Product Descriptions Are Important

    aainsworth
    30 Apr 2015 | 4:19 pm
    Featured Resource: 0Resource Thumbnail: Resource Summary: For those not in the dating scene, you may not be familiar with Tinder, but it’s the hot new thing in online dating. Just like a good Tinder profile, a good product description will captivate someone’s interest. On the other hand, just like a bad Tinder profile, a bad product description will set someone’s expectations really low from the get go. Find out what we discovered about product descriptions that make them "swipe right". For those not in the dating scene, you may not be familiar with Tinder, but…
  • How Shipping Distances Impact Shipping Times

    aainsworth
    22 Apr 2015 | 5:05 pm
    Featured Resource: 0Resource Thumbnail: Resource Summary: Shopatron recently published a blog post on how shipping times affect net promoter score. We decided to take our analysis one step further and look at how shipping distances impact shipping times. The trends that we discovered have profitable implications for you and your dealers. Tags: dealersonline ordersorder managementship timesship amountsshipping timesshipping amountsshipshippingcategory: eCommerce Trends for BrandsWe recently published a blog post on how shipping times affect net promoter score. This…
  • The Invisible Hand of eCommerce

    aainsworth
    22 Apr 2015 | 11:58 am
    Featured Resource: 0Resource Thumbnail: Resource Summary: Adam Smith, one of the greatest minds of all time, is often referred to as the father of economics. Amazingly, a few centuries later, his insights are still very relevant in today’s technology era. Tags: invisible handeconomicsdivision of laborreplatforminglegacy systemsorder managementcategory: Retail Strategies and TrendsAdam Smith, one of the greatest minds of all time, is often referred to as the father of economics. Amazingly, a few centuries later, his insights are still very relevant in today’s…
  • How Shipping Times Affect Net Promoter Score

    jwilkie
    13 Apr 2015 | 10:30 am
    Featured Resource: 0Resource Thumbnail: Resource Summary: Did you know that the likelihood a customer will be a net promoter of your brand drops drastically if your product takes more than 5 days to reach him or her? We recently analyzed nearly thirteen thousand customer satisfaction survey results, and it was determined that if the package arrived within 5 days, 87% of respondents indicated that they were a promoter. However, if the package took longer than 5 days to arrive, that figure dropped down to 66%. These days, no one wants to wait for anything. With services like…
  • January Fulfillment Partner of the Month: Fontana Sports

    aainsworth
    3 Mar 2015 | 11:05 am
    Featured Resource: 0Resource Thumbnail: Resource Summary: Find out how this locally owned and family operated store is increasing their sales and creating a seamless customer experience, making them the Shopatron Fulfillment Partner of the Month. Tags: fulfillment partnercustomer experienceretailerretailLocally owned and family operated, Fontana Sports has been providing outdoor clothing and equipment out of its Wisconsin-based stores for more than six decades, and it was that same customer-centric experience that elevated the store to be selected as the Shopatron…
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    ecommerce.shopatron.com

  • Why Good Product Descriptions Are Important

    aainsworth
    30 Apr 2015 | 4:19 pm
    Featured Resource: 0Resource Thumbnail: Resource Summary: For those not in the dating scene, you may not be familiar with Tinder, but it’s the hot new thing in online dating. Just like a good Tinder profile, a good product description will captivate someone’s interest. On the other hand, just like a bad Tinder profile, a bad product description will set someone’s expectations really low from the get go. Find out what we discovered about product descriptions that make them "swipe right". For those not in the dating scene, you may not be familiar with Tinder, but…
  • How Shipping Distances Impact Shipping Times

    aainsworth
    22 Apr 2015 | 5:05 pm
    Featured Resource: 0Resource Thumbnail: Resource Summary: Shopatron recently published a blog post on how shipping times affect net promoter score. We decided to take our analysis one step further and look at how shipping distances impact shipping times. The trends that we discovered have profitable implications for you and your dealers. Tags: dealersonline ordersorder managementship timesship amountsshipping timesshipping amountsshipshippingcategory: eCommerce Trends for BrandsWe recently published a blog post on how shipping times affect net promoter score. This…
  • The Invisible Hand of eCommerce

    aainsworth
    22 Apr 2015 | 11:58 am
    Featured Resource: 0Resource Thumbnail: Resource Summary: Adam Smith, one of the greatest minds of all time, is often referred to as the father of economics. Amazingly, a few centuries later, his insights are still very relevant in today’s technology era. Tags: invisible handeconomicsdivision of laborreplatforminglegacy systemsorder managementcategory: Retail Strategies and TrendsAdam Smith, one of the greatest minds of all time, is often referred to as the father of economics. Amazingly, a few centuries later, his insights are still very relevant in today’s…
  • How Shipping Times Affect Net Promoter Score

    jwilkie
    13 Apr 2015 | 10:30 am
    Featured Resource: 0Resource Thumbnail: Resource Summary: Did you know that the likelihood a customer will be a net promoter of your brand drops drastically if your product takes more than 5 days to reach him or her? We recently analyzed nearly thirteen thousand customer satisfaction survey results, and it was determined that if the package arrived within 5 days, 87% of respondents indicated that they were a promoter. However, if the package took longer than 5 days to arrive, that figure dropped down to 66%. These days, no one wants to wait for anything. With services like…
  • January Fulfillment Partner of the Month: Fontana Sports

    aainsworth
    3 Mar 2015 | 11:05 am
    Featured Resource: 0Resource Thumbnail: Resource Summary: Find out how this locally owned and family operated store is increasing their sales and creating a seamless customer experience, making them the Shopatron Fulfillment Partner of the Month. Tags: fulfillment partnercustomer experienceretailerretailLocally owned and family operated, Fontana Sports has been providing outdoor clothing and equipment out of its Wisconsin-based stores for more than six decades, and it was that same customer-centric experience that elevated the store to be selected as the Shopatron…
 
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    dotmailer Status - Incident History

  • Regular application update

    dotmailer
    26 May 2015 | 11:30 pm
    May 21, 09:49 BSTScheduled - Our next regular application update is scheduled for 27th May at 7:30am UK time (UTC+1). Regular updates typically bring new features, bug fixes and performance gains. During the update, sends and related services may run slower than usual. We'll share the release notes just after the update so you can read what's new.
  • Storage & load balancer upgrade

    dotmailer
    23 May 2015 | 1:00 am
    May 1, 16:01 BSTScheduled - On Saturday 23 May 2015, dotmailer will be unavailable for up to four hours from 9:00am UK time (04:00am EDT). During this time we'll be upgrading our storage subsystem and SMTP load balancers, ensuring we can continue to scale for the future. We appreciate that being offline during this time may impact on you, and we're doing everything we can to minimise the disruption in service. We'll supply regular updates right here, and you can subscribe with your email address or mobile number above to automatically get updates sent to you. Here's a complete list of…
  • Regular application update

    dotmailer
    13 May 2015 | 12:15 am
    May 13, 08:15 BSTCompleted - The scheduled maintenance has been completed.May 13, 07:30 BSTIn progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.May 6, 16:00 BSTScheduled - Our next regular application update is scheduled for 13th May at 7:30am GMT. Regular updates typically bring new features, bug fixes and performance gains. During the update, sends and related services may run slower than usual. We'll share the release notes just after the update so you can read what's new.
  • Regular application update

    dotmailer
    29 Apr 2015 | 12:04 am
    Apr 29, 08:04 BSTCompleted - The scheduled maintenance has been completed.Apr 29, 07:30 BSTIn progress - Scheduled maintenance is currently in progress. We will provide updates as necessary.Apr 22, 14:47 BSTScheduled - Our next regular application update is scheduled for 29 April at 7:30am BST (that's GMT +1). Regular updates typically bring new features, bug fixes and performance gains. During the update, sends and related services may run slower than usual. We'll share the release notes just after the update so you can read what's new.
  • Surveys and forms is unavailable

    dotmailer
    17 Apr 2015 | 10:10 am
    Apr 17, 18:10 BSTResolved - Hotfixing now complete, and access is fully resolved.Apr 17, 18:02 BSTMonitoring - Seems that an IIS hotfix caused our load to spike; access now restored, but we'll continue to monitor.Apr 17, 17:34 BSTInvestigating - We're having some reports that the surveys and forms tool has become inaccessible. Investigating now.
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    Web, Ecommerce & Mobile Apps development company

  • How to set PayPal IPN for Multiple and single store, and get rid of IPN warning mails

    admin
    29 Apr 2015 | 6:02 am
    Magento has always been a favorite platform for Ecommerce store owners because of its rich features and easy accessibility. Similarly, PayPal gateway is famous for its worldwide usage and high-end security. One chooses his/her store to be built with best… Read more › The post How to set PayPal IPN for Multiple and single store, and get rid of IPN warning mails appeared first on Web, Ecommerce & Mobile Apps development company.
  • How to apply Magento security patches SUPEE-1533, SUPEE-5344 and SUPEE-5994 without SSH

    admin
    22 Apr 2015 | 8:41 am
    Magento Imagine 2015 has bought many good news for Ecommerce industry, worldwide. People all over the world had gathered for this conference. About 30% of the Ecommerce store trusts Magento. Magento framework is becoming the other name for Ecommerce store.… Read more › The post How to apply Magento security patches SUPEE-1533, SUPEE-5344 and SUPEE-5994 without SSH appeared first on Web, Ecommerce & Mobile Apps development company.
  • 20 Mar 2015 | 4:54 am

    admin
    20 Mar 2015 | 4:54 am
    Work Desk The post appeared first on Web, Ecommerce & Mobile Apps development company.
  • 20 Mar 2015 | 4:52 am

    admin
    20 Mar 2015 | 4:52 am
    Website Launch The post appeared first on Web, Ecommerce & Mobile Apps development company.
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    admin
    20 Mar 2015 | 4:50 am
    Training Session The post appeared first on Web, Ecommerce & Mobile Apps development company.
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    Ecommerce blog by PrestaShop

  • 10 Key Steps For A Successful Email Campaign

    21 May 2015 | 10:08 am
    10 Key Steps For A Successful Email Campaign First things first: stop thinking about email campaigns as relics of a bygone era that are falling into decline. Only poorly designed and badly prepared campaigns end up like this. These days, up to 10% of e-commerce transactions come entirely from email campaigns, which means that any company that wants to sell online has to understand and integrate email best practices. A good campaign still has a healthy future if it has a simple layout, is quick to send, and has instant results that you can analyze. Here are 10 tips to ensure effective,…
  • 3 reasons USPS is great for eCommerce shipping

    20 May 2015 | 9:20 am
    3 reasons USPS is great for eCommerce shipping When most companies need to ship packages, they usually turn to what they know – UPS or FedEx. These two carriers are the first choice for many companies because have built their reputation with great marketing and do a great job overall. However, there is an overlooked, often under-appreciated alternative that may be worth your consideration when making shipping decisions – The US Postal Service (USPS). SEO Experts | Jon Henshaw of RavenTools Speaks on SEO and...Why Bootstrap Has Matched the HypeHow to use your SEO keywords to structure your…
  • Part 2: 7 customer fears and how to address them

    19 May 2015 | 4:23 am
    Part 2: 7 customer fears and how to address them Shoppers are more discerning and demanding than ever thanks to their increased experience with online merchants–they’re also better at telling a fake from the real deal. In part 2 of our article on responding to customer fears, we address some of the more practical details that make shoppers hesitate to click through to checkout. 7 Proven Ways to Increase Customer Satisfaction for Your ...DIY Ecommerce Guide to Gorgeous Product PhotographyThe Complete Introduction to Ecommerce Blogging SEO Expert Series | Rand Fishkin of MozThe Complete…
  • 6 Simple Content Ideas for your About Us Page

    18 May 2015 | 3:23 am
    6 Simple Content Ideas for your About Us Page If you’re like most writers, you find that writing about yourself always seems impossible. No matter how long you stare at the blank page, simply thinking about writing content about yourself brings on a bout of writer’s block. It’s probably the reason the content for your About page has gone unfinished… until now. Today we’re sharing 6 simple content ideas to help you write your About Us page. If you’re lacking content, we’ll give you examples of what you can include. If you have too much content, we’ve also got you covered with…
  • 15 May 2015 | 9:33 am

    15 May 2015 | 9:33 am
    This post has been generated by Page2RSS
 
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    SalesWarp Blog

  • Inventory visibility is key to delivering what you promise

    Janna
    29 Apr 2015 | 11:00 am
    Retailers unanimously agree that system and channel-wide inventory visibility is key to their success and their ability to serve customers adequately. However, comparatively few retailers actually have the solutions in place that grant them this system-wide visibility, and even fewer are actively synchronizing inventory across all of their different channels. This impacts their ability to execute and can result in operational failures, missed sales and angry customers. Everything from visibility to the ability to fulfill orders is compromised as a result, and some retailers estimate they can…
  • ERP System, ERP for eCommerce, Retail Management System…what do I search for?

    David Anderson
    24 Apr 2015 | 5:00 am
    It seems to me that when many retailers (usually small to medium) start looking for a back-end management system (what I’ll call it for now) to improve their operations, they seem to want to search for an ERP system. Why is that? An ERP system is typically NOT designed to meet the needs of today’s modern retail and online businesses. Yet, that is what so many retailers search for when they’ve reached the stage of their business where small business solutions and manual processes just aren’t going to cut it anymore. Here at SalesWarp, we’ve run into this scenario…
  • Using Customer Insights and Targeting to Personalize the Buying Experience

    admin
    22 Apr 2015 | 5:00 am
    Whenever someone buys anything nowadays they always check out multiple websites and local retail stores. Shoppers use every connected device they have to do their research; desktop computers, connected games consoles, smartphones, laptops and tablets. Personalized websites are particularly popular, with 55% of shoppers saying that it is easier to find interesting products on websites that are personalized. 84% of buyers admit to checking for both positive and negative reviews on social media and review sites. Some people will still visit real-world stores to eyeball the items they are…
  • How to speed up order fulfillment [Infographic]

    Janna
    20 Mar 2015 | 7:12 am
    The retail environment has changed so drastically in the last couple of years – many customers have come to expect delivery within two to three days, and in some cases the very same day. In the eyes of customers, speed matters. In order for sellers to meet these lofty expectations, they need to leverage order fulfillment tools that will help them quickly and accurately pick, pack and ship goods. For retailers, these tools allow them to operate more efficiently, processing orders quickly and getting more done per day. For customers, it often translates into improved order turnaround time…
  • “I’m juggling inventory to avoid overselling a product.”

    Ali Walton
    20 Feb 2015 | 6:29 am
    Omni Channel Pain Point No. 4 February 2015 Our pain point for February is one that we hear often from retailers, especially those selling on multiple channels: “I’m juggling inventory to avoid overselling a product.” The term ‘juggling’ is something you want to hear a clown say in reference to the bowling pins he’ll be tossing around at your son’s birthday party. ‘Juggling’ is definitely not something you want to hear from a retailer, specifically not from the person in charge of allocating inventory for a retail organization. Unfortunately, many retailers struggle to…
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    EcommerceWeekly.com: Seller Tips for Online Retailers

  • 4 Ways to Build Backlinks for Your E-Commerce Website

    AdminDivya
    12 May 2015 | 6:23 pm
    Why should you be concerned about backlinks? Simply put, backlinks – links from other sites that point to yours – are a core part of off-page search-engine optimization (SEO). This means they help search engines determine your site’s relevance and importance. The drawback, however, is that backlinks can vary in their effectiveness. “Follow” backlinks essentially endorse your site, which sends a signal to search engines that the content is noteworthy. On the other hand, “nofollow” backlinks include HTML text that may provide you with valuable exposure, but not necessarily the…
  • Using Google Analytics To Track Your Marketing Campaigns

    AdminDivya
    5 May 2015 | 2:54 pm
    When it comes to increasing sales, marketing is crucial – but it won’t help you unless you’re also tracking your marketing efforts. Tools such as Google Analytics help you with both tracking and analysis, which can help you gauge how successful your campaigns truly are. Here’s how to get started with Google Analytics. Step 1: Set up Google Analytics. You’ll need a Google account (or a Gmail address). On the Google Analytics home page, go to Create New Account, then choose Website. After completing this step, you’ll receive a Tracking ID code, which you will need to add to your…
  • 3 Tips To Create Branded Packaging For Your Products

    AdminDivya
    17 Apr 2015 | 12:11 pm
    The moment your shipment reaches your customer’s hands, you have established a connection — and an opportunity to make a lasting impression. When you’re thoughtful about shipping, packaging and presentation of your products, your customers may remember the “unboxing” experience as much as the product itself. Take advantage of this unique touch point by understanding how branded packaging can set you and your store apart from the competition. Tip 1: Understand what branded packaging is. Branded packaging is your opportunity to make your shop memorable as your customer opens your…
  • 4 Steps to Start Your Online Business

    AdminDivya
    8 Apr 2015 | 5:52 pm
    Your business model defines your e-commerce business and, as such, can directly affect its future. Choose the right model, and use it as a blueprint to help guide your direction, choices and decisions from the very start. Here are 4 steps to help you along the way. Step 1: Decide what to sell. Choose the products you want to deal in, also keeping in mind how you’ll handle shipping, breakage, inventory storage and insurance for these items. Consider the pros and cons of selling via your own website, or signing on with an established marketplace like Amazon, eBay and Etsy, and understanding…
  • Upcoming 2015 USPS Postage Rate Increase

    AdminDivya
    27 Mar 2015 | 4:46 pm
    The U.S. Postal Service will implement new postage rates in 2015 (Date: TBD) for several mail classes. Here is a quick look at what to expect once the changes take effect. Summary of Domestic 2015 USPS Postage Rate Updates First Class letters and postcards. The rate for a 1-ounce First Class letter will remain $0.49, but additional ounces will increase one cent to $0.22. Postcard rates go up one cent was well, to $0.35. Users who print online postage or use a postage meter will see an increase of $0.005 from $0.48 to $0.485 in 2015. See the table below for details. Priority Mail Express.
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    EN - Ecommerce blog by PrestaShop

  • 10 Key Steps For A Successful Email Campaign

    Kate Robinson
    21 May 2015 | 6:30 am
    First things first: stop thinking about email campaigns as relics of a bygone era that are falling into decline. Only poorly designed and badly prepared campaigns end up like this. These days, up to 10% of e-commerce transactions come entirely from email campaigns, which means that any company that wants to sell online has to understand and integrate email best practices. A good campaign still has a healthy future if it has a simple layout, is quick to send, and has instant results that you can analyze. Here are 10 tips to ensure effective, sustainable campaigns. Targeting This is what your…
  • 3 reasons USPS is great for eCommerce shipping

    Julie Liu
    20 May 2015 | 8:24 am
    When most companies need to ship packages, they usually turn to what they know – UPS or FedEx. These two carriers are the first choice for many companies because have built their reputation with great marketing and do a great job overall. However, there is an overlooked, often under-appreciated alternative that may be worth your consideration when making shipping decisions – The US Postal Service (USPS). USPS has a wide range of products and services to meet every online shop’s needs – ranging from flat rate shipping to day-specific deliveries. They are a great option for online…
  • Part 2: 7 customer fears and how to address them

    Kate Robinson
    19 May 2015 | 1:59 am
    Shoppers are more discerning and demanding than ever thanks to their increased experience with online merchants–they’re also better at telling a fake from the real deal. In part 2 of our article on responding to customer fears, we address some of the more practical details that make shoppers hesitate to click through to checkout. 1. I can’t tell if I’ll like the product. The biggest drawback to online shopping is that you can’t pick up and touch products, turn them around in your hands or squint at the tiny details. However, you can do a lot to give your customers an accurate…
  • 6 Simple Content Ideas for your About Us Page

    Julie Liu
    18 May 2015 | 1:44 am
    If you’re like most writers, you find that writing about yourself always seems impossible. No matter how long you stare at the blank page, simply thinking about writing content about yourself brings on a bout of writer’s block. It’s probably the reason the content for your About page has gone unfinished… until now. Today we’re sharing 6 simple content ideas to help you write your About Us page. If you’re lacking content, we’ll give you examples of what you can include. If you have too much content, we’ve also got you covered with helpful questions to narrow it down. Whether…
  • 5 Reasons your online store needs a Custom Domain Name

    Julie Liu
    13 May 2015 | 9:21 am
    If you’ve opened an online business with PrestaShop, then you know that we provide your store with a free domain name – [ShopName].PSwebstore.com. While this domain name will definitely get the job of pointing visitors to your shop done, you might want to consider giving your store its own custom domain name. To help you decide if this is right for your business, check out our 5 reasons your online store needs a custom domain name. Looks Professional They say first impressions are lasting impressions. Before a customer lands on your website, they need to enter a web address. While…
 
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    Build My Online Store

  • Episode #150: An E-Commerce Guide To Media Manipulation?

    Terry
    17 May 2015 | 3:00 am
    Travis and I both read “Trust Me, I’m Lying” by Ryan Holiday the past week. The book came out a few years ago and drew a lot of controversy from both fans and haters, but we didn’t put much effort into reading it until now. In this episode we do a quick book review, and discuss some key strategies an e-commerce store can leverage with a small budget. Topics Discussed: How did journalism start and evolve since the 1920s? What is the page-view economy? How does the modern media machine work? Who do publishers try everything to get page-views? Bloggers are poor, what…
  • Episode #149: First Impressions On Split Testing With Optimizely

    Terry
    10 May 2015 | 3:00 am
    Travis implemented Optimizely to start A/B split testing his website last week so we talk about some first impressions and get started with the software.  Topics Discussed: The decision to finally start split testing Choosing the software and Optimizely Installation and setup process Which parts of the website to split test Statistical significance and confidence levels How do you get started with split testing? Mentions In The Episode: Optimizely Visual Website Optimizer Reel Winder (Kickstarter by E-Commerce Mafia Member) Rostrum Camera Stand (by former guest Lex McColl) Download…
  • Episode #148: 5 Ways To Royally Screw Up A Kickstarter Launch

    Terry
    3 May 2015 | 3:00 am
    Terry’s Kickstarter the Black Turtle Sleeve just launched this week. In this episode we talk about some mistakes made and what you should avoid if you’re looking to go down this path in the future too. Travis started a Meetup.com group for folks in Southern California / Los Angeles so join up if you are in the area. Topics Discussed: Not doing the grunt work of building an email list No plan for paid advertisements to drive traffic Not reaching out early enough for JVs No pre-launch samples in people’s hands Not having enough folks preview the campaign link Conversions,…
  • Episode #147: 6 Things That Will Stress You Out About A Crowdfunding Campaign

    Terry
    27 Apr 2015 | 8:00 am
    Travis is in Utah this week and Terry is stressing out about his Kickstarter campaign because it’s ready to launch this week. We talk about some behind-the-scenes preparations and stuff you should look out for if you’re going to go down this path. Topics Discussed: How to DIY photography and media assets The details and challenges of product photography With photography and video, it’s a numbers game Catch-22 of press momentum and building up a bang How do you keep pushing the snowball so it gets bigger and bigger? The challenge of pricing correctly when you have no orders…
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    DataFeedWatch » Blog

  • Software Tester (Krakow)

    Jacques van der Wilt
    29 Apr 2015 | 2:21 am
    Job Description We are extending our web-application with new functionality every day. Every release needs to be tested completely. We are looking for a tester who will not only do the testing, but who will write an intelligent mix of testing scripts that will test our entire application continuously: Create test cases and scripts Test and report the results Create technical documentation Cooperate closely with a team of developers   What are WE looking for? We want somebody to join our team full time. Mr. or Mrs. Right would meet the following expectations: have experience in web…
  • English speaking Sales Consultants (Krakow)

    Jacques van der Wilt
    29 Apr 2015 | 1:42 am
      Job Description We cater to large web shops in the US, Europe and Australia. We have an extensive marketing program to reach out to them. We need more sales people to contact them in person. Our sales team connects to the right people within each company via phone and email. DataFeedWatch is easier to use and more affordable than other tools and it has proven to be quite easy to get our target group interested in our service. We focus on the US and the UK market. With most prospects in other time zones, our sales team works the matching hours. What are WE looking for? We want people to…
  • German speaking Customer Service Agents / Online Marketers (Krakow)

    Jacques van der Wilt
    29 Apr 2015 | 1:33 am
      Job Description Our Customer Service Agents truly represent our company. They are the ones communicating with our customers and helping them with their every question. They are the ones that will make our customers feel good about our company. Our Agents are also Online Marketers. They need to be able to advise our customers on the entire online marketing process. How to create a feed that works best on Billiger.de, how to optimize a campaign on Google, how to market in different countries, etc. A Customer Service Agent is constantly communicating with our customers and our developers…
  • Angular JS Developer (Krakow)

    Jacques van der Wilt
    29 Apr 2015 | 1:25 am
    Job Description For our Krakow office, we are looking for an Angular JS Developer. We run an extensive web-app with numerous operations both in the back end and in the browser. Our team of developers does agile development (Ruby) with daily scrums. We are adding new functionality continuously. We are in the process of replacing the existing JS-based architecture by Angular. We need an Angular wizard who will build an Angular framework for DataFeedWatch and who will participate on a full time basis in the (front-end) development of all new functionality that we create. Skills &…
  • Facebook Dynamic Product Ads in DataFeedWatch

    Mateusz Miodek
    17 Apr 2015 | 9:23 am
    We are happy to announce that we’ve just added Facebook Dynamic Product Ads to our list of available channels. Facebook Dynamic Product Ads allow user to: Automatically generate Facebook Ads based on product feed and an ad template Show specific product ads based on what users have viewed on your website Ad types compatible Dynamic Product Ads include: Desktop News Feed Ads Mobile News Feed Ads Feature Phone Ads Righ Column Ads In the process of creating the ad you can add dynamic fields that will use the values from the feed. It could look something like this: And the result would look…
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    The eCommerceFuel Blog

  • Building a Fashion Brand with Miracle Wanzo

    Andrew
    15 May 2015 | 3:00 am
    New post from The eCommerceFuel Blog: Building a fashion brand is hard. First of all, you need a lot of money and connections to be able to sell big brand name clothing. Secondly, it’s difficult to design and produce your own fashion line. Perhaps more importantly, it’s nearly impossible to break into the fashion scene and actually make any money. Well, today I was proven wrong on all three counts. eCommerceFuel forum member Miracle Wanzo joins me today to discuss the process of building a fashion brand. Miracle created her own line of lingerie and she tells us how she merged her…
  • 5 Reasons to Ignore Your Average Conversion Rate

    Andrew
    8 May 2015 | 6:00 am
    New post from The eCommerceFuel Blog:The conversion rate.  If you’re anything like me, it’s the single most important metric you look at next to revenue when checking analytics.  But buried in that seemingly straightforward number are all sorts of nasty deceptions. In this post I’m going to tell you why you should never take your average conversion rate at face value.  You’ll learn how to uncover hidden insights, remove misleading “noise” and ultimately get a better understanding of the health of your business. A Quick Definition A site’s…
  • Mobilegeddon & Underrated SEO Techniques with Rand Fishkin of Moz

    Andrew
    8 May 2015 | 3:00 am
    New post from The eCommerceFuel Blog: Traditionally, most eCommerce owners have thought that creating original content is all that’s needed to improve their SEO and increase their Google rankings. But in this data-driven world, innovative content alone is not enough to ensure the success of your brand. SEO expert and founder of Moz, Rand Fishkin, joins me in this enlightening episode about the undeniable Mobilegeddon and techniques for increasing SEO. We discuss the future of Google and why they’ve pressured eCommerce owners to create mobile-friendly sites and how you can…
  • How to Run Efficient, Highly Automated Warehouses

    Andrew
    1 May 2015 | 3:00 am
    New post from The eCommerceFuel Blog: So you decided to make the jump and own your own warehouse. You found the ideal location, built it out according to your specifications, finished stocking it, and your first order just came in. Now all you have to do is figure out how to run it, from keeping track of stock, employees and order statuses. Continuing where we left off last week, Aaron Rubin is back to share his extensive knowledge and experience, Aaron delves into the technical side of running automated warehouses and explains what you should be doing once the orders start rolling in. We…
  • A Beginner’s Guide to Setting Up a Warehouse

    Andrew
    24 Apr 2015 | 3:00 am
    New post from The eCommerceFuel Blog: Drop shipping is quickly becoming a thing of the past, whether those of us that use the model like it or not. It’s easier than ever to find economical and efficient ways to own the entire ordering process, from packing to shipping, by incorporating the newest developments in fulfillment technology. Warehouse guru Aaron Rubin joins me in a two-part series about warehouses. We’ll help you determine the right time for acquiring your own warehouse and cover every aspect of running one so yours will be a well-oiled warehouse machine. Here’s…
 
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    Ecommerce News

  • Hungary joins Ecommerce Europe

    Henoch
    21 May 2015 | 6:45 am
    SzEK.org, the national ecommerce association in Hungary, has joined Ecommerce Europe. The umbrella organization says to be delighted to welcome its new member. According to François Momboisse, president of the board of directors, Eastern Europe is an important emerging ecommerce market and with this membership they will be able to put forward the interests of the ecommerce sector even better. Zoltán Ormós, chairman of SzEK.org, explains on the website of Ecommerce Europe, that the ecommerce association has kept as a strategic priority “the development of international partnerships…
  • European Commission wants consultation on cross-border parcel delivery

    Henoch
    21 May 2015 | 6:21 am
    The European Commission has released its Digital Single Market Strategy to bring down barriers and unlock online opportunities across the continent. One way to achieve this, is by having more efficient and affordable parcel delivery. In order to improve the situation, the Commission wants feedback from consumers, companies and associations. It launched an online public consultation which will close on 29th July. There’s an online questionnaire for the general public and an online questionnaire for delivery operators. It has been online since the 6th of May, but the European Commission…
  • ‘Don’t focus on one country if you want to sell abroad’

    Henoch
    20 May 2015 | 7:54 am
    If you want to grow with your ecommerce business, you should start selling abroad. And if you do, don’t focus on one country, but instead focus on several countries at once. That’s what Nelly.com’s founder Jarno Vanhatapio had to say during the eFashion event in the Netherlands. Vanhatapio, who sold his shares in Nelly.com, even said the British online fashion retailer Asos would be a lot bigger than it already is if it followed the steps he described. “Nowadays, selling your products or services internationally is crucial if you want to be able to grow further”,…
  • Consumer revolution puts pressure on Nordic carriers

    Henoch
    20 May 2015 | 5:28 am
    The Nordic Delivery Conference in Copenhagen was the setting for a debate between four big European couriers. Bring, DPD UK, PostNord and DHL discussed how delivery can be used as a competitive advantage. Here’s what they said. According to Johan Holgersson from Bring, carriers in the Nordic countries are facing a consumer revolution that puts pressure on them to innovate. But how this innovation will be shaped, is something the carriers have different opinions on. It’s a sure thing however, that more consumer-friendly delivery services are being introduced in the Nordics now.
  • Ecommerce fraud rate in Europe lower than global average

    Henoch
    20 May 2015 | 3:15 am
    Four European countries are among the five best countries at preventing ecommerce fraud. Denmark came out on top of the list for having the lowest percentage of fraudulent ecommerce transactions last year. Other well performing European countries are Finland, Norway and Switzerland. Forter, a company that makes and sells fraud prevention software, did some research on ecommerce fraud in the world. It found that countries where ecommerce fraud is more likely, tend to have poor economies but accessible Internet infrastructure. These are also the countries where the chances of being pursued by…
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    Perception System Official Blog | Latest IT Industry News and Article » Ecommerce

  • 15 Tried and Tested Marketing Ways to Find New Customers

    Perception System
    10 May 2015 | 9:34 pm
    We all know that customers are the lifeline of every business. However, if you are running an online store, you will become a little desperate for getting new customers to turn that side project into a proper business. But if you are running an already constituted business, you will require a way to bring a lot of customers to your business through your virtual doors. A particular way of getting new sales means inevitable revenue, enabling people to plan and invest accordingly. But how you will get the new customers to your online business? What are some of the best ways to find new…
  • 15 Facts You Didn’t Know About eCommerce

    Perception System
    28 Apr 2015 | 3:31 am
    Designed by Freepik eCommerce space becomes more competitive among online merchants. Online stores have capability to make their business successful by inviting more people at their destination. eCommerce industry plays an importance to the daily life of people and they prefer amazon and Ebay for purchasing any required products. It is estimated that eCommerce sales are increasing by 26% as compare to last year and it is predicted that it might increase about 30% more in future. There is no doubt eCommerce create moneymaking chances for many online merchants. But There is no surprise industry…
  • Is Your eCommerce Website Mobile Friendly? Ready To Face Google Mobile Update

    Perception System
    21 Apr 2015 | 3:52 am
    From the last month, we have known that there is a new Google algorithm update that is coming down the pipeline on the 111th day (April 21st), and it could huge impact on your online store’s mobile search rankings. According to Google’s recent announcement on its Webmaster Central blog, it shows some of the details of its major algorithm update that is to be released on April 21st (Today). As stated, “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a…
  • The Value of Focus For Your eCommerce Business & 3 Major Elements of It

    Perception System
    17 Mar 2015 | 2:36 am
    Usually, it happens a lot of times that various entrepreneurs become distributed and distracted in both strategy as well as execution when developing a new online business. At the same time, entrepreneurs are also trying to move in different directions. With the lack of focus, a lack of actual movement cause for the business in any one particular direction and can finally lead to failure. You know that focus plays a very crucial role in your eCommerce business. If you are not aware of the importance of focus, you can go through this blog and find why focus is important for your online…
  • Integrating Shopify and WordPress eCommerce Hassle-freely

    Perception System
    12 Mar 2015 | 3:10 am
    Across the world, there are a lot of people, who are looking forward to setting up an eCommerce website with WordPress platform. These people are well aware with the eCommere plugins that are built for WordPress; therefore, installing WordPress and their plugin of the desire on a self-hosted site. Although, there are various popular platforms, including Cart 66 Cloud and Ecwide that provide various services, which are more integrated in spite of plugins. Various users inclined to enjoy by using a native plugin in order to done all store maintenance to admin dashboard. Nevertheless,…
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    Oracle ATG Commerce Hosting Solutions | Spark::red » Blog

  • Writing Custom ATG Cache

    Elena
    20 May 2015 | 8:34 am
    Similar to the well-known repository cache and the lesser-known cache droplet, there exists a third type of cache that all ATG engineers should know about. The cache I’m referring to can be used to cache anything in memory. The cache droplet does this, but it has the limitation of having to be invoked from a jsp page. This other cache decouples the front-end dependency on the cache. Use Cases and Benefits Anytime you need to query a 3rd party for information, that data can be cached. Some examples to consider: Your store locator functionality is driven via a 3rd party API that the…
  • SLA Negotiation: 3 Questions to Ask to Ensure Maximum Uptime

    Elena
    30 Apr 2015 | 6:31 am
    All hosting providers promise to keep your site live and provide certain uptime guarantees. When you are negotiating an SLA, there are 3 major factors that should be discussed: guaranteed uptime, penalties that a hosting provider faces if uptime is below what is guaranteed, and what parts of your environment the promised uptime will be applicable to. Paying close attention to combinations of those things is vital for reducing the risk of downtime as well as minimizing its impact on your business. Spark::red guarantees 99.9% uptime and offers up to one month of free managed hosting if the…
  • Native Mobile ATG Applications

    Elena
    22 Apr 2015 | 9:11 am
    In a recent blog post, I gave an overview of some of the possible ways to deliver ATG/Oracle Commerce sites to mobile users. I’d like to expand on the subject of ATG implementations in a mobile app. I, for one, enjoy shopping on a native mobile app much more than a mobile site, and I know I’m not alone. Things like Apple Pay are only going to drive eCommerce into fully native applications. I would like to dig deeper. With the advent of smartphones, the design patterns for applications have greatly changed.  Compared to traditional desktop/laptop environments, mobile environments have…
  • Top 4 Mobile ATG Architectures

    Elena
    14 Apr 2015 | 6:16 am
    Oracle’s ATG was born in a different time, a time when sites were only accessed from a desktop computer and a time before the concept of “mobile”. To put things into context, the first iPhone didn’t debut until 8 years after the IPO of ATG! As a result, it was inherently unprepared for the web we live in now. You can’t write software that will work far into the future if you don’t know what the future is going to hold. Well, fast forward to today, and realize that the web has changed more than anyone would have predicted. Having a Commerce site that works in some fashion across…
  • Bringing Social to the Contact Center: 5 Questions to Ask

    Elena
    23 Mar 2015 | 6:57 am
    As the buzz around social customer service continues to crystalize into a real priority for many contact centers, enterprises are now scrambling to find potential options to meet that demand quickly. The idea of developing a custom solution from the ground up requires huge resources and lots of time – something that’s just not in the cards for most brands. To make matters worse, until recently, there hasn’t been an application built for social customer service that could also work with existing systems across the business. Fortunately, that’s where HelpSocial comes in. Before you…
 
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    BrainSINS - Smart ECommerce

  • Omni-Channel, eCommerce, and the Customer Experience #infographic

    José Carlos Cortizo
    11 May 2015 | 2:33 am
    In this infographic made by Mu Sigma, we can check how offline and online retailers can benefit from Omni-Channel strategies in order to improve the overall customer experience. Some of the highlights: Users prefer online stores due to a wider range of products, convenience to shop on the go, discounts and offers, flexibility of payments, etc. Users prefer offline stores because they can touch and feel the products, the accuracy and suitability of the product can be verified, immediate availability, etc. There are several omni-channel tactics that can help offline retailers: order tracking…
  • How to Improve your eCommerce Revenues through Up-selling and Cross-selling

    José Carlos Cortizo
    7 May 2015 | 10:55 am
    Up-selling and cross-selling are not new concepts, in fact they are common tactics among traditional retailers. But most digital business seems to do not take care of cross-selling and up-selling techniques so they can be loosing revenues. In this nice infographic by QuickSprout we can analyze how cross-selling and up-selling can be used to improve the revenues of our online store: Cross-selling and up-selling can be used to Significantly increase your customer LTV Increase your AOV per customer Increase your revenue Increase your profits Collect more leads Some common forms of cross-selling…
  • Critical RCE Vulnerability in Magento, Apply the Security Patch ASAP

    José Carlos Cortizo
    24 Apr 2015 | 2:39 am
    Is based your online store in Magento? If that’s so, there is a big chance that your online store can be compromised due to this vulnerability published by Check Point. This is a critical RCE (remote control execution) vulnerability, that allows attackers to access all the data in your online store. It has been estimated than nearly 200.000 online stores can be compromised due to this vulnerability. According to Check Point, the vulnerability was communicated directly to eBay before the public announcement. That allowed Magento to prepare and release a security patch resolving this…
  • How to Design a Successful eCommerce Strategy #infographic

    admin
    22 Apr 2015 | 4:21 am
    eCommerce Platforms has published an interesting infographic containing several tips on how to create a successful eCommerce strategy. The most relevant highlights from this infographic are: Design is an important thing, at least to create confidence. It takes less than 50 milliseconds for users to decide if they like your site or not, so their first impression has to be amazing. Customers remember 80% of what they see and only 20% of what they read, so focus on photos and multimedia material Content marketing and SEO are two strategies you have to start working on as early as possible You…
  • The psychology behind optimizing your online store

    Proonto
    20 Apr 2015 | 7:58 am
    [Guest post by Proonto ] Wouldn’t it be great to know what our customers think and feel while browsing our online store? Wouldn’t you pay good money to know and understand the decision making process of buyers? Having that kind of information allows retailers, online and not, to optimize their service according to their customer’s needs. The amazing things is that today we don’t have to spend a fortune to get a hold of that kind of valuable insight because a lot of it is already accessible to anyone who seeks it. Understanding consumer psychology is crucial to anyone who is in the…
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    ekmpowershop.com

  • Alibaba – The new business religion

    Nick Kane
    21 May 2015 | 5:51 am
    This is the inspiring story of Jack Ma, a man that went from failing his university entrance exam twice to building a company that has been merited with the largest flotation in the history of the New York Stock Exchange (NYSE). “Those 8 years deeply changed me” Ma was born into humble beginnings amidst a cultural revolution in China in the 1960’s. With a passion for knowledge and expanding his horizons, a young Jack would ride 40 minutes on his bike everyday for 8 years to a hotel which attracted western tourists and businessmen. He would offer the foreign venturers guided tours around…
  • 5 tips to create engaging subject lines for marketing emails

    Paula Counsell
    21 May 2015 | 3:01 am
    The subject line is one of the most important parts of how a marketing email is structured. If customers don’t want to open your email, you’ve pretty much fallen at the first hurdle. What the subject line contains will influence how likely the recipient is to open your email. By general rule a subject line should; be short, describe the content of the email and aim to entice the recipient to read more. Every email is a chance to build a relationship with your customers, so don’t waste an opportunity by sending an unwanted email that risks losing that connection through unsubscription.
  • Could Britain be about to enter into a spiral of deflation?

    Paula Counsell
    19 May 2015 | 3:03 am
    Figures from the Office for National Statistics (ONS) published today show that inflation has fallen to minus 0.1% for the first time since 1960. Over the past three months inflation has remained at zero percent but records indicate that the rate has now fallen further. The governor of The Bank of England, Mark Carney, has been quick to dismiss that Britain has fallen into a long term state of deflation and insists that the decline will be brief. Lower oil prices have seen a decrease in the price of petrol and energy and the supermarket price war has forced down the overall cost of groceries.
  • Google to add ‘buy’ button to search results

    Paula Counsell
    18 May 2015 | 6:31 am
    Google will be adding a ‘buy’ button to search results made on mobile devices within the next few weeks, according to sources close to the project. The icon will appear next to sponsored or paid search results and will take the buyer to a landing page within the Google website to complete the purchase. The created landing pages will allow the consumer to see details about the product, choose product variants, enter payment details and complete the order as if they would usually do on the merchant site. The orders and payment will then be passed onto the merchant who will dispatch the…
  • Walmart trial delivery subscription service, free trial from Interlink Express and Littlewoods catalogue loses out to online retail.

    Paula Counsell
    15 May 2015 | 4:19 am
    Littlewoods catalogue comes to an end after 80 years The current edition of the Littlewoods catalogue is to be the final copy printed, as Shop Direct end catalogue production and move to focus on online sales. Orders made online now account for over 90% of Littlewoods sales, and the current edition of the catalogue was sent out to only 300,000 people compared with 25 million when the company was in its prime. Customers of Littlewoods will still be able to make orders over the telephone and brochures showcasing the brand’s new season favourites will still be sent out. However, the end of…
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    Bootstrapping Ecommerce

  • How I Set Up My PPC Campaign(and what’s next)

    Shabbir
    26 Apr 2015 | 11:53 am
    Now that my store is launched, I have to drive some initial traffic to it. Unfortunately, for a site this new, there won’t be any significant organic traffic in the immediate future, so to get started, I decided to use paid advertising. I’m using paid advertising for two reasons: It will help me validate my […]
  • Setting Up My Online Store

    Shabbir
    8 Apr 2015 | 1:15 am
    Now that I’ve chosen my niche, it’s time to set up my store. After a few trials and errors, I’ve decided to do things a little bit differently this time. I think the biggest fear I used to have at the back of my mind was the fear of losing money if the business went […]
  • How I Chose The Niche For My New Online Store

    Shabbir
    14 Feb 2015 | 12:09 pm
    When it comes to selling online, the first question that does(and should) come to mind is what to sell online! It’s quite probably the hardest part of starting a store, and if this step is executed correctly, you’ve already won half of the battle. However, picking something to sell online is kind of like playing […]
  • Selling with Google Adwords on a tiny budget

    Shabbir
    18 Jan 2015 | 6:18 am
    This is a guest post by Dennis Moons. Dennis is an experienced adwords marketer, and he has also written a really nice post on r/entrepreneur which you can see here. I really liked what Dennis had to say in the reddit post, so when he approached me for a guest post, I didn’t hesitate at […]
  • How I Developed My First Ecommerce App

    Shabbir
    26 Dec 2014 | 8:31 pm
    Ecommerce has evolved from the simple cart-checkout of the 1990s to a booming ecosystem full of apps and addons that enhance your selling and your buyer’s buying experience. When Fish Finder Source used to be an online store, it was running on Bigcommerce. I chose Bigcommerce for that particular store because I was going to […]
 
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    WordPress.com News

  • Eventbrite Now Available for All of WordPress.com

    Kirk Wight
    12 May 2015 | 11:00 am
    We’re excited to announce big updates to our Eventbrite integration: your events can now be displayed right on your WordPress.com site, no matter what theme you use! Enjoy Eventbrite, regardless of theme In 2013, we launched two Eventbrite themes to help you promote your events. Since then, we’ve gotten requests from users to extend that functionality more broadly on WordPress.com. Today, we’ve rolled out our Eventbrite integration to all users, which means you are no longer limited to only using the Eventbrite themes to promote your events. You can now connect to…
  • New Theme: Gazette

    Thomas Guillot
    7 May 2015 | 10:00 am
    It’s Theme Thursday, and we’re happy to launch a brand new free theme. Gazette Gazette, designed by yours truly, is a clean and flexible theme perfectly suited for minimalist magazine-style sites, personal blogs, or any content-rich site. It allows you to highlight specific articles on the homepage, and to balance readability with a powerful use of photography — all in a layout that works on any device. Gazette also supports the following popular features: Custom Colors, Custom Header, Custom Menu, Social Links, Site Logo, Featured Images, and Widgets. Read more about Gazette on the…
  • New Themes: Nucleare and Afterlight

    Caroline Moore
    30 Apr 2015 | 11:00 am
    Nucleare Nucleare, by Cresta Project, is a classic blog theme with a crisp, elegant design and plenty of handy features. A built-in search box, links to your favorite social networks, four widget areas, and beautifully styled post formats make this an ideal theme for your personal blog. Check out Nucleare on the Theme Showcase, or activate it on your site from Appearance → Themes. Afterlight Afterlight, designed by Takashi Irie, is a different take on his Cyanotype, featuring an option for a full-screen background image. Add your favorite background image or color to lend your personal…
  • All WordPress.com Sites Protected Against Zero Day Vulnerability

    Krista
    27 Apr 2015 | 12:35 pm
    You may have seen news of a new zero-day vulnerability regarding comments in self-hosted versions of WordPress 4.2. All WordPress.com sites — including WordPress.com VIP sites — are not vulnerable: your WordPress.com sites are protected by the Akismet anti-spam service, which is already blocking those comments.Filed under: Security
  • A Large-Screen Interface and Filters for Notifications

    Dan
    27 Apr 2015 | 9:00 am
    A few months ago we released a new notifications interface on WordPress.com — we made notifications faster and created a more unified visual experience to match what users see in the iOS and Android apps. Today, we’re releasing filters for notifications and a new design for large-screen desktops, both of which will help make managing your notifications easier and more efficient. Filters There may be times when you want to see only a certain type of notification, such as just comments or just likes. You can now use the brand-new filter bar to do just that: The notifications filter…
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    LemonStand

  • 5 Ways To Optimize Product Pages With Website Usability

    Sezgin Hergul
    20 May 2015 | 8:00 am
    Sometimes having a well-designed store doesn’t necessarily translate to higher conversion rates. Your customers will appreciate the design, sure, but ultimately they’re there to buy a product and if they can’t then the best design in the world won’t change that. That’s why it’s important for retailers to consider their website usability as well. In this post, Sezgil Hergul from Usability Tools explains what that means. Take it away, Sezgin! According to research by Microsoft, a great majority of the visitors will leave a website upon the first 10 seconds…
  • Join Us Behind The Scenes At The New Inside LemonStand Blog!

    Sid
    18 May 2015 | 8:00 am
    “We love your Roadmap!” You have no idea how many times we’ve heard that from customers. At LemonStand, we pride ourselves on our transparency, and the Roadmap is one of many ways we show this. Being transparent is really just a simple concept, but it’s something that no one else does. We have nothing to hide and we want you to know where LemonStand is headed. In fact, we want you to help define our direction. As retailers, developers and designers doing business with us, you deserve to be a part of it. That’s why we’re excited to share a big announcement…
  • How To Grow An eCommerce Clothing Brand

    Brandon Pindulic
    15 May 2015 | 8:00 am
    Brandon Pindulic ran an eCommerce clothing business in high school, worked at a VC firm at age 19, and started a one-man growth consultancy which has now grown into a digital marketing agency. In this post, Brandon talks about some of the lessons he learned growing his clothing brand, lessons that you can apply to your eCommerce store. Take it away, Brandon! When I was 16, a friend and I decided to start a clothing company called Jazzberry Chauffeur. It did pretty well in terms of sales and building a loyal following, but it ultimately failed because we tried to do too many things at once…
  • How to Use Google to Improve Your Store’s Mobile Usability, SEO, and Sales

    Joshua Uebergang
    13 May 2015 | 8:00 am
    With the recent changes in Google’s search ranking algorithm and the emphasis on mobile-friendly websites, it’s become extremely important to start taking your mobile usability and SEO seriously. Many retailers assume that since most purchases happen on the desktop the mobile store is secondary. That may have been true a few years ago, but the times are fast changing and if you don’t have a mobile-friendly store your competition will eat you up. In this post, Joshua Uebergang, a search marketing expert, talks about how you can assess and improve your store’s mobile…
  • You Have 5 Minutes To Read This Growth Hack Before It Vanishes Forever!

    Sid
    11 May 2015 | 8:00 am
    Last week we wrote about an eCommerce growth hack using Snapchat. The reason why Snapchat is so effective is because of the time-sensitivity of the messages. Users know that the lifetime of each message is so short that if they aren’t fully engaged, they will miss out. And that’s the key phrase there. The fear of missing out, or FOMO. It’s not really an actual phobia, but rather a psychological phenomenon. Understanding the psychology behind this will allow you to create urgency in your conversion funnel and encourage customers to buy sooner rather than later. In…
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    Perfect Audience Retargeting Blog

  • Working with HubSpot to Make Retargeting Easy for Inbound Marketers

    Kris Corzine
    20 May 2015 | 3:59 pm
    Life just got a lot easier for Perfect Audience customers who use HubSpot for inbound marketing. Today we’re excited to announce that we’re partnering with them to help you save time, advertise better and get more customers! We’ve built an integration that creates audiences from HubSpot landing pages and Smart Lists when you connect your accounts. If you’re a marketer who’s built dozens of pages using HubSpot, you’ll have audiences built automatically for each of them that are updated every night.  This saves you a ton of time! With the busy work out of…
  • New Feature: Create, Manage and Schedule Reports with Report Builder

    Kris Corzine
    15 May 2015 | 2:37 pm
    We have a new way to help you view and share your campaign data! Check out Report Builder to get easy to analyze ad information, right in your inbox. Report Builder lets you create, manage and schedule detailed reports about the performance of your Perfect Audience campaigns. Your Perfect Audience Dashboard is great for an overview of campaign performance, but sometimes you need to dig into the details and generate specific reports that can be sent to members of your team on a regular basis. With Report Builder, you can set up a one time or recurring report that will update you on how…
  • 5 Best Practices for Cross-Device and Mobile Retargeting

    Brian Sim
    22 Apr 2015 | 1:27 am
    This post originally appeared on Marin Software’s Marketing Insights Blog. 1. Figure out what your goals are This is the basic step that should kick off any marketing campaign. Determine what you want to accomplish. Cross-device retargeting can help you accomplish four general goals: Build awareness: Do you want to keep your brand in front of your potential customers at the right moments? Facilitate acquisition: Did your visitor view a category or a product on your web site? Is there a potential next step you want to encourage? Drive conversions: Did the person abandon her shopping…
  • The Publisher Spotlight: Reach a diverse and highly qualified audience with Drupal.org

    Brian Sim
    20 Apr 2015 | 3:21 am
    This Publisher Spotlight originally appeared on Marin Software’s Marketing Insights blog and it is a series in which we’ll be introducing premium publishers who are using Partner Connect to develop business relationships with relevant and interested advertisers. In this post, we feature Carrie Lacina, Digital Advertising Manager at the Drupal Association. Drupal is a leading open-source Content Management System, and the Association supports Drupal.org and the Drupal Community. We spoke to Carrie about the unique benefits of Partner Connect and some best practices for…
  • Why Bother with View-Through Attribution?

    Brian Sim
    8 Apr 2015 | 11:29 am
    How do you measure the impact of influence? More importantly, what’s the best way to measure such a fuzzy concept using an analytical approach? As marketers have been complementing their bread-and-butter search advertising efforts by adding new tactics into the marketing mix, whether it’s social media native ads, rich media banners, mobile in-app interstitials, or desktop and mobile video ads, it’s increased the spotlight on the sticky issue of attributing conversions properly across different channels. It’s especially relevant for the aforementioned tactics, because none of them are…
 
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    Userlike

  • 4 TEDX Videos to Boost Your Communication Skills

    Kerry Butters
    18 May 2015 | 5:22 pm
    If you’ve not heard of TED talks before then you’re missing out. The talks are short – usually less than 18 minutes – informed education talks that began in 1984 as a conference “where Technology, Entertainment and Design converged.” Now, they are hugely popular and cover literally all manner of topics, in over 100 languages around the globe. Today we'd like to focus in on our favourite Ted talks that will help you become a better communicator. Beyond the mere capability to understand and reproduce languages lies a universal set of skills that we labeled "communication". Whether…
  • How XXLhoreca Uses Live Chat to Support Its Exponential Growth

    Pascal
    18 May 2015 | 3:56 am
    Mark Rood is the founder of XXLhoreca, an online wholesaler of non-food items for the hospitality industry, selling professional hospitality and kitchen equipment online. One can fairly say that the Mark’s Webshop hit the sweet spot. XXLhoreca has grown into one of the most successful shops on SEOshop (the platform on which it was built), selling in the Netherlands, Belgium, Austria, and Poland, with plans to expand to Germany soon. Since September 2014 XXLhoreca makes use of Userlike Live Chat to assist their Webvisitors in real-time. We sit down with Mark, who's been in the industry for 4…
  • 20 Free Sources for Ecommerce Market Research

    Kerry Butters
    12 May 2015 | 11:35 pm
    Planning, research and understanding the state of the market are all a large part of being in any business if you want it to succeed. Without first understanding your target customer, what other eCommerce sites are offering, and how the market is expected to grow, it’s difficult to come up with a workable business model. The eCommerce industry in particular however is relatively difficult to research, as the companies within the sector can have vastly different products and business models. This makes it more difficult to track overall industry activity and source reliable and accurate…
  • Servershop24’s Perfect Service Mix: Combining Help Scout & Userlike

    Pascal
    12 May 2015 | 2:35 am
    Servershop24 is one of Userlike's earliest customers, and without doubt in the top five of customers with most interesting business models. We sat down with CEO Sebastian Poll to talk about how he makes use of Userlike live chat and Help Scout to support his company's growth and the service culture he has nurtured. Sebastian founded the mother company Tradeo in 2010. Before he had been working in his father’s company, which had had a broad focus on selling "just about everything they could get their hands on" over Ebay. With Tradeo Sebastian Sebastian decided to narrow down on those parts…
  • 14 E-Commerce-Events, die Sie nicht verpassen dürfen

    Sven
    10 May 2015 | 11:01 pm
    Seit Beginn des Jahrtausends nahm Deutschland im E-Commerce eine führende Rolle ein und konnte in der Regel alljährlich größere Boomzahlen präsentieren. Seit 2013/14 hat sich das rasante Wachstum merklich verlangsamt, was manche veranlasste, in dunklen Tönen das Damoklesschwert der Marktsättigung aufzuzeichnen.  Etwas positiver gelesen, konnte man die Zahlen auch als ein Erwachsenwerden des E-Commerce in Deutschland verstehen. Was für die glückliche Situation sorgt, dass es reichlich Erfahrungswerte gibt, die geteilt werden können und wollen. In diesem Artikel wollen wir Ihnen…
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    Live Chat Software Free | Live video chat | CustomerICare for Websites » Blog

  • [The Socio-Technology Gap] Why Your Popup Is More Annoying Than A Pushy Shop Assistant

    Aurelie Chazal
    8 May 2015 | 2:29 am
    There’s an on-going debate around the web about the use of lead generation popups and popovers.Some think they are super annoying and borderline evil. Others also think they are super annoying and borderline evil but they don’t care, …Post [The Socio-Technology Gap] Why Your Popup Is More Annoying Than A Pushy Shop Assistant pojawił się poraz pierwszy w Live Chat Software Free | Live video chat | CustomerICare for Websites.
  • [The Underdog Effect] Why Customers Prefer Hustlers

    Aurelie Chazal
    27 Apr 2015 | 3:35 am
    Imagine you are visiting a new country and are invited to a local sport event.2 teams are competing against each other. Here’s the only thing you know about them: Team A has a 70% chance of winning Team B …Post [The Underdog Effect] Why Customers Prefer Hustlers pojawił się poraz pierwszy w Live Chat Software Free | Live video chat | CustomerICare for Websites.
  • 5 Steps to Customer Acquisition with Live Chat

    Art Zabalov
    15 Apr 2015 | 6:38 am
    You’ve come to see Live Chat, as a customer support only tool, which rather than helping you, puts you in a situation, where you need to stay online 24/7. Read on, to find out how Live Chat can become one …Post 5 Steps to Customer Acquisition with Live Chat pojawił się poraz pierwszy w Live Chat Software Free | Live video chat | CustomerICare for Websites.
  • Lessons Learned Onboarding 500+ SaaS Users With Intercom

    Aurelie Chazal
    31 Mar 2015 | 5:40 am
    Building a SaaS company and managing customers is a process. Communication and understanding of customer behavior is critical. We implemented Intercom.io to make sure we don’t miss out on opportunities to get in touch with our customers who may need …Post Lessons Learned Onboarding 500+ SaaS Users With Intercom pojawił się poraz pierwszy w Live Chat Software Free | Live video chat | CustomerICare for Websites.
  • Interview With Our CTO: Building A Live Chat Startup

    Aurelie Chazal
    18 Mar 2015 | 6:13 am
    Building an IT, SaaS startup can be a mind boggling task. The idea for the product is one thing, but putting technologies together and making it work is a whole other story.  Our CTO, Dariusz, is the man with …Post Interview With Our CTO: Building A Live Chat Startup pojawił się poraz pierwszy w Live Chat Software Free | Live video chat | CustomerICare for Websites.
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    Rethink Commerce Blog

  • Best Practices for Increasing Trial Conversion Rates

    Shannon Macleod
    21 May 2015 | 7:32 am
    Offering free downloads or trial subscriptions is a proven strategy to acquire new customers. They get to try your product before they commit, and you get a qualified lead that you now must convert. The increased popularity of free trials as a marketing tool and the preponderance of free apps means that the free trial space is more competitive than ever. Trial activation is a key step in the digital commerce lifecycle, and creates a path for future revenue from upsells, upgrades, and renewals. The Commerce Lifecycle   Revenue leakage can occur at each step in the lifecycle. By focusing…
  • 4 SaaS Pricing Strategies To Increase Recurring Monthly Revenue

    Raj Badarinath
    18 May 2015 | 8:12 am
    While SaaS has many advantages over the traditional software business model, it does come with its own unique challenges. One of the most difficult is creating new sources of recurring revenue from existing customers. Unlike traditional software companies that can generate additional revenue through updates and new releases, SaaS businesses must find new and more creative ways to increase their monthly revenue. One of the most effective to emerge has been using varying pricing as a strategy. Reduce Freemium Subscriptions Freemium pricing, offering something for free and then increasing…
  • Introducing CommerceNOW.

    ed.chuang
    18 May 2015 | 1:28 am
    Let’s have a quick word association. What’s the first thing you think of when you hear the word “Commerce”? Amazon and the over-hyped and coming soon to you — drone delivery? The Trifecta of Black Friday/Cyber Monday/Single’s Day? How ApplePay will take over the world?   But wait – not if the Internet of Things takes over the world first. The reality is that Commerce is being redefined. Traditional E-Commerce is evolving into Digital Commerce, as more and more products are being digitized and sold as services online. Given that Digital transformation is here – companies…
  • How To Effectively Cross-Sell With A Subscription Model

    Raj Badarinath
    14 May 2015 | 1:45 am
    Any marketer knows that cross-selling is a crucial component of long-term e-commerce success. If your customers are happy with the products they currently use or intend to buy, they are more likely to be open to buying separate, additional products as well. The same is true for SaaS providers, though conventional subscription models may be a little less obvious solutions for cross-selling opportunities than basic shopping carts. So we’re here to help with some tips on how you can effectively cross-sell with a subscription model. Map The Customer Journey A great way to start determining…
  • Why And How You Should Be Testing Your Trial Sign-Up Forms

    Diana Miuta
    8 May 2015 | 4:34 am
    Marketers everywhere are under increasing pressure to prove and improve the value of their programs. As a result, testing and analysis have become core components of the online marketing toolkit. While the value of testing is undisputed, the overwhelming number of things that can be tested can cause SaaS marketers to overlook the most important elements, such as the trial sign-up form. Of all the elements on the landing page, the sign-up form is the most important and can be easily tested and analyzed to improve conversions. Let’s take a look at why testing is necessary and how it can be…
 
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    Okanjo

  • The Golden Age of Journalism

    Michael deBoer
    29 Apr 2015 | 6:30 am
    Earlier this year we lost the great New York Times media writer David Carr. His regular column, The Media Equation, was always a must read for me. His insights were spot on and his writing style was entertaining. A few […]
  • Mobile Or Bust

    Bethany Grabher
    23 Apr 2015 | 7:00 am
    This week many small and medium-sized businesses will see a decrease in exposure and traffic following Google’s new update to its search engine algorithm. Hailed as Mobilegeddon, this new change has been examined to no end because its impact is significant. With this […]
  • Our Pitch, In 4 Minutes

    Bethany Grabher
    31 Mar 2015 | 12:37 pm
    Earlier this month, Okanjo was included in the Newspaper Association of America’s Startup Accelerator Pitch at the annual mediaXchange Conference. As one of seven startups given this honor, Okanjo had a scant four minutes on stage to explain our Native Commerce […]
  • eCommerce And The Future Of Local Media

    Bethany Grabher
    2 Mar 2015 | 6:05 am
    Okanjo team members were lucky enough to attend Ken Doctor’s keynote session at Mega Conference and we are motivated by his take on the future of local media. A couple of highlights: The entire news industry needs to focus on […]
  • Buy Now. Buy Everywhere. Stay There.

    Michael deBoer
    19 Feb 2015 | 5:30 am
    The other day I read the latest “Reflections of a Newsosaur” post by the great Alan D.Mutter on the topic of “Everyware Computing.” The post discussed the emerging “Internet of Things” and how society is approaching the point where all aspects […]
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    Selz Blog

  • Creative Thinking and Product Creation: Simple Steps To Stay Original

    Jo Gifford
    21 May 2015 | 6:36 pm
    Do you ever worry about staying original as an entrepreneur? I so often hear the question “Why should I teach/share this? It’s already been done!”, a thought that crosses the minds of most entrepreneurs at some stage. Whilst there are many versions of concepts being shared and taught at any one time, the difference between... Read more » The post Creative Thinking and Product Creation: Simple Steps To Stay Original appeared first on Selz Blog.
  • Join Our First Ever Store Pro Challenge And Win Over $1000 In Prizes!

    Kristen
    21 May 2015 | 2:03 pm
    Have you been stalling with starting your first online store? Do you want to increase your sales, create a better experience for your buyers, and provide more products and services? Do you not know where to start, or maybe you already have a store and you want to make it more awesome? Do you want to... Read more » The post Join Our First Ever Store Pro Challenge And Win Over $1000 In Prizes! appeared first on Selz Blog.
  • 7 Ways to Improve Your Store Pro Store In 20 Minutes

    Kristen
    20 May 2015 | 10:40 pm
    There’s nothing like seeing your sales fall flat. You start to wonder: what went wrong? How can I increase my sales again? Besides joining our Store Pro Challenge for refreshing your online store, offering a discount code for your products and reviewing your store for conversion killers, there are lots of small, simple and effective ways your can improve your... Read more » The post 7 Ways to Improve Your Store Pro Store In 20 Minutes appeared first on Selz Blog.
  • Get Tech Savvy In Your Business With These 5 Videos From Nathalie Lussier

    Melissa
    20 May 2015 | 7:37 pm
    We’re a bit in love with Nathalie Lussier’s practical and super simple approach to using technical solutions to help you get things done in your business. Ex tech-industry herself, Nathalie now runs her own online business coaching other entrepreneurs to grow their business and look professional, even if you’re a one man band. She’s amazing with... Read more » The post Get Tech Savvy In Your Business With These 5 Videos From Nathalie Lussier appeared first on Selz Blog.
  • 3 Simple SEO Lessons from Liz Lockard You Need To Know

    Kristen
    12 May 2015 | 12:47 pm
    SEO, or search engine optimization, can feel daunting, especially as a new business owner. From creating products, to sending out newsletters to your audience, and scheduling social media posts and content, SEO can feel like just another task to your already robust to-do list. Besides that, it can feel like a total mystery, which doesn’t inspire... Read more » The post 3 Simple SEO Lessons from Liz Lockard You Need To Know appeared first on Selz Blog.
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    101ecommerce

  • 9 Types of eCommerce Websites

    101eCommerce
    21 May 2015 | 4:32 am
    An eCommerce website sells things online. The website could be owned by a company, a single person or by a group of people. It supervises the online purchases and transactions. eCommerce sites have grown into multiple versions and types. Here we have listed them for the better understanding of how different types of trades and selling happens online. According to the Type of the Market By type of market, we mean if the parties of a trade are both businesses, both customers or one customer and one business. These known types are seen in the normal, offline business world. Here, they are just…
  • What Is an Online Marketplace?

    101eCommerce
    9 Apr 2015 | 5:07 am
    While reading on, imagine the online marketplace like a real world markets of some town. Filled with many shops and stalls, people buying grocery or their clothes, searching for some brand or looking out for some cheap buy, also checking in the second-hand market for even cheaper stuff while trying to stay away from frauds who sell fake things. Interested people also enters into pawn shops where they can get things of antiquity or rarity. Also, some areas could be jammed with people circling around a man who is auctioning various stuff, from cheap electronics on the footpath to precious…
  • Is 100% eCommerce World Possible?

    101eCommerce
    6 Apr 2015 | 6:18 am
    eCommerce looks the next generation marketplace we will all have and maybe in the distant future, it will take the whole world. Everyone will be buying things online and maybe not waiting as much we do today, to get things delivered (we already have one day and one hour delivery systems). Such world seems possible as all the technologies required to make it real are available. You don’t need a single thing to invent to make the whole world buy online. Then why it’s not an eCommerce driven world already? There are some obstacles, or in other words, areas to improve before it becomes…
  • 7 Steps Customer Goes Through When Buying Online

    101eCommerce
    28 Mar 2015 | 10:35 pm
    Though, the eCommerce industry has grew to a level where some things are bought online without a second thought, still there are many areas and countries or product categories where customers aren’t habited for an online purchase. In such situation, to turn them into online customers, you need to understand the process of how a regular customer decides to buy something online. Lets see. 1. Need Generation Customer recognizes the need of a particular thing or service and then after he seeks out the options to suffice his need. There are two types of need generation, Self-recognized and…
  • 10 Ways to Increase Brand Loyalty

    101eCommerce
    23 Mar 2015 | 5:43 am
    Marketing efforts of convincing a customer to buy your product/service (which is the primary objective and a pretty hard mission to accomplish) becomes redundant when you have accumulated a loyal customer base. Marketing than just focuses on informing the customers about the new products/services launch. Apple Inc. is very good example to understand how big difference can a loyal customer base could bring to the company. The regular Apple customers AKA Apple fanboys are experience Apple products delivers to them. In such scenario, the marketing efforts aren’t required to redundantly…
 
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    Magento blog: technical tips and e-commerce guides from Amasty

  • #Magento 302 redirect issue: how to handle

    Ksenia Dobreva
    19 May 2015 | 2:18 am
    A couple of weeks ago we received a following question from our reader: Before answering this question, I investigated what Magento community members are writing about the case and which actions they suggest. In fact, there are lots of questions on this topic, but in most of the cases I didn’t see a proper answer. That’s why I consulted with my colleagues, Kristina, a marketing specialist with focus on SEO, and Andrew, a skilled system administrator. Let’s hear what they suggest for dealing with Magento...The post #Magento 302 redirect issue: how to handle…
  • New Magento extension – Advanced Customer Segments

    Ksenia Dobreva
    15 May 2015 | 7:24 am
    Please meet a new Amasty extension – Advanced Customer Segments. Why do you need customer segmentation features on your Magento store? The rule is simple: the closer your offer is to customer’s needs, the more chances he will spend money. As it’s almost impossible to create an offer that will suit everyone, marketers segment customers into groups by different criteria, which help to define their needs better. Advanced Customer Segments helps you to segment customers by a vast number of criteria, making your marketing campaigns...The post New Magento extension…
  • Full Page Cache comparison: Amasty FPC vs Magento Enterprise FPC

    Andrey Tataranovich
    12 May 2015 | 5:50 am
    Hello to Amasty blog readers. We continue to publish articles on using cache for Magento. Our customers frequently ask us how much faster Amasty Full Page Cache is, compared to Magento Enterprise Full Page Cache. And we couldn’t answer this question with precise numbers, as we didn’t actually run comparison tests. As the number of questions grew with time, we finally decided to run a test and show some exact results to our customers. Also, we are often asked a question: why do all the...The post Full Page Cache comparison: Amasty FPC vs Magento Enterprise FPC appeared first on…
  • Creating a Google Shopping feed with Magento Product Feed extension

    Kirill Osipov
    5 May 2015 | 9:24 am
    Amasty Product Feed Extension is a powerful and flexible solution for creating product feeds. The extension lets you create feeds for almost any feed processor which accepts XML or CSV feeds. This article will guide you through creating a product feed for Google Shopping. For doing that, you’ll need: Magento 1.4 and above Amasty Product Feed extension installed A Google account Say, we have a Magento copy running on our server, and we have installed the Product Feed extension, so we’ll skip these details. I...The post Creating a Google Shopping feed with Magento Product Feed…
  • Amasty extensions updates – April 2015

    Ksenia Dobreva
    29 Apr 2015 | 5:05 am
    Marching to April updates! Here’s what we’ve done to make our Magento extensions better. Shipping Rules 1.1.0 Option to add surcharge / discount per Unit weight Use this option to surcharge or discount shipping price based on the product weight. For example, if the product weight is 5 kg and surcharge rate per a unit of weight is 2 USD, than final shipping price will increase on 10 USD. Fixed coupon validation when it contains both uppercase and lowercase letters Option to show shipping discount...The post Amasty extensions updates – April 2015 appeared first on Magento…
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    eCommerce Consulting & Optimization by Trinity Insight » News and Perspectives

  • Introducing Applebot: The New Brain Behind Siri

    Jason Bauman
    13 May 2015 | 6:13 am
    In November of 2014, webmasters noticed a new crawler showing up in analytics named “applebot.” Originating from servers known to reside in Apple’s Cupertino campus, many speculated exactly what the data gleaned by the crawler would eventually power. Last week, the company officially unveiled the program as a way to improve the results returned by the iPhone’s Siri search.   A Smart(er) Assistant Apple announced Siri as an update to their popular iOS operating system in October of 2011. The digital assistant allowed users to control many aspects of their device by voice,…
  • Google Contributor: An Alternative Way To Pay For Content

    Jason Bauman
    23 Apr 2015 | 8:02 am
    Last year, Google announced a new “experiment” called Contributor as an alternative way for content creators to fund their websites. Offered as an alternative to their AdSense network, the service lets users subscribe to a service that will remove advertising on participating websites for a monthly fee.   How Contributor Works Currently in an invite only Beta, Contributor offers subscriptions that remove a percentage of advertising users see when they visit participating websites. In exchange, the domains will receive a portion of that subscription fee to compensate them for the lost…
  • Is Your Website Ready For The Mobile Update?

    Jason Bauman
    6 Apr 2015 | 7:11 pm
    On April 21st, Google will roll out the largest change to their ranking algorithm in recent memory. In fact, the search engine said that their impending mobile update could affect more than 40% of global searches. To put this into perspective, Panda and Penguin only influenced 12% and 4%, respectively. This change is the company’s latest attempt to keep their results relevant to customers who are increasingly initiating their inquiries from their mobile devices. The scope of this update is unique, however in that it will be the first time where results can vary greatly depending on a…
  • How to Benefit from Google’s Sitelinks Search Box

    Jess Herbine
    23 Mar 2015 | 10:10 am
    Google makes updates to its algorithm and display offerings regularly without much of a warning, so naturally it can take some time for new features and best practices to catch on. One such element is the sitelinks search box, which was most recently improved in September 2014, making it easier for users to locate specific content within a brand’s domain from the search engine results page. However, six months later, it seems that the Google search bar (formally known as the SearchAction Schema) holds the title of 12th most popular out of the 49 types of Schema measured by SimilarTech. To…
  • 10 Ways to Optimize Creativity for Ad Campaign Success

    Katherine Carpenter
    18 Mar 2015 | 5:29 pm
    Marketing and advertising professionals face a hefty task today when it comes to reaching their audience – and keeping their attention. Before launching a campaign, cross-device compatibility must be considered because of how many different outlets our generation consumes information on. More often than not, you will find someone with a laptop open, browsing the web and their mobile in hand, and reading breaking news. With all these distracting mediums, having a user process an ad is an intimidating feat. While we can read into the data and attempt to craft a strategy around these reports…
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    eCommerce Consulting & Optimization by Trinity Insight » News and Perspectives

  • Introducing Applebot: The New Brain Behind Siri

    Jason Bauman
    13 May 2015 | 6:13 am
    In November of 2014, webmasters noticed a new crawler showing up in analytics named “applebot.” Originating from servers known to reside in Apple’s Cupertino campus, many speculated exactly what the data gleaned by the crawler would eventually power. Last week, the company officially unveiled the program as a way to improve the results returned by the iPhone’s Siri search.   A Smart(er) Assistant Apple announced Siri as an update to their popular iOS operating system in October of 2011. The digital assistant allowed users to control many aspects of their device by voice,…
  • Google Contributor: An Alternative Way To Pay For Content

    Jason Bauman
    23 Apr 2015 | 8:02 am
    Last year, Google announced a new “experiment” called Contributor as an alternative way for content creators to fund their websites. Offered as an alternative to their AdSense network, the service lets users subscribe to a service that will remove advertising on participating websites for a monthly fee.   How Contributor Works Currently in an invite only Beta, Contributor offers subscriptions that remove a percentage of advertising users see when they visit participating websites. In exchange, the domains will receive a portion of that subscription fee to compensate them for the lost…
  • Is Your Website Ready For The Mobile Update?

    Jason Bauman
    6 Apr 2015 | 7:11 pm
    On April 21st, Google will roll out the largest change to their ranking algorithm in recent memory. In fact, the search engine said that their impending mobile update could affect more than 40% of global searches. To put this into perspective, Panda and Penguin only influenced 12% and 4%, respectively. This change is the company’s latest attempt to keep their results relevant to customers who are increasingly initiating their inquiries from their mobile devices. The scope of this update is unique, however in that it will be the first time where results can vary greatly depending on a…
  • How to Benefit from Google’s Sitelinks Search Box

    Jess Herbine
    23 Mar 2015 | 10:10 am
    Google makes updates to its algorithm and display offerings regularly without much of a warning, so naturally it can take some time for new features and best practices to catch on. One such element is the sitelinks search box, which was most recently improved in September 2014, making it easier for users to locate specific content within a brand’s domain from the search engine results page. However, six months later, it seems that the Google search bar (formally known as the SearchAction Schema) holds the title of 12th most popular out of the 49 types of Schema measured by SimilarTech. To…
  • 10 Ways to Optimize Creativity for Ad Campaign Success

    Katherine Carpenter
    18 Mar 2015 | 5:29 pm
    Marketing and advertising professionals face a hefty task today when it comes to reaching their audience – and keeping their attention. Before launching a campaign, cross-device compatibility must be considered because of how many different outlets our generation consumes information on. More often than not, you will find someone with a laptop open, browsing the web and their mobile in hand, and reading breaking news. With all these distracting mediums, having a user process an ad is an intimidating feat. While we can read into the data and attempt to craft a strategy around these reports…
 
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    Word-of-Mouth and Referral Marketing Blog

  • 10 Companies that Generated Word-of-Mouth by Delivering Immense Practical Value

    Samuel Hum
    20 May 2015 | 9:41 am
    I recently came across Product Hunt: a site that lists the best products in the world at the moment. It features a voting system, where users can vote for whatever they find most awesome or useful, from mobile apps to technological hardware products. Wondering how certain products got more votes than others. we listed out […] The post 10 Companies that Generated Word-of-Mouth by Delivering Immense Practical Value appeared first on Word-of-Mouth and Referral Marketing Blog.
  • Referral Program Setup: Setting A Referral Review Period

    Visakan Veerasamy
    19 May 2015 | 9:18 am
    Customer referral programs and return policies don’t always play together every nicely. For instance, what if an advocate refers a friend to your store, who buys something (earning a cash reward in the process)… and then returns the product? That could get a little messy. The simplest way to prevent complications like these is to […] The post Referral Program Setup: Setting A Referral Review Period appeared first on Word-of-Mouth and Referral Marketing Blog.
  • How 13 Of The Best Kickstarter Projects Achieved Success With Word-Of-Mouth

    Jon Tan
    17 May 2015 | 11:07 pm
    Kickstarter projects succeed because of word-of-mouth. Projects don’t come to fruition unless they meet their goals, backers have to get involved in spreading the word to see their favoured projects succeed. Even after funding is complete (every project on this list has exceeded it’s goal funding!) the system of stretch goals keeps backers involved in […] The post How 13 Of The Best Kickstarter Projects Achieved Success With Word-Of-Mouth appeared first on Word-of-Mouth and Referral Marketing Blog.
  • Ride-sourcing Mobile App Referral Program Examples: How Uber covered more than 50 countries in just 3 years

    Samuel Hum
    14 May 2015 | 10:25 am
    Most of you have must have encountered this scenario before: You’re in a big city, and you’re running late. You try to hail a cab, but all of them are busy. After 15 minutes, you either get one or give up trying. As origin stories go, Garrett Camp and  Travis Kalanick were having that exact same […] The post Ride-sourcing Mobile App Referral Program Examples: How Uber covered more than 50 countries in just 3 years appeared first on Word-of-Mouth and Referral Marketing Blog.
  • Web App Referral Program Examples: How Evernote Gained Millions of Users Through Word-of-Mouth

    Samuel Hum
    13 May 2015 | 11:23 am
    Launched publicly in 2008, Evernote is a digital note-taking app that allows you to sync your notes across multiple devices, add photos, voice, and text instantaneously. It even allows you to present your notes as slideshows. Evernote is, essentially, a cloud notebook on steroids. Their app has been extremely popular, gaining their first million users in 446 days (approximately 14 […] The post Web App Referral Program Examples: How Evernote Gained Millions of Users Through Word-of-Mouth appeared first on Word-of-Mouth and Referral Marketing Blog.
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    Ecommerce Platforms

  • What will Google Buy Button Mean for Ecommerce Stores

    Catalin Zorzini
    21 May 2015 | 1:27 am
    According to unnamed sources, Google is planning to add a “buy” button to their pages of search results. The button will direct customers to a Google product page, where they can make the final purchase, the actual product will be provided and sold by retailers, rather than by Google. In the beginning this would just be added to mobile searches, however with a desktop version to be added sometime in the future.With the addition of a buy button, Google Shopping would go from being a simple search engine to being more of a middle-man. However, unlike companies such as Amazon,…
  • Top 10 Best Landing Page Creation and A/B Test Tools

    Catalin Zorzini
    20 May 2015 | 2:54 am
    Dell has seen conversion rates increase by over 300% after implementing 1,000 landing pages. These numbers were compared to its previous standard website pages, showing that ecommerce prowess stems from these types of pages, along with testing and establishing what components, content and buttons work best for converting people into paying customers.So what makes your landing pages pop? Do you even have a landing page strategy? Now is the time for you to evaluate this situation, because the internet is filled with online tools for building and testing your landing pages without much time or…
  • Automattic Acquires WooCommerce, The Best Ecommerce Platform for WordPress

    Catalin Zorzini
    19 May 2015 | 3:01 pm
    With the goal to make it as easy to create your own online shop as it currently is to create your own website or blog with WordPress, Mr Matt Mullenweg announced that his company, Automattic – the behemoth behind WordPress – bought today the uber-popular WP ecommerce platform WooCommerce, which currently ranks at number 7 in our ecommerce platforms comparison chart.Mullenweg thinks that WooCommerce has a unique role in the larger ecommerce space, in part because of its open source nature and its broad community of users and developers, but also because it fills a hole for a…
  • The Ultimate Guide to Choosing LemonStand Plans and Seeing How Much You Have to Pay

    Catalin Zorzini
    19 May 2015 | 3:34 am
    LemonStand is marketed as the ecommerce platform built for growth, and it certainly lives up to that pitch, since most of its customers are companies that have a strong focus on expanding quickly and bringing in legitimate cash flow.That said, it’s not always easy to tell whether or not your company falls into this customer base, so I wanted to give you an in-depth outline of the LemonStand pricing plans, showing you exactly who each plan is for. That said, keep reading to learn more.Comparing LemonStand Pricing PlansLemonStand Startup PlanThe LemonStand Startup plan is interesting because…
  • How to Build a Digital Product Marketplace (Like Amazon) with WordPress, Marketify and the EDD Bundle

    Catalin Zorzini
    18 May 2015 | 1:31 am
    It’s not uncommon to see $16 billion quarterly revenues from Amazon, but what’s interesting is that much of this revenue is now coming from digital sales. From eBooks to music, digital sales are a wonderful way to make money, and if you make your own digital product marketplace, similar to Amazon, you may just end up with a decent amount of online revenue coming your way.The idea behind digital product marketplaces is to offer two profile options, one for buyers and one for sellers. You provide the infrastructure for buying and selling, then take a cut of every sale that goes through your…
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    Creating a Website Today

  • 5 Easy Photography Website Builders

    Christopher Pontine
    20 May 2015 | 8:10 am
    I think we both can agree on this: Finding photography website builders that are simple and easy to us can be tough right? Come to find out, with just a little time you can have your very own photography website up and running today. In this article, I will show you 5 plus options to help get your photography business, hobby or whatever you call it, up and going, and as well show you some features of each one to help you decide. On a side note:  If your looking for other types of website builders check out my articles 10 Power House Website Builders And More or 5 Great E-Commerce Website…
  • Build a Free Site with Webs.com

    Christopher Pontine
    18 May 2015 | 8:30 am
    Let webs help you out Most site designers out there charge exorbitant fees and claim to do a lot without really offering support. Webs.com is taking a different approach. With upfront pricing that shows exactly what you’re getting, you can also pick a free option, which will give you site building tools, mobile design, bandwidth, web storage and even web store space. While it’s not exactly free, you do have to include ads on your site, it’s a simple way to build a ton of free websites quick and painlessly. If you’d rather customize your site without ads and have more…
  • 5 Great eCommerce Website Builders And More

    Christopher Pontine
    18 May 2015 | 8:20 am
    Would you agree with the following: That finding an eCommerce website builder platform isn’t the easiest thing to do.  You ask, which ones should I try over and over again right? The great thing is, if you utilize some of the most popular eCommerce platforms out here, you can have your site up and going today, and be visible online. Want another good reason to get it going today? By 2017 retail ecommerce sales are expected to grow to 434.2 billion in U.S Dollars. Better grab yourself a piece of that pie: In this list I am going to go over some of the top website builders for anyone…
  • Costs For Your Website

    Christopher Pontine
    15 May 2015 | 7:42 am
    Most decisions people make when starting and creating a website make or break the success of a website. While there are ways to start and create a new site for free, it’s not recommended as the best way because it can limit your earning potential as a creator and web publisher. When making those first decisions, cost should be considered an investment. Making smart investments doesn’t mean that you have to spend a lot of money to get a great result. In general, you can start a website for less than $20. You Ready? Choose the Right Host Know Your Costs For Your Website This is…
  • Creating Your Photography Site With Photo Merchant

    Christopher Pontine
    12 May 2015 | 8:37 am
    Photo Merchant is the all new photography site builder with a lot of promise. Not only does it have some amazing benefits for new photography site owners, it’s also a great tool for those who want to sell and promote their art work online. Photo Merchant advertises its services as more than site design and pretty pictures. It’s actually a photo site shop builder, complete with secure ways to sell photos online and receive money, as well as protect photos from being downloaded without your permission. For those want a sleek website and lots of merchant tools, Photo Merchant is…
 
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    Unbxd | Unbxd

  • 3 Compelling Ways to Capture Your Customers’ Attention on Your Shopify Store

    Divya H. Pahwa
    8 May 2015 | 4:48 am
    Your store needs a makeover. There is probably something you could be dedicating your time to make your Shopify shop  incrementally more captivating. But you know what? Forget about the incremental. I want you to save your time and focus on the 20%; the smallest changes that have the highest impact. This post is exclusively to help improve the appeal of your store and further capture your current customer’s attention. The following suggestions don’t directly help improve sales and traffic, so don’t read this piece with that in mind. Here are 3 things you should focus on: Incredible…
  • Who Are Your Most Valuable Ecommerce Customers?

    Pavan Sondur
    8 Feb 2015 | 9:47 pm
    Ecommerce retailers would often notice that not all their customers are created equal; some provide more revenue as compared to others. Identifying these customers is critical for any business, in order to optimize customer acquisition costs & maximize profits. At Unbxd, we’ve recently come across a startling site search trend – that nearly 50% of the 20 million daily search queries we serve come from repeat visitors. Not only are these ‘qualified leads’ for ecommerce sites but might actually convert with little or zero acquisition costs. Basically, these users are the most…
  • [Ebook] 5 Must-Have Site Search Enhancements for Fashion Ecommerce

    Kriti Sarda
    17 Dec 2014 | 11:35 am
    A decade ago, retailers believed that people wouldn’t buy fashion products online as they want to experience the touch and feel of products before making a purchase. But ecommerce has changed the way people shop and more and more people are getting comfortable with shopping for fashion online. According to an Emarketer report, online sales of clothing and accessories will continue to grow year over year at a rate faster than even the electronics and books segment, with sales reaching $73 billion by 2016. This opened up a whole new world of opportunities for fashion retailers and there has…
  • Customer Spotlight: The Kewl Shop

    Kriti Sarda
    14 Dec 2014 | 11:11 pm
    At Unbxd, we’ve been fortunate to work with some of the most innovative companies and help them overcome their business challenges with our personalized solutions. This edition of our Customer Spotlight series highlights thekewlshop.com, an online store that offers trendy women’s fashion apparels. The Kewl Shop started in 2013 and has quickly grown to become one of the top 150K websites in the world. It is founded by Charles and his business partner Sasi with an objective to provide quality women’s clothes at value for money prices. Charles, the founder of The Kewl Shop says,…
  • Black Friday & Cyber Monday 2014: Emerging Ecommerce Trends

    Kriti Sarda
    5 Dec 2014 | 8:08 am
    Black Friday & Cyber Monday are the two biggest shopping days in the United States. With the manic shopping days just behind us, it’s now time to see how the industry grew over the course of a year and look at some of the emerging trends. As we’re now coming to see, online sales this time around have surpassed all previous records to make Cyber Monday the biggest online spending day in the US history. According to a comScore press release, “Cyber Monday Exceeded $2 Billion in Desktop Sales for First Time Ever to Rank as Heaviest U.S. Online Spending Day in History”. In this post,…
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    Tribe Interactive » Blog

  • E-Commerce Marketing, Design, and Development Round-Up: 5/11 to 5/15

    Zac Heisey
    15 May 2015 | 7:24 pm
    Welcome to our weekly round-up of E-commerce marketing, web design, and development goodness from around the web! This week we’re featuring articles from 3 of the biggest names in E-commerce: Shopify, WooThemes, and BigCommerce. We’ve also included the low-down on Facebook’s newest feature for brand’s publishing content – Instant Articles. If you like what you see here, check out the rest of our blog and subscribe to get the latest and greatest in E-commerce content delivered right to your inbox. Designing the New Customer Experience: What Happens After Checkout?
  • E-Commerce Marketing, Design, and Development Round-Up: 5/4 to 5/8

    Zac Heisey
    8 May 2015 | 7:49 pm
    Hopefully you had a strong start to May. If not, and your E-commerce marketing strategy needs a boost, you’ve come to the right place! Below are some recent E-commerce marketing, web design, and development resources that we’ve hand-picked just for you. See how much we love you? Show us some love back and subscribe to our blog for the latest E-commerce content! Use Social Media to Generate Organic Leads and Sales By Andrew Gazdecki – This article by Andrew Gazdecki on Business 2 Community includes some practical ideas for using your social channels to help increase leads…
  • Inbound Marketing for E-commerce: How to Get it Right

    Zac Heisey
    2 May 2015 | 5:00 am
    In the world of E-commerce businesses, everything is about the sale. The platforms and tools you use, your marketing strategy, the design of your website, your checkout process – none of it matters if it isn’t contributing to the ultimate goal of boosting your revenue. While it remains the case that sales are the lifeblood of an E-commerce business, the connections we can make between a single tactic and an online sale are become less and less direct. Today, potential customers can interact with your brand across of dozens of channels, through a variety of formats (text ads,…
  • Weekly Digital Marketing, Design & E-commerce Round-Up: 4/27 to 5/1

    Zac Heisey
    1 May 2015 | 8:09 pm
    Can you believe it’s already May!? Spring is definitely in the air, and we’re starting to see the change of the seasons being reflected in marketing campaigns, social media, and content creation. Here are our top picks for content from this week related to web design, digital marketing, and E-commerce. 3 Strategies to Developing Buyer Personas By Jayme Alfano – The most successful E-commerce shops are the ones who utilize customer data to drive their business decisions. But what’s the best way of gathering that data and putting it to work for you? Buyer personas, my…
  • 8 Instant eCommerce Techniques to Sell More Online

    Zac Heisey
    1 May 2015 | 5:26 am
    This is a guest post from Tony Messer, CEO at PickaWeb, one of the UK’s top web hosting companies. I hate leaving things to chance, don’t you? Especially when it comes to online business. Low cost of entry, fierce competition, eroding margins – eCommerce is not for the faint hearted. But successful eCommerce sites don’t leave things to chance. They’ve focused in on 3 key points: Prospect – Attract new visitors Convert – Convert them into paying customers (or failing that subscribers) Grow – Create a long term, profitable relationship While it can be easy to get distracted…
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    Guided-Selling.org

  • Guided Selling as a True Differentiator of Engaging Product Discovery

    Guided-Selling.org
    15 May 2015 | 9:00 am
    The retail landscape has changed and gaining a competitive edge is extremely difficult for shops nowadays. With big product choice becoming universally expected and the market-ruling belief that prices must be low, there is little left to compete on. The Challenges The problems are many: abandoned carts, crushing competition, customers who have become very fickle and unwilling to spend hours comparing and accordingly weighting product features. Solving these problems calls for a complete paradigm shift, and putting the shoppers’ needs back in the focus. To remain competitive, successful…
  • What’s Analysis Paralysis and How It Can Affect Your Online Sale

    Guided-Selling.org
    7 May 2015 | 11:53 pm
    A customer walks into a shoe store. The salesman skips towards the customer and asks, “Welcome, can I help you?” “Just looking for a pair of shoes”, the customer replies. And the salesman goes on a spree of presenting one option after another: “Have a look at these dress boots, made of highest quality leather. Buy them and you are set for years.” “And here’s a casual street sneaker, durable and comfortable, made for day-to-day use.” “Try these slippers, if you are looking for something more comfortable.” “Or you’d like to purchase black dress shoes? You can wear them…
  • Less is More: The Guiding Principle for Successful Online Marketing

    Guided-Selling.org
    1 May 2015 | 9:00 am
    The average attention span of online consumers is shrinking with the passage of time. It used to be a good 12 seconds in year 2000, but now it has come down to 8.25 seconds. The world is moving at strenuous speed. Time is scarce and there’s an overload of information. Mainstream use of smart phones and Wi-Fi Internet connections mean that we’re hardly ever free. As a result, it’s becoming incredibly difficult to focus and think over a specific decision for a longer period of time. And then we have the plethora of choices (thanks again to the Internet), making it even more stressful for…
  • Why Customers Seek Recommendations & How to Take Advantage

    Guided-Selling.org
    24 Apr 2015 | 8:46 am
    Businesses are always intrigued with the science of choice and how customers make their purchase decisions. What makes customers choose one product over the other? Why do we see huge differences in sales when the two products are pretty much the same in all aspects? How a business or salesperson manages to convert more people into customers? Truth is that most businesses are doing it wrong. They get so obsessed with influencing the customer’s choice or decision-making, that they keep focusing on the features and USPs of their products and completely ignore the advice and recommendation…
  • Dealing With Online Customers’ Risk Perception in Your Store

    Guided-Selling.org
    17 Apr 2015 | 9:00 am
    Shopping is a risky business. The statement might sound a little bizarre at first, but it’s true. Consumers are uncertain about many things, and they assume different types of risks throughout the purchasing process or choosing a product and vendor. For example, indecisiveness about their buying goals, confusion about the right product, and uncertainty about the best use of money. Let’s have a look at the 5 different types of perceived risks an online customer faces at the time of purchase, and how online businesses can deal with these risks. 1. Functional/Performance Risk The risk is…
 
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    Marketizator Conversion Rate Optimization Blog

  • How to Use Performance Marketing to Upgrade your Website

    Ioana Lupec
    21 May 2015 | 6:01 am
    Considering the current eCommerce market, companies must stay updated with the industry’s trends to satisfy the customers. Therefore, online marketers and entrepreneurs constantly look for new and innovative ways to improve the customer’s onsite journey. Performance marketing is one option to consider when upgrading an eCommerce website.  But first, let’s see what is performance marketing ... The post How to Use Performance Marketing to Upgrade your Website appeared first on Marketizator Conversion Rate Optimization Blog. Related posts: Getting the most out of your traffic…
  • How To Increase Your Data Base With Surveys

    Ioana Lupec
    14 May 2015 | 6:25 am
    Surveys play a huge part in the research phase of the conversion rate optimization process. They help marketers gather all the qualitative information they need about customers in order to personalize their onsite and offline experience. One great functionality of surveys is that they represent an instrument to collect qualified leads for your business and ... The post How To Increase Your Data Base With Surveys appeared first on Marketizator Conversion Rate Optimization Blog. Related posts: 5 Tips To Increase The Response Rate for Your Marketizator Surveys How to get more leads using…
  • Marketizator Presentation @ GPEC 2015

    Ioana Lupec
    13 May 2015 | 1:28 am
    We want to share with you some thoughts about The GPEC Summit 2015. We have a blast at our booth on Monday and, hopefully, you did too. Yousuf Khatib, our Sales Guru, had a presentation yesturday about 10 vital things every eCommerce marketer should monitor: ROI YOY GROWTH CUSTOMER LIFETIME VALUE AVERAGE ORDER VALUE CONVERSION RATE ... The post Marketizator Presentation @ GPEC 2015 appeared first on Marketizator Conversion Rate Optimization Blog. Related posts: Meet Marketizator at The GPEC Summit 2015 Marketizator @ Superweek 2015 Conference in Hungary The Top Marketizator Posts of 2014
  • Performance Marketing Techniques For Growth [Video]

    Elena Dobre
    8 May 2015 | 5:50 am
    What’s the relation between traffic, conversion and brand? You can’t have conversions without traffic and no brand awareness without enough conversions (read money). Performance marketing is just the beginning of an era that changes the way companies sell their products and services online. Data-driven decisions are the pillars of successful marketing campaigns. Here a recording ... The post Performance Marketing Techniques For Growth [Video] appeared first on Marketizator Conversion Rate Optimization Blog. Related posts: Getting the most out of your traffic with performance…
  • Getting the most out of your traffic with performance marketing

    Elena Dobre
    29 Apr 2015 | 6:10 am
    Performance marketing is more than a concept. It can become a habit within any organization that aims for success. The modern marketing suppose data-driven decisions, and marketers who can’t see this will fall into  behind the curve of innovation. We thought that a good start for anyone who wants to approach their marketing with metrics, ... The post Getting the most out of your traffic with performance marketing appeared first on Marketizator Conversion Rate Optimization Blog. Related posts: Performance Marketing Techniques For Growth [Video] CROday 2015 – webinar: How to Bring…
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    TheGenieLab UK - TheGenieLab Blog

  • Hero Images: How to Use Yours & Give Your Site Superpowers

    Tom Bond
    12 May 2015 | 5:55 am
    Does your site have a hero image? These large, above-the-fold displays are the big trend in web design. A quick look at the Shopify store shows that this technique is used by the majority of the most popular themes.Why are hero images popular? How do they work? What sets the best apart from the rest? Why hero images are popular: valuable real estate A website’s home page is, 99% of the time, its most popular page. That’s why it makes sense to optimise the page with an all-singing, all-dancing image (or series of images) above the fold that catches visitors’ attention. A strong hero…
  • How Postage Costs Affect Shopping Basket Abandonment

    Tom Bond
    11 May 2015 | 7:32 am
    68% of all shopping baskets end in abandonment. That’s a stat from the Baymard Insitute that strikes fear into the heart of Ecommerce bosses everywhere. BI Intelligence anticipates that $4 trillion of sales is left abandoned in shopping baskets every year. The biggest contributor towards that fearsome statistic is shipping. Delivery costs are the primary reason that consumers don’t complete an order online. Why are users turned off by postage costs?  They’re unexpected  Many websites don’t stipulate specific delivery costs until products have been added to a shopping basket.That…
  • Google’s Mobile Update: What to Expect on April 21st

    Daniel Lewis
    20 Apr 2015 | 5:42 am
    Usually, Google’s algorithm updates come with little or no warning. Its most impactful changes to ranking procedures, such as Penguin and Panda, came as a surprise to even the savviest SEOs. However, last month Google announced its next major change: The search giant will now take mobile usability factors into account to present the most relevant, high-quality mobile search results. Google said that this change will have a “significant impact” on mobile search results. Indeed, the fact that so much notice has been given means that huge numbers of websites will be affected. Boosting app…
  • 5 Tips for Season 5: Game of Thrones Does Ecommerce

    Steve Lewis
    8 Apr 2015 | 1:39 am
    Game of Thrones returns to our screens this Sunday, and at TheGenieLab, we think this is kind of a big deal. Such a big deal, in fact, that we couldn’t let this momentous day pass without marking it with some kind of celebratory blog post. Something exciting, we thought, something that ties together our two big passions – ecommerce and sword-swinging awesomeness. After all, who doesn’t want to squeeze some GOT geekery into their day job? But fear not, this isn’t just going to be a tenuously-linked homage to the heart-stopping HBO drama. We’ve actually taken the time to consider…
  • The Future of Ecommerce 2015 - Webinar

    Daniel Lewis
    18 Mar 2015 | 7:00 am
    At TheGenieLab, we’ve been helping our clients in the ecommerce world for years. Along the way, we’ve learnt a lot about makes a good ecommerce setup. This means we like to think we’ve got a good eye for a future trend, and recently we teamed up with our partners at Brightpearl (who build an excellent multichannel ecommerce management system of the same name) to do a webinar for retailers to help them look ahead at what is coming over the horizon for ecommerce. We hope that it will help them prepare for the challenges and with a bit of foresight take advantage of the opportunities new…
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    Ecommerce Mix

  •  How to successfully start an ecommerce business for FREE [CaseStudy]

    Ecommerce developers
    7 May 2015 | 1:02 am
    Ecommerce has become the best revenue gaining business and starting an ecommerce site is sure a highlighted point in every entrepreneur’s to-do list. With its secure system and ease of shopping, ecommerce has diverted a great number of customers away from conventional shopping methods. Ecommerce has favored the customers and the business owners to an extent where shopping every week has become leisure and the last hour purchases during festive seasons are slowly becoming a memory. And for the business owners, ecommerce not only provided an online marketing platform but also a cost efficient…
  • Trendy Wanelo Clone script with Custom Design for $199

    Ecommerce developers
    20 Mar 2015 | 3:53 pm
    A custom designed Wanelo like Trendy marketplace script with lot of helpful features to run your marketplace business. Along with our list of 50+ features – You get 7 more attractive social features like Chrome extension, Social connections when posting story, Advanced wanelo filters and Bookmarklet for pinning products. Features list – Our top list of features present in Wanelo clone script + Additional features mentioned below 1. Custom design. 2. Wanelo type filters for Price, stores and people etc. 3. Chrome browser extension – link 4. Social media connections when…
  • How to Setup PayPal Adaptive Payment system?

    Ecommerce developers
    18 Feb 2015 | 3:34 pm
    1. Log in to your PayPal Business account. 2. Click the My Account tab. 3. Click the Profile tab. If you haven’t already done so, you need to verify your account before requesting API credentials. 4. Click Request API credentials under Account information. 5. Click Set up PayPal API credentials and permissions under Option 1. 6. Click Request API Credentials. 7. Click Request API signature. 8. Click Agree and Submit. 9. Copy and paste the API username, password, and signature into your site. The post How to Setup PayPal Adaptive Payment system? appeared first on Ecommerce Mix.
  • Shopsy Update : 3 New features – COD, Footer widgets, Dispute Management

    Ecommerce developers
    12 Nov 2014 | 11:39 pm
    We have added 3 new features to the Shopsy (Etsy clone script). Cash on delivery, Footer widgets to manage your footer links and PayPal like dispute / claim management system. Shopsy multi-vendor marketplace is one of the feature rich products from eCommercemix with lots of customizable options for a marketplace owner to start a vibrant community marketplace like Etsy.com – Go ahead and learn how it works. Also all other features in Shopsy explained here – Link. Footer Widgets To manage your footer content and links – we have provided options in the admin settings under…
  • Shopsy script : PayPal like Dispute Claim management system

    Ecommerce developers
    12 Nov 2014 | 11:26 pm
    This PayPal like Dispute management system provides a handy place to post customer service messages to all your buyers like “shipping delayed due to bad weather etc.” Also if the buyer wants to file a complaint against the seller and his products, he can open a dispute against the product and the function operates similar to PayPal dispute management process. This Dispute management system perfectly works with our Multi-vendor marketplace software. You can go ahead and purchase the addon here. Even if you have other multi-vendor marketplace script, we can integrate this module…
 
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    Long Live The Internet

  • The Simple Upsell Technique For Your Online Store

    Jonathan
    18 May 2015 | 4:07 pm
    So maybe you are going to think I’m a little crazy after I tell you this story.  Maybe cheap or maybe just trying to get every last bit of value from something.  Whether you can relate or not, I have a strange confession to make that my wife doesn’t know. I’ve been with my wife for over 15 years now.  It’s safe to say that there isn’t much that we don’t know about each other. The other day we were visiting her grandmother who isn’t doing well.  We were sitting and having breakfast with the kids. I was watching my wife eat strawberries. She eats what I believe is about…
  • Appearance Is Everything With An Online Store

    Jonathan
    12 May 2015 | 1:00 pm
    You’re taught when you are a little to not judge a book by its cover.  You see people or things and instantly form opinions.  Its wrong. We know we shouldn’t do it.  Not only shouldn’t we do it, we have been proven wrong many times. I’ve done it myself and feel terrible about it.  Unfortunately appearance is everything online. My Embarrassing Screw Up About 10 years ago I was getting gas late at night.  I ran inside to grab an ice tea.  When I came out, there was a guy sitting on the curb outside of the convenience store. He looked disheveled and I thought he was homeless.  As…
  • Add Google Knowledge Graph Data to Your Shopify or WordPress Site

    Jonathan
    4 May 2015 | 6:28 pm
    Everyday is a new day with search.  If you aren’t staying on top of SEO, you’re falling behind.  Unfortunately it’s not like rebuilding a car. When I was growing up, one of my good friends dads was a car fanatic.  Still is actually.  At the time he would work on old antique cars.  He had a couple of projects always going at the same time. He would putter about in the wee hours of the night working on his cars.  I always remember coming home in the middle of the night from being out.  Sure enough Daves dad was in the garage working on his cars. This is my buddy Daves Dads…
  • WordPress on Amazon EC2 in Five Minutes

    Robert
    2 May 2015 | 12:56 pm
    After reading this article you are going to have WordPress on Amazon EC2. Additionally, I am going to go over how you can make WordPress on Amazon EC2 easy to use for less technically inclined parties and how you can use S3 and /or cloudfront for hosting all of your images. While we are at it, we are going to also install Cloudflare. My preference is to use RDS, which is Amazon’s DB as a service. Please note this is a bit more expensive than using a single instance to host your web and database server, but I prefer the flexibility. Some caveats before you continue reading. This is not an…
  • What To Do With Your Online Store When You’re Out Of Town

    Jonathan
    30 Apr 2015 | 7:51 am
    Last week my wife and I took a much needed trip across the pond to London for the week.  We were sans children so it was even more enjoyable.  Unfortunately leaving to go out of town doesn’t mean that life or business stops. You can’t just turn everything off. I’m lucky in the sense that I have a partner for my online businesses.  Bob is there when I’m not and vice versa. Bob handles the online stuff but not plumbing problems. No sooner do I arrive in London that my phone rings.  It’s my father in law. “Great news.  Your plumbing at your house is backed up.” The…
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    ecomdash » » Blog | ecomdash

  • 5 Easy Steps To Build Your Ecommerce Email Marketing List

    Tiana Byers
    13 May 2015 | 5:45 am
    Effective email marketing is essential for keeping buyers engaged and encouraging purchases. Use these five easy (and zero cost) strategies to build your email marketing list and ramp up ecommerce sales. The post 5 Easy Steps To Build Your Ecommerce Email Marketing List appeared first on ecomdash.
  • 3 Easy Ways to Simplify Inventory – Without Software

    Tiana Byers
    12 May 2015 | 5:36 am
    Eventually, all ecommerce companies need to invest in an inventory and order management software to help grow and scale their businesses. If you are trying to hold off on making that investment for a little while longer, here are three easy tips to help you simplify the inventory control process - without software. The post 3 Easy Ways to Simplify Inventory – Without Software appeared first on ecomdash.
  • EBay Sellers Stir The Pot With Target and Lilly Pulitzer

    Tiana Byers
    11 May 2015 | 5:42 am
    After the Lilly Pulitzer for Target collection sold out within hours of its launch, both Target and Lilly Pulitzer fans were surprised to see items being sold on eBay just moments later at marked-up prices. Is everything fair in a free market? The post EBay Sellers Stir The Pot With Target and Lilly Pulitzer appeared first on ecomdash.
  • Shopify Files For IPO – Will It Reserve Stock For Small Business Sellers?

    Tiana Byers
    6 May 2015 | 5:34 am
    Shopify recently announced intent to take the company public. Will the popular ecommerce website builder offer programs similar to what Etsy did, and allow its small business users to get involved in trading? The post Shopify Files For IPO – Will It Reserve Stock For Small Business Sellers? appeared first on ecomdash.
  • EDI for Ecommerce and Ecomdash – What’s the Dif?

    Tiana Byers
    5 May 2015 | 5:50 am
    Technology changes fast. Sometimes faster than we can keep up. Though its not "new," the term "EDI" may be unfamiliar to you. We break down the basics of EDI, and compare it to how ecomdash software works today. The post EDI for Ecommerce and Ecomdash – What’s the Dif? appeared first on ecomdash.
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    Veeqo

  • What Small Retailers Can Learn From How Big Retailers Handle Inventory

    admin
    16 May 2015 | 1:30 am
      Being a large retailer generally means having a large inventory, and managing a large inventory can be a difficult task. Here are some of the ways small retailers can learn from how big retailers handle their large inventories.   Eliminate mistakes   Using software in place of human labour to do the hard work… Read More The post What Small Retailers Can Learn From How Big Retailers Handle Inventory appeared first on Veeqo.
  • 5 Ways to Reach Customers Who Don’t Know They Need You

    admin
    10 May 2015 | 1:30 am
    When you’re a small or new retailer it’s hard enough to build a solid customer base, even among those who are in obvious need of your products or services. But once you’ve secured that loyal customer base, how do you make yourself known to people who need you, but just don’t know it yet?  … Read More The post 5 Ways to Reach Customers Who Don’t Know They Need You appeared first on Veeqo.
  • Inventory Management Software Vs. Warehouse Management Software

    admin
    9 May 2015 | 1:30 am
    Although it might seem like the terms “inventory management software” and “warehouse management software” are used interchangeably, they are actually have two quite different roles to play in the overall management of a business. So which one do you need? In general, warehouse management software can be used for stock location and activity tracking, where… Read More The post Inventory Management Software Vs. Warehouse Management Software appeared first on Veeqo.
  • Why You Should Consider Selling on ebay and Amazon

    admin
    8 May 2015 | 1:30 am
    eBay and Amazon are both online marketplaces which offer huge opportunities for small retailers trading online, even if they’re not experts in ecommerce. The process of setting up and selling on these marketplaces can be very simple – Amazon, for example, will set up a site for you, store your stock and even ship your… Read More The post Why You Should Consider Selling on ebay and Amazon appeared first on Veeqo.
  • WooCommerce Vs. Magento: Comparing WooCommerce and Magento

    admin
    7 May 2015 | 1:30 am
      With so many different online selling platforms available to choose from it can be tough to make a decision on which one you want to use, especially with such a variety of pricing plans, features, integrations, add ons and more. We’ve put together this handy comparison guide to help break down the differences and… Read More The post WooCommerce Vs. Magento: Comparing WooCommerce and Magento appeared first on Veeqo.
 
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    Xoom Solutions

  • Why Your Business Website Need to be Responsive

    admin
    12 May 2015 | 12:37 am
    Why is it so important for firm to pay attention to how mobile friendly their websites are? Well, simply put, today’s customer is using mobile devices like never before. In fact, we are all constantly connected, constantly accessible and constantly searching for relevant information via our mobile devices, handheld computers and tablets or iPads. Here are some of the reasons why your business website must be responsive to mobile users. Keep Users Engaged: Providing engaging and fresh content is critical to keep users engaged online. However, if you have ignored the mobile version of your…
  • Google Mobile Friendly Update: Mobilegeddon Rolling Out

    admin
    21 Apr 2015 | 11:36 pm
    Are you ready for the Mobilegeddon update? Google is releasing the mobile friendly update on April 21st. Here is what you need to know.   The mobile friendly update will potentially give a ranking boost to mobile friendly web pages in Google’s mobile search results. What should we expect when Google releases Mobilegeddon. If, your website is not mobile friendly yet, then it isn’t too late you can always go ahead and do it in the future and benefit from this mobile friendly algorithm.   This change will affect mobile searches in all languages worldwide and will have a significant…
  • Power Editor, a Chrome browser plug-in For Facebook Ads

    admin
    16 Apr 2015 | 6:47 am
    Do you want access to new Facebook advertising features as soon as they’re available? Facebook offers a powerful and often overlooked way for marketers to do amazing things with ads. The Facebook Power Editor is a free plugin that lets you bulk edit your ads and a lot of other cool stuff you can’t do in the Ads Manager. It’s optimized for Chrome browser, so avoid using it in other browsers. What Is Power Editor? Power Editor is a tool designed for larger advertisers who need to create lots of ads at once and have precise control of their campaigns. The most powerful way to target your…
  • Paid Marketing Guide and Steps

    admin
    13 Apr 2015 | 6:11 am
    The search engine marketing is the process of gaining website traffic by displaying ads on the search engine. Below are some of the most common terms also used to refer to search engine marketing (SEM) activities: Paid search ads Paid search advertising PPC (pay-per-click) CPC (cost-per-click) and CPM (cost-per-thousand impressions) Google Adwords is one of the popular search engine marketing engines:   Attract more customers: Whether you’re looking to bring in new website visitors, grow online sales, get the phones ringing or keep customers coming back for more, Google AdWords can…
  • App Store Optimization (ASO)

    admin
    10 Apr 2015 | 6:27 am
    With over 2 million mobile applications in the major app stores, getting your app discovered is one of the biggest issues facing mobile app publishers today. If you are in the mobile app space, it is important to understand the various methods for marketing your app. We would like to share with you very important technique that continues to be overlooked by most app store optimization or ASO. The ASO is the process of optimizing mobile apps to rank higher in app store’s search results. The higher ranks in an app store’s search results, the more visible it is to potential customers. That…
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    Understanding Site Abandonment

  • On-Site Ideas that Boost Email Marketing Conversions

    Bryan Gudmundson
    21 May 2015 | 10:22 am
      Ideally, email marketing gets readers interested enough to open your emails, engaged enough to click on your CTAs, and nurtured enough to convert once they’ve landed on your site. Today, we’re going to talk about bridging that final gap between email clicks and website conversions.     Making the Leap from Email to Page Creating an appealing subject line can generate more opens and drafting a visually balanced message can get more readers to click, but what can you do to promote conversions from within an email? For starters, it’s up to you to determine how…
  • Email Marketing Ideas to Boost Click Rates

    Bryan Gudmundson
    14 May 2015 | 10:22 am
      The ideas behind email marketing are fairly simple. You are either attempting to acquire new customers or increase the value of existing customers. It’s when you begin to optimize your email campaigns that the complexity becomes apparent. Last week, we discussed email marketing ideas that increase open rates, and this week we’ll take an in-depth look at ways to increase your email click rates.     Email Strategies that Boost CTRs Let the User Lead – The most effective strategy for increasing email click rates is to align your messages with the customer…
  • Optimization Ideas for Email Marketing: Open Rates

    Joe Rosenthal
    7 May 2015 | 3:01 pm
      The best email remarketing ideas are the result of hours upon hours of testing and brainstorming. It’s never easy to see your creative work get chucked into the digital furnace when a potential reader deletes an email before opening it. You’ve spent those hours designing, composing, and refining a marketing message that’ll appeal to your visitors, but it’s all for naught unless your message is among the mere 22.66% of emails opened.     Today, we’re going to explore a few little email marketing ideas that make a big difference when landing in the…
  • Checkout Abandonment Is Not Shopping Cart Abandonment

    Joe Rosenthal
    29 Apr 2015 | 11:14 am
      Checkout abandonment and shopping cart abandonment are not the same thing. In an industry that’s built on research and testing, there’s no place for imprecise terminology. At UpSellit, we believe it’s important to clearly identify and label the problems we aim to fix so we’re dedicating this week’s article to the importance of the difference between checkout abandonment and cart abandonment. If you do a quick Google search for “checkout abandonment,” you’ll get a deluge of information about “shopping cart abandonment.” We…
  • 3 Shipping Tactics that Reduce Cart Abandonment

    Joe Rosenthal
    22 Apr 2015 | 2:24 pm
    Reducing cart abandonment isn’t always a matter of optimizing your shopping cart design. A significant percentage of cart abandonment is simply due to last minute increases in cost; the most common offender being shipping costs. $9.40 — What does this price tag look like to you? Your average lunch? A few gallons of gas?     According to a 2014 Stamps.com study, $9.40 is the average shipping cost of a 2 lbs parcel, about the size of a ream of printer paper. So, why do 71% of customers expect some sort of free-shipping offer when making online purchases? Today, we’re…
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    BARREL » Blog

  • Cult Fitness Brands Vol. 3: An In-Depth Look at CrossFit’s Web Ecosystem

    Aretha Choi
    21 May 2015 | 2:34 pm
    I joined CrossFit three months ago. My best friend and a close colleague are CrossFit believers and for the past few years have consistently nudged me to give it a go. I never took them up on the suggestion, but in March I happened to cancel my membership at Crunch Gym so I figured why not. I Googled “CrossFit in Chinatown New York,” found the Bowery CrossFit gym, and then I looked up reviews on Yelp and fitness blogs and checked out their Facebook (I was told to do this because the quality of coaches can vary from gym to gym). Five out of five on Yelp and positive reviews, so I signed up…
  • Cult Fitness Vol. 2: Customer On-boarding & Continued Engagement through Email

    Diane Wang
    19 May 2015 | 7:40 am
    Cult fitness consumers continually engage with the brand and its fitness regime, so it stands to reason that these brands probably have targeted and segmented email marketing campaigns to maintain and grow their persistent customer base. We took a brief look at emails and newsletters of the following brands to compare new customer on-boarding experiences and sustained engagement strategies. SoulCycle’s New Rider On-boarding I signed up for SoulCycle class earlier this year and was surprised by the scarcity of emails that I received from them, especially considering how active they are…
  • 5 Ways to Highlight Shipping for a Better E-commerce User Experience

    Yvonne Weng
    13 May 2015 | 11:01 am
    Shipping is a big part of the online shopping experience – after all, it’s how the product gets from the screen into the customer’s home – and yet it’s an element that can feel out of our control as shoppers. As we design e-commerce websites, we must do what we can to address shipping concerns and make the online shopping experience as smooth as possible. 1. Showcase shipping benefits in different places. Free shipping – if you’ve got it, flaunt it. According to this study, shoppers spend on average 30% more when free shipping is included. You want to make sure shoppers…
  • Our Framework for Qualifying Inbound Sales Leads

    Sei-Wook Kim
    12 May 2015 | 12:37 pm
    Our framework for qualifying inbound sales leads A healthy amount of our business comes as inbound leads through our website and email. Once we’re contacted it’s important to quickly identify whether a company is a good fit for our team. By properly qualifying leads that we continue to pursue , we’re able to save valuable time for our team and also our potential clients. In our initial communications with potential clients, we aim to identify a client’s budget and timeline first before proceeding to further questions. Budget & Timeline It’s optimal when a…
  • Cult Fitness Brands Vol. 1: An Instagram Case Study

    Diane Wang
    11 May 2015 | 11:14 am
    Cult brands create followings that are loyal, enthusiastic, evangelist and near-fanatical. Their super-charged community base goes above and beyond to maintain their relationship with the brand as well as help spread the word. In the world of fitness, this is ever more apparent, as cult fitness brands need to maintain an ongoing, fairly regular routine with their customers. Saying that you’re a member of SoulCycle and Crossfit is a way of describing your lifestyle and commitments and means much more than saying you sometimes go to a yoga class. According to CultBranding, the seven rules of…
 
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    Whisbi » Blogs

  • Experts About the Digitalization of the Car Industry (White Paper)

    Zsofia Kerekes
    18 May 2015 | 3:16 am
    Automotive is an especially exciting industry that has been hit hard by the recession a few years back and faces fundamental challenges yet again. The customer behavior is undergoing a rapid transition, with terms like ‘omnichannel’, ‘seamless customer experience’ or ‘multi-device customers’ infiltrating sales in all sectors. More and more customers go online to search information about products and compare options without making it to physical retail locations at all. They also demand companies to think in a more customer-centric way, providing them…
  • 14 Retail Experts Reveal Their Favorite Shopping Experiences

    Zsofia Kerekes
    30 Apr 2015 | 6:29 am
    Day by day, millions of people purchase goods around the world. Whether it’s a small shop on the corner, a stand at a local fair, a high street location, a huge mall with hundreds of stores or an online business, the journey we go through impacts our perception. Sometimes, it’s a completely neutral experience; just ‘means to an end’ with nothing specific happening on the way. On other occasions, it can all be frustrating, painful or complicated. Such disappointing moments erode the relationship between the company and the person without any doubt. Then, there are the…
  • 7 Proven Ways to Reduce Shopping Cart Abandonment in Telco E-commerce

    Julia Bellone
    21 Apr 2015 | 5:38 am
    Prevent Telecommunication customers from abandoning carts by following these easy steps Telecommunication businesses rely a lot on their online sales. Almost always, this platform offers the best deals to contract a phone line or an internet connection. One could believe that the online shops practically run themselves: a customer arrives, browses the products, fills the cart and…completes the purchase? Unfortunately, this is not always the case. Shopping cart abandonment is a harsh reality: studies show that retailers lose 73% of potential sales owing to shopping cart abandonment. But a…
  • The Future of Retail: 3 Best Practice Video Stories

    Zsofia Kerekes
    16 Apr 2015 | 3:44 am
    We assume that pretty much every retailer agrees that their customers’ behavior is not only changing but they are also becoming more demanding. We cannot talk about a single, linear journey any more but rather crisscrossing between digital and physical touch points. Companies who resist change run the risk of becoming an extinct species sooner than they think. A terrific scenario, right? How can we translate these trends into actual shopping behavior? And how are leading retailers approaching these challenges? Let’s see some interesting facts and a novel technology that is propelling…
  • Drop Periscope vs Meerkat for retail: this new app trumps live video

    Zsofia Kerekes
    2 Apr 2015 | 7:07 am
    These days, the citizens of the online world have been talking about something certainly more substantial than the color of a dress: the potential of live video streaming. After the first business adopters (e.g. media companies), now retailers are also starting to experiment with mobile apps such as Meerkat or Periscope. But are these really the best choices for them? Well, you’ll be surprised… Periscope vs Meerkat: why are live video streaming apps so exciting now? The buzz around live video streaming has been connected to the recent launch (plus new funding round) of Meerkat app…
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